Joseline Dagher

Tampa, FL ***** [C] 813-***-**** adusnj@r.postjobfree.com linkedin.com/in/joselinedagher/ Profile

Experienced B2C and B2B marketing leader with excellent analytic, leadership, presentation, and project management abilities. A proven track record of rapidly increasing revenues while building infrastructure in complex, fast-growing environments, increasing marketing functions, and motivating staff to peak performance.

• Strategic marketing

• Project management

• Brand management

• Quantitative market analysis

• Business development

• Media optimization

• Market analytics

• Team leadership

Skill Highlights

Marketing Strategy and Execution

• Built processes, designed scopes, and hired personnel to manage growth and improve client satisfaction that doubled revenues for last two employers.

• Led market research, determined differentiators, revised programs, and launched products to increase market share. As a result, launched 12 new products that added $4.2 million in annual sales in less than two years.

• Designed marketing programs to identify and build alliances with key strategic partners. Formed business partnerships with two key national clients that led to increased sales of greater than $5 million. Brand Development

• Enhanced company branding through traditional media mix and new media marketing strategies resulted in surpassing corporate longevity expectations, becoming the corporate mold for that format, and securing a top- five market rank for five years.

• Identified 15 new products and services that increased corporate sales by 12%.

• Created a multicultural and global brand campaign that increased customer awareness of the company by 9%. Leadership, Planning, and Budgeting

• Served on executive leadership team. Functioned as advisor to CEO and top team members on all business topics.

• Partnered with senior management to build first functioning board of directors. Developed board policies, created recruitment materials, helped orient new members and served as advisor for board communications.

• Designed processes to build strategic direction into daily work throughout company—Oversaw marketing, sales, operations, planning, budgeting, and monitoring a team of 50 – 150 employees. Professional Experience

COINFLIP, Tampa, FL 2022 – 2023

ATM cryptocurrency company with a mission of making cryptocurrency accessible to all. Cryptocurrency Consultant

• First female crypto educator at the country's first crypto experience center launched on September 13th, 2022.

• Develop and educate blockchain course materials increasing traffic by 200% in the first six months. J. Dagher, Page 2 adusnj@r.postjobfree.com 813-***-****

• Provide strategic and consultative direction to stakeholders and potential digital asset users on latest payment networks and cross-border payments such as Ripple, Ethereum, Bitcoin, and Stellar. CRYPTOCURRENCY CONSULTANT, Tampa, FL 2017 – 2022

Research, analyze, and educate cryptocurrency utilities and blockchain technology. Cryptocurrency Consultant

• Successfully managed cryptocurrency portfolios over $200k, achieving a 50% - 80% growth rate while maintaining high statistical accuracy.

• Created passive income through Crypto staking on Bitrue, Crypto.com, and Coinbase with returns exceeding 50%.

• Effectively gauged profitable investments by assessing the impact of the utility that a rising coin can have on the market or platform it is launching.

PRAXAIR INC, Boston, MA 2018 – 2020

Third-largest of technical gases worldwide by revenue in the U.S. Account Executive

• Executed marketing plans, promotions, and new product launch in healthcare and life sciences industries succeeding in 45% sales growth within the first year from $255K to $371K.

• Guided clients with a portfolio growth rate achieving 15-20% savings in annual spending.

• Served as an advisor in connecting transactional platforms of customers and vendors throughout a $90B merger. AIRGAS INC, Boston, MA 2013 – 2016

$10 Billion supplier of technical gases, supplies, and safety products. District Sales Manager

• Increased P&L from $42 million in deposit accounts to $54 Million; directly managed, coached, and directed ten account executives' portfolios, generating over $7 million in new revenue.

• Led and produced $6.5 million in revenue in 2015 with aggressive client development.

• Restructured product lines, renegotiated customer agreements, and spearheaded new sales programs, resulting in a 45% increase in recent product sales over three years.

• Led teams of 50 – 150 servicing clients and various platforms across big pharma, biotech, medical, and academic with specific requirements in $10.3B mergers and acquisitions while demonstrating an executive presence with C-level clients.

Education

BABSON COLLEGE, F.W. OLIN GRADUATE SCHOOL OF BUSINESS, Wellesley, MA MBA, January 2023

SOUTHERN NEW HAMPSHIRE UNIVERSITY, Manchester, NH

B.S. in Business Administration, May 2014

SOUTHERN NEW HAMPSHIRE UNIVERSITY, Manchester, NH

A.S. in Science Marketing, February 2013

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