adu9ib@r.postjobfree.com Varenya Vijaykumar +91-968*******

Content Writing - Content Marketing and Sales - Public Relations https://varenyavijaykumar.contently.com/

7+ years of consulting experience in content creation and development for marketing, sales, and PR, with a focus on start-up growth, funding, and brand awareness. Skills: SEO, Google AdWords, Quark Express, Content Marketing, AP and other International Press Formatting Styles, Microsoft Office Suite, Adobe Suite, WordPress, Asana, Slack

Thesocialtalks – Journalism Intern October 2022 – Present

• Responsible for researching and creating newsworthy articles for the digital publication Backyardboss.net - Freelance Writer October 2022 – Present

• Responsible for researching and creating blog content for the website OOt Social – Content Writing and Marketing Intern October 2022 – Present

• Created SEO blog posts for the website

• Created a calendar for the new push notifications and verbiage for the app

• Responsible for creating and sending company mailers to users

• In charge of the student ambassadors’ program

• Presently in the process of creating the official company newsletter

• Developing a directory of commonly used keywords across campuses in higher education institutions across GTA.

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Jamuna Realty – Communication, Marketing and Sales January 2017 – January 2022

• Served as key point of contact between the company and its investors between the company and local governmental body RERA.

• Increased visibility of the project and brought customers to the table for negotiations.

• Executed agreements with 4 different clients for 10-year commercial contracts for the project during the pre-launch period.

• Created and executed a marketing initiative and acquired 3 new clients under the said initiative.

• Oversaw creation of all content including media kits and press releases and responsible for proofing and creation of all internal and external communication and mailers.

Crank with ProCycle - Sub-Editor August 2016 – October 2016

• Oversaw editing and proofreading of all published pieces.

• Supervised the release of three key trendsetter issues during cycling season.

• Improved magazine circulation from low 100’s to 1000+.

• Directly increased revenue by increasing the advertiser base for the magazine.

• Created copy for ad and published engaging articles specifically to increase customer interest.

Consultant – Content

• Created SEO and engagement-driven content to improve visibility and growth.

• Created and executed event campaigns to improve brand awareness

• Sourced investors to the table for seeding discussions.

• Increased customer base, sales and visibility during a 3-month period by 15%

• Created and executed PR campaigns which helped existing talent find new opportunities.

• Leveraged grammatically correct and engaging blog articles to generate interest and increase foot-traffic in restaurants.

Greenroom Now - April 2016 – July 2016 – Talent Advisor and Content Writer Big Fat Momos - January 2015 – January 2016 – PR and Brand Awareness Insanity Dismantled Jan 2014 to June 2014 – Funding and Proposal Writer Internships:

• Communication and Writing intern.

• Specialized in rural and social development.

• Focus on childhood education and women’s upliftment in economically backward regions.

• Crafted grammatically correct and engaging pieces. The Viewspaper September 2011 to Jan 2012

RK Swaamy BBDO May 2011-July 2011

Infant Jesus Specialized Service June 2009 – July 2013 The Hindustan Times May 2010 – June 2010

Pallishree June 2007 – May 2009

Education:

Swami Vivekanand Subharti University, MA English 2022 – 2024 Herzing College, AEC Business Administration - Sales and Marketing 2021-2023 Manipal School of Communication, BA Journalism and Communication 2009-2014 Languages:

English, French, Hindi, Tamil

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