JENNIFER S. BISHARD, RN, BSN
adttq0@r.postjobfree.com Mobile 913-***-**** Parkville, MO 64152 linkedin.com/in/jennifer-bishard/
EXECUTIVE PROFILE
Top-performing, senior-level business development and marketing professional with 10 years of accomplished experience contributing exceptional quotative and qualitative results within each position held. Track record of meeting and exceeding aggressive key performance metric goals via highly effective skills in networking, relationship building, strategic planning, policy development, and marked ability to train and mentor team members. Leverages extensive healthcare education, certification, and background to concurrently advance clinical and business objectives.
VALUE OFFERED
Team Training & Leadership
Marketing & Sales Strategy
New Business Development
Prospecting & Qualifying
Fostering Key Partnerships
Advanced Healthcare Knowledge
Improving Operational Efficiency
Enhancing Client Satisfaction Written & Verbal Communication
Compiling & Analyzing Data
Performance Management
Cross-Functional Collaboration
CAREER HIGHLIGHTS
REFLECTION LIVING OF SHAWNEE, Shawnee, KS, 2019 - Present
Assisted living facility providing daily care, medication management, and collaboration with various care teams.
Transitional Care Director – Sales & Marketing / Co-Owner
Assisted in the ground-up establishment of company as a part owner. Contributed to selection of location, demographic research, and market and competitive analysis. Focus primarily on promoting company offerings to physician offices, rehabilitation communities, home health and hospice organizations, and other senior professionals within the community. Leverage effective networking, social media, event participation, and more to drive new business.
Opened first location at 100% occupancy with an established waiting list for second location, exceeding set-forth goals by 50% despite pandemic-driven market challenges.
Achieved 100% satisfaction rate via third-party survey company.
Built and maintain strong long-term relationships with a multitude of healthcare and rehabilitation providers.
Developed quarterly sales and marketing plans to generate referrals and meet or exceed admission goals.
Trained team members on industry best practices ensuring exceptional and consistent client experience.
SHARON LANE HEALTH & REHABILITATION, Shawnee, KS, 2012-Present
Five-star skilled nursing community serving as an industry leader and example within the rehabilitation community.
Transitional Care Nurse – Sales & Marketing
Hired as a clinical resource assessing incoming patients and identifying company’s ability to successfully meet rehabilitation needs. Evaluate rehospitalization risk and coordinated with Home Health to ensure smooth returns to home for patients. Additionally execute sales and marketing role supporting clinical team in accepting more diverse case types, thus advancing census and bottom-line performance. Collaborate with all members of clinical team including physicians, nurses, therapists, and social workers to ensure optimal experiences for patients and families.
Grew census by an average of 20% year over year via tracking referral sources and implementing effective sales and marketing plans in the short and long term.
Increased admission private pay ration from 10-15% to 25%, the highest ratio in company history.
Collaborated with clinical team to bring CMS rating from a three-star to five-star, accomplished with a critical focus on analyzing clinical data, implementing optimized policies, educating teams, and ensuring follow through.
Served a key role in becoming a preferred partner with St. Luke’s Health System and Advent Health Shawnee Mission hospitals, achieved through gathering clinical data, interviewing hospital admins and on-site inspections.
Currently pursuing initiative to evaluate and collaborate with home health and hospice providers to ensure alignment of values and key metric expectations in support of long-term, mutually beneficial partnerships.
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ACADEMIC BACKGROUND & CERTIFICATION
B.S. in Nursing, UNIVERSITY OF KANSAS SCHOOL OF NURSING
Home Operator License, KANSAS DEPARTMENT OF AGING & DISABILITIES
Licensed Kansas Esthetician
Certified in Advanced Injectables – Botox & Dysport, NATIONAL ADVANCED LASER INSTITUTE
Certified Clinical Laser, Laser Medical Esthetics Essentials, and Intense Light Pulse Light Hair Removal
NATIONAL ADVANCED LASER INSTITUTE
TECHNICAL SKILLS
Windows OS
Microsoft Word, Excel, PowerPoint, Outlook
Point Click Car
Reptrax
Vendormate
PROFESSIONAL AFFILIATION
Member, SIGMA THETA TAU, NATIONAL HONOR SOCIETY FOR NURSES, 1998 - Present
Member, SHAWNEE CHAMBER OF COMMERCE, 2015 - Present
Member, Advent HEALTH SHAWNEE MISSION PREFERRED HEALTH PARTNER, 2016 - Present
Member, KANSAS HEALTHCARE ASSOCIATION/KCAL, 2019 - Present