SHIRA VILVOVSKY

*** ******* **, **** *, Waltham, MA, 02452

adtw37@r.postjobfree.com ● +1-617-***-**** ● shiravilvovsky.com EDUCATION:

Bentley University, Waltham, MA

Candidate for Bachelor of Science, Creative Industries Minor in Marketing and International Affairs, May 2023 GPA: 3.91

Honors: President’s List, Beta Gamma Sigma Honors Society HYPE, Waltham Fall 2021 – Present

Graphic Design Specialist

• Collaborate with clients to advertise events through graphic posters, Instagram stories, and A-frames

• Design, adapt, and improve organization style guides to strengthen brand identity Hillel, Waltham, Massachusetts Fall 2022

Marketing Chair

• Created graphics to promote events for Bentley Hillel

• Managed the social media page

Jewish Agency for Israel, Israel, Germany, Ukraine May 2019 – July 2019, July 2022 Camp Counselor & Educator

• Developed and led engaging Jewish educational activities with groups of pre-teens and teens in Russian

• Wrote and followed facilitation guides

• Collaborated with a large team of directors and colleagues to plan and facilitate engagement activities (ex: Murder Mystery, Disco)

• Supervised and oversaw safety of thirty children all day while managing group experience and education

• Adapted quickly in a fast paced environment that required energy, ability to think quickly, and be flexible with change RELEVANT COURSEWORK:

Consumer Behavior Fall 2021

• Composed relevant marketing research questions and collected survey data from over a hundred students on cohousing

• Analyzed and built charts on Qualtrics presenting the characteristics and desires of the on-campus userbase

• Authored and collaborated on a twenty-two-page research paper describing the consumer behavior and potential marketing strategies for cohousing

Concept Development Fall 2021

• Implemented brainstorming strategies such as “brute think”, “mind writing”, and “slice and dice” to create and design a sneaker marketing campaign

• Visualized concept designs through advertisement campaigns utilizing Adobe Photoshop Marketing Analytics Fall 2021

• Deployed SPSS to analyze data, generate charts, and create customer profiles

• Guided business decisions based on patterns – ANOVA, crosstabulation, and correlation

• Analyzed customer profiles to better understand Disney customers including their values, brand loyalty, gender, and lifestyle and used the information to design a new Disney campaign to enhance customer relations through a Disney Park app

ACTIVITIES:

Orientation Leader, Alpha Psi Omega/Theatre Honors Society - Events Coordinator, Bentley Hillel - Marketing Chair Urinetown Musical - Lead Role, Off the Clock Acapella Group – Member, Improv - Member SKILLS: Design, Marketing, Adobe Photoshop, Adobe InDesign, Adobe Premiere, SPSS, Qualtrics, Wireframing, Figma, Microsoft Office Suites, Video Production, Screenwriting, Final Draft, Social Media, Communication, Collaboration, Facilitation, Writing, Research, Public Speaking

LANGUAGES:

English (Native), Russian (Fluent), Hebrew (Basic)

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