EXPERIENCE
LOCAL MARKETING SPECIALIST, SARPINO’S USA NOV 1 2019—APRIL 1 2020
Assisted Franchisees with personalized local marketing strategies that targeted catering sales retention of 12%, channel marketing optimization, generating best practices, CRM optimization and establishing achievable marketing objectives.
MARKETING ST.PARTNERSHIP, TABAL CHOCOLATE (CHICAGO,IL)
NOV 2017- NOV 2018
Augmented sales strategies that focused 80% on business to business (B2B) commercial cacao sales, strategized several direct to consumers (D2C) campaigns, enacted a digital marketing strategy targeting to craft-brewers and solidified a panel of non-competitive companies fortuitously
MARKETING & PROMOTIONS, DREAMY LIFE RECORDS (FT. WORTH & CHICAGO)
2013—2017
Developed financial appeal in the proposition for merging two nonprofits.Collaborated with artists to formulate sales strategy, resulting in a 10%+ increase in merchandise sales. Created an “event based promotional platform” in D.L.R. (store), driving a 22% increase in event day sales
SALES & COMMUNICATIONS ASSOCIATE SCOOTERWORKS CHICAGO
MAY 2020- OCT 2020
Lead sales for the #1 Genuine Scooters dealership in the U.S by emphasizing key strategic digital communications, customer service and emphasizing new customer acquisition vs. retargeting.
EDUCATION
TEXAS CHRISTIAN UNIVERSITY, FT.WORTH TX — SOCIOLOGY 2008-2013
- Kellogg Executive Ed: Digital Marketing Strategies, Data, Auto., AI & Analytic
- Advanced Google Analytics Certificate
-Google Digital Garage Marketing Fundamentals
SKILLS
Social Media Marketing (Facebook, Instagram & Twitter), Branding, Branding Strategy, Brand Innovation, Consumer Insight Analytics, Business Strategy, Digital Marketing Strategies, Marketing Analytics, Qualitative Methods, Inductive, Music Marketing, Communications, Media Studies, Spanish, Unique Selling Points, B2B Sales, B2C, A.I, and Customer Service
REFERENCES
Ken Kolanowski: Owner Scooterworks Chicago 773-***-****
Rebecca Kroupa: R&D Sarpino’s USA 707-***-****) Co-Worker
2074 N. Campbell Chicago, IL 60647 630-***-**** ************@*****.***
TODD KLEPACKI