PROFILE

I am a driven individual passionate about transforming organizations through creativity, diligence and information technology. My career goal is to be an expert in the marketing and technological fields, bringing value to organizations I work with, and leaving a mark as a connector of people, cultures and systems.

MARKETING ACUMEN

Creative product design ideas.

Relationship marketing & key account development capacity

Personal selling and direct marketing.

Design and implementation of marketing campaigns and brand activations

Social media and digital marketing

WORK EXPERIENCE

September 2021 till present - Ramp Lead Agent at Gate Gourmet Catering

Duties include but not limited to;

Meeting flights upon arrival to review catering services with the inbound crews.

Performing catering flight checks and aircraft provisioning concerns with the outbound crews.

Responsible for reporting out to the local staff, and gate agents before departure of flights.

Any other lawful duties that may be assigned.

February 2021 to May 2021 - Graduate Assistant (Emporia State University, Emporia, KS)

Duties include but not limited to;

Assisting faculty members with various administrative tasks such as getting lecture halls ready for lectures.

Assisting students with their projects when they have difficulties.

Assisting professors to grade.

Organizing campus events.

Assisting faculty members in their research work.

Managing the various laboratories in the faculty.

Helping Professors to develop course materials.

January 2021 to May 2021 - Intern, Information Technology Department (Emporia State University, Emporia, KS)

Duties include but not limited to;

Video recording One Button Study (OBS), SWIVL Robot

Video Editing Camtasia

Virtual Reality VR

3D printing and Cleaning PPE

Making document Accessible

Helping with Tours

Editing close caption videos

Creating handout and making it accessible

September 2008 to December 2019 - Senior Administrative Assistant (University of Ghana Business School, Accra-Ghana)

Duties include but not limited to;

Responsibilities: Facility officer, marketing coordinator for EMBA program.

Management of student’s records and other administrative tasks related to admissions.

Coordinate’s exemptions, and organizes EMBA events such as orientation, information session, inductions, graduations external lecture series.

Assist the Program Manager to manage EMBA student relations.

Key Achievement;

Due to the marketing strategies, I employed, management was able to increase student enrolment by 20% irrespective of the competition from other universities.

Computerization of Admission and student data management.

Student complaints due to poor customer relations have been reduced to the barest minimum due to training programs that I recommended for management to organize for all staff.

2015 to 2019 - Business Development Person (University of Ghana Business School)

Duties include but not limited to;

Prepared, recommended and proposed suitable feasibility options for developing University of Ghana Business School industry aligned programs for professionals.

Conducted complex analysis to investigate existing and competitors to identify current and new market opportunities.

Undertook and reviewed work studies to interpret and forecast relevant industry trends.

2013 to 2015 - Brand Management (University of Ghana Business School)

Duties include but not limited to;

Managed and redesigned new product brand image in market, increasing sales by 20% and enhanced brand awareness by 40%.

Projected sales forecast, selecting new product brand image by evaluating product demand.

2010 to 2015 - Marketing Brand Analyst (University of Ghana Business School)

Duties include but not limited to;

Assessed customer preferences to increase clientele by conducting research, surveys, and SWOT analysis.

Developed and maintained successful marketing strategies and campaigns by analyzing opportunities and key analytics.

Liaised with a strategic development team to ensure successful implementation of ideas.

Mentored sales representatives on current market and customer trends aligned with ongoing campaigns.

July 2019 to December 2019 - Sales Consultant (Texture Properties- A major real estate group, offering premium real estate developments, investment and brokerage service).

Duties include but not limited to;

Generated 10 new sales leads and prospects weekly through cold calling, networking, sales campaigns; onboarded, advised, and sold $2.1 million worth of real estate options to clients.

Listed 73 rental properties worth $9 million, while promoting sales through social media ads, open house events and participating on multiple listing services. Managed daily relationships with 4 multinational property developers and over 100 property owners.

May 2018 to May 2019 – Client Relationship Manager (Omnibsic Bank Ghana- A rapid-growth Ghanaian retail and commercial bank, part of the BSIC Bank Group operating in 14 African countries)

Duties include but not limited to;

Promoted all the Bank's products to over 1000 clients in my portfolio, ensured end to end service of clients' financial needs, delivering exceptional customer service and increased revenue lines. Resulting in a $3.8 million portfolio growth.

Sold $6.4 million worth of commercial and consumer credit to Business and Personal Banking clients. Achieved this by identifying and recommending products and solutions to best serve clients’ needs while operating within the Bank’s risk parameters.

Analyzed credit applications, performed due diligence of clients’ financials and third-party reports, model cashflow, present and defend application to management credit committee for approval. Continually monitor compliance of disbursement covenants.

Led branch operations during the absence of the substantive branch manager, supervised 12 sales and operational front-line and back-end staff. During these periods, the branch recorded zero risk incidents and 100% scores on all service parameters.

July 2015 to April 2018 - Internal Service Manager (Omni Bank Ghana)

Duties include but not limited to;

Started the main administrative support services and supply chain unit of the Bank with projects including authoring and implementing policies, procedures and systems for procurement, vendor engagement and logistics distribution for the Bank and its 32 branches and offices. I managed the purchasing process including reviewing RFQs and received proposals & tenders, and approving purchase decisions.

Coordinate company-wide expense request into the annual budget, review, adjust and submit for management approval, and justify spend. Managed an annual budget of $3 million with no budget overruns with a 6% savings in 2017 through enhanced supply contracts, requisition system and strengthen service provision systems.

EDUCATIONAL HISTORY

Emporia State University, Emporia, KS January 2020- May 2021 MS Instructional Design and Technology

University of Ghana, Accra, Ghana

Master’s in business administration (Marketing Option) Aug.2014-May,2016

Bachelor of Arts (Psychology and Sociology) Aug. 2010- May,2013

PROFESSIONAL CERTIFICATES

Certificate in Executive Education, Yale School of Management Feb 2014

International Business Certificate Program, Temple University Feb 2014

Certificate in Global Business and Strategy, Wharton University Feb 2014

Executive MBA workshop, North-eastern University Feb 2012

Business Experience Program, Howard University Feb 2012

International Business Certificate Program, Temple University Feb 2012

PROJECTS INVOLVED

Storyboard & Video: The ARCS Model, Team Building and Conflict Resolution.

Instructional Design Project: Designing an online course, Designing Five-year.

Promotional Plan for TekEffect, Marketing and managing of IDT Social Media handles, Drawing Accessibility program for Kansas State Department of Education

Political Market Segmentation: The Foundation to Effective Political Campaigning

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