Executive Summary
Leadership Public Relations Marketing Strategist
Strategic and performance focused leader with 20+ years of innovative, energetic leadership in campaign management, political consulting, and organizational leadership in several major markets across the United States.
Exceptional abilities and expertise in establishing, developing, and leveraging key relationships across political and business arenas to communicate needs and generate positive results.
Proven skills in leveraging limited resources, teams, and relationships to gain a beneficial advantage in competitive markets.
History of creatively developing and launching diverse marketing campaigns and tactics, utilizing direct mail, digital/social media channels, and developing intricate mailing lists to attract wide audiences.
Motivational leader known for clearly defining mission and goals, aligning people and resources, and delivering results that exceed expectations.
Developed, coordinated and implemented public relations strategic plans.
Staff Training
Strategic Planning
Market Research & Assessment
Public Relations
Financial & Budget Management
Fundraising Expertise
Sharp Negotiations
Media Relations
Mobilization
Detailed Analysis
Office Management
Community Relations
Professional Experience
Political Consultant August 2009 – June 2020
Jannquell Peters for Congress (02/2019-06/2020)
Moving Arkansas Forward [Casino Gaming] (06/2018-12/2018)
John Noel for Public Service Commission (03/2017-05/2018)
Deana Holiday Ingraham for East Point City Council (08/2013-12/2013)
Kenneth Ferguson for State Representative (Arkansas) (12/2013-06/2014)
Jannquell Peters for Mayor (East Point) (07/2013-12/2013)
George Flaggs for Mayor (Vicksburg, MS) (02/2013-05/2013)
Former Mayor Shirley Franklin (Atlanta, GA) (12/2012-03/2013)
State Representative for Darryl Rouson (St. Petersburg FL) (08/2012-02/2013)
East Point Citizens Defense for Change (06/2011-11/2011)
Greg Fann for East Point City Council (08/2009-11/2009)
Atlantans Fighting Corruption (PAC) August 2021 – Present
Hillary Clinton for President September 2016 - November 2016 Regional GOTV Director Detroit, MI
Identified twelve strategic staging locations (additional offices) for GOTV activities. Supervised and coordinated the recruitment and finalization for the GOTV weekend phases of the campaign.
Participated in drawing maps via VAN for targeted turfs throughout Michigan and preparing 9000 map packets. Managed literature, supplies and material distribution in coordination with the operations team to ensure organizers met their canvassing and phone banking goals and benchmarks. Presenting a daily report via staff conference call.
Recruited volunteers for poll captain and election protection. Identified targeted precincts for elected officials to visit on election day. Worked with allies and coordinated partners on voter registration, canvassing, phone banking and ride to the polls.
Facilitated election day operations including working with boiler-room staff on vote counts, line issue reporting and voter intimidation.
Chris Van Hollen for United States Senate February 2016 - April 2016 GOTV Regional Coordinator- Independent Expenditure (Primary) Bethesda, MD
Identifying and targeting voters via voter file, events and phone banking and classic voter identification methods to be used for door to door visits, direct mail and literature drop/door hangers. Strategic effort on persuading voters to vote early and a strong GOTV drive on election day.
East Point City Councilwoman Deana HolidayIngraham January 2014 - August 2015 Volunteer Community Outreach Coordinator East Point, GA
Served as liaison to community stakeholders, residents and the business community on a wide range of issues. Assisted the councilwoman with email blasts and newsletters. Researched and provided analysis on police & fire services, parks & recreational services and sanitary sewer and storm water legislation.
Pennsylvania House of Representatives (Democratic Caucus) February 2007- July 2009
Multiple Roles Harrisburg, PA
Executive Director for the Gaming Oversight Committee.
Research Analyst for the Legislative Research Department.
Special Assistant to the Chairman of the Democratic Caucus.
Northwestern Ohio Regional Coordinator September 2006 – November 2006
Ohio Learn & Earn Ballot Initiative Toledo, OH
Developed and implemented pre and Election Day activities while serving as the spokeswoman for Northwest Ohio. Assisted with strategic efforts aimed at targeted geographic areas. Served as a liaison to elected officials, unions, interest groups, and community activists.
Consultant March 2006 – January 2007
HMRS Publishing (Self Publisher) Denver, CO
Performed website implementation, media relations, and editing of a book planned for release. Conducted book promotion and publicity relations, in addition to developing RFP’s for potential public relations firms.
Tim Kaine for Governor August 2000 - November 2000
GOTV Lead Independent Expenditure Arlington, VA
Primary focus was identifying 1 & 2 out of 4 lazy votes. Targeted the voters with door to door visit, literature drop, direct mail piece, four automated calls and phone banking.
Consultant January 2000 – July 2015
RMES Communications Denver, CO
Lobbying local and state governments on behalf of RMES to communicate corporate interests, needs, and pertinent issues. Compile a database of public relations contacts for lobbying and political needs. Performed detailed research on competition. Compiled and collected data for reports to present at board meeting. Assisted with the preparation of RFP’s solicitation packages.
State Field & Political Director June 2004 – October 2004
Majette for Senate ‘04 Atlanta, GA
Provided direct assistance to pollster by creating strategic polling questions that generated optimal voter feedback. Also developed effective strategies targeted towards desirable areas to foster an increase in voter turnout. Served as a liaison to Georgia Elected Officials, community activists, unions, and other interest groups.
Surrogate Speaker for Candidate Denise Majette.
Senior Advisor February 2004 – May 2004
Stanley for Genesee County Commission Flint, MI
Served as Senior Advisor of a successful campaign for Woodrow Stanley in an election for Genesee County Board of Commissioners. Developed an effective campaign that targeted constituents and voter turnout; utilized creative strategies that included leading focus groups to gain community feedback.
State Regional Coordinator December 2003 – February 2004
AFSCME – People’s Pac (Dean for America-Primary)) Detroit, MI
Developed strategic targeted areas in Michigan utilizing voter files; also developed successful persuasion and mobilization strategies. Managed regional phone bank operations and helped lead direct mailing campaign efforts.
Campaign Manager September 2003 – November 2003
21st Century Democrats (Clark for Mayor ’03) Flint, MI
Campaign Manager
State Director May 2002 – November 2002
Let’s Go Vote Initiative Tallahassee, FL
Achieved massive voter registration success that resulted in a vast increase in overall turnout; developed and executed public relations and marketing campaign. Developed strategic, targeted areas for Congressional Districts, and led successful Get Out the Vote Activities throughout each targeted voting base. Placed a strategic focus on new voters, new citizens, and absentee ballots to streamline the gaps in voter turnout.
Political Director February 2001 – November 2001
Rob Pitts for Mayor Atlanta, GA
Developed persuasion and mobilization strategies for a high visibility mayoral campaign in the city of Atlanta. Collaborated with other leaders to create a dynamic campaign organization that proactively connected with constituents across the metro Atlanta area. Aided in developing an intricate mailing list for direct mail marketing campaigns; achieved successful branding and communication initiatives through daily voter outreach. Served as a key liaison to the Fulton County Delegation, community activists, clergy, and other special interest groups.
Selected to serve as a Surrogate Speaker for Candidate Pitts at campaign functions with conflicting dates.
State Director May 2000 – November 2000
Florida League of Voters Tallahassee, FL
Performed direct voter contact, planned and led voter registration drives, and promoted G.O.T.V. efforts. Also coordinated a large number of volunteers to accomplish political activities.
Georgia Campaign Committee Member June 1999 – March 2000
Bill Bradley for President Atlanta, GA
Performed extensive efforts on a campaign to secure the Democratic Party’s nomination for the President of the United States. Performed duties in assistance with the Georgia Campaign Plan and assisted in planning, launching, and driving successful campaign fundraisers for Bradley. Served as a focal point and liaison to several Georgia Elected Officials, communicating needs, interests, and campaign agendas across political parties, districts, and constituencies. Coordinated a successful Town Hall Meeting at the Morehouse School of Medicine, spawning a major turnout and an opportunity for Candidate Bradley to communicate his vision.
Independent Contractor December 1998 – June 1999
Fulton County Clerk of Superior Court Atlanta, GA
Consulted on a subcontracting basis with Fulton County to facilitate improved operations and functionality across several office management related areas. Developed detailed training manuals for management and non-management employees to improve training process and streamline the ramp-up time for new employees. Assisted with payroll functions for all non-management employees; performed financial analysis and data analysis while working with department budgets.
Campaign Staffer April 1998 – November 1998
Roy Barnes for Governor Atlanta, GA
Coordinated special events, performed canvassing, sign placement, and voter mobilization functions in the successful campaign effort of a Democratic Governor in the state of Georgia. Assisted with phone bank operations, volunteer coordination, and assisted with all campaign fundraisers, including direct involvement with the Georgia Campaign Plan. Served as a liaison to special interest groups and elected officials to foster effective communications that accomplished mutual objectives.
Legislative Staffer (Session) January 1998 – April 1998
GA State Rep. James E. McKinney (Chair MARTOC Committee) Atlanta, GA
Implemented key strategies for members of the MARTOC committee that led to meeting stated objectives. Efficiently tracked legislation and coordinated committee meetings and public hearings with large turnouts and delicate public issues. Created, developed, and disseminated district newsletters to staff and constituency to enhance communications of key issues, events, and committee updates. Presented key proposals, programs, and agenda items at MARTA Board Meetings.
Candidate for Atlanta City Council, District 12 September 1997 – November 1997
Atlanta City Council Atlanta, GA
Raised awareness about key issues in District 12 by establishing meetings and communicating with local constituency. Hired campaign manager and staffers to perform marketing, outreach, answer correspondence, and promote campaign agenda. Promoted voter registration and educational programs throughout district to improve overall voter turnout.
Chief of Staff January 2007 – September 1997
Atlanta City Councilwoman Carolyn Long Banks Atlanta, GA
Created, developed, and distributed monthly newsletters to staff members and entire constituency to enhance branding, news communications, and raising awareness of key issues. Coordinated all Town Hall meetings, answered all correspondence, and researched important legislation for bills or proposals. Managed day-to-day operations in the facility, leading a team of staffers in a wide range of functions and duties.
Staffer June 1996 – November 1996
Friends of Max Cleland Atlanta, GA
Served as a liaison to special interest groups while contributing to the successful campaign efforts of a Democratic Senator. Assisted in special events and engaged in direct voter contact, as well as G.O.T.V. statewide operations.
Payroll Clerk May 1995 – June 1996
Atlanta Committee for the Olympic Games Atlanta, GA
Established efficient processes, maintained a high degree of organization, and maintained all records and traveling receipts for the largest global event in history for the city of Atlanta. Issued traveling and expense checks to a large, multi-faceted organization of employees working in multiple capacities.
Education and Training
Bachelor of Science Studies – Political Science & Broadcasting
Ohio State University – Columbus, OH
Ron Brown, Paul Tully Institute of Training Washington, DC
Democratic National Committee Washington, DC
21st Century Democrats Washington, DC
Professional Associations
City of East Point Ethics Commission – Appointed in 2013.
Member of NAACP