Customer Service General Manager
Resume:
BD CREATIVE
W I L H E L M
T H E U N I S S E N
PROFESSIONAL RESUME
CONTACT
Cape Town (South Africa)
adt5li@r.postjobfree.com
ID: 710**********)
EE/AA Status: White Male
Language: English / Afrikaans
BCom Degree: (Economics)
KEY SKILLS
Business Development
Business Management
Client Management
Communication Skills
Continuous Improvement
Country Management
Data Management
Facilitation Management
Finance Management
General Management
Negotiation Skills
Problem solving
Project Management
Regional Sales
Relationship Building
Sales Management
Statistical Analysis
Stock Management
Strategy Formulation
Strategy implementation
WORK EXPERIENCE
Managing Director
Global Wizard Consulting Pty Ltd
March 2016 to date
Key Responsibilities:
Global Wizard Consulting (Pty) Ltd offers total business solutions in the FMCG industry.
We specialise in developing sales and marketing strategies for most countries in Africa.
We also have in depth knowledge of consumer trends in most African countries and can offer specialised services in terms of brand development, brand building and market research.
As a result of our extensive experience base, we also offer consultancy services in the following fields: Financial management, Sales management, Marketing management, Cost management, Employee Performance management, Operational management, Project management, Budgeting and Business management.
Global Wizard Consulting has done consulting work for the Home of Origin Wine
(Pty) Ltd to develop and expand their business in Africa and the Middle East
Global Wizard Consulting is currently contracted to Luis Felipe Edwards Wine of Chile, in the role
General Manager: Africa / Middle East & Asia Pacific KWV South Africa
April 2015 to January 2016
Key Responsibilities:
The Asia Pacific region was added to my responsibility as a result of the success that was achieved in other developing markets in Africa.
The responsibilities and duties of the Asia Pacific region are similar to the Africa & Middle East region, as both are developing regions in terms of the KWV product portfolio. General Manager : Africa / Middle East
Jun 2011 to March 2015
Key Responsibilities:
Develop and implement sales strategies and profit plans.
Manage and align sales excellence to changing market demands.
Manage trade/agent relationships.
Review performance against plan and develop remedial action steps where required.
Continuous alignment of route-to-market.
BD CREATIVE
Nov 2017
Luis Felipe Edwards wines in RSA,
Uganda, Kenya and Zimbabwe
Nov 2015
Stabilized the volume decline in
Japan by resetting the price
positioning. KWV South Africa
Nov 2015
Successful transition of route to
market partners negotiated in
Zimbabwe. KWV South Africa
June 2015
Developed a successful strategy for
China, based on product portfolio
and route to market alignment,
trade marketing activities and
consumer marketing activities,
supported by a social media
campaign. KWV South Africa
March 2015
Increased Trading profit in 12
Months from 14 500 000 ZAR to
17 000 000 ZAR for the Africa &
Middle East Region. KWV South
Africa
Aug 2014
Signed up new distributors in 4
“virgin” countries, i.e.
Rwanda, Burundi, South Sudan and
Morocco. KWV South Africa
Nov 2013
Developed and launched a new
value for money” Brandy for
the Kenyan market. KWV South
Africa
Jun 2013
Increased Trading profit in 12
months from 8 500 000 ZAR to
14 500 000 ZAR for the Africa &
Middle East
Region. KWV South Africa
Mar 2013
Developed and launched
A new “value for money” Gin and
Vodka for the Africa region. KWV
South Africa
ACHIEVEMENTS
Continuous development of new business opportunities.
Manage and develop people.
Foster outstanding customer service.
Obtain, monitor and analyse facts and trends of all product categories, competitive products, consumer usage and attitude studies and remain updated on all relevant trading situations.
Drive operational efficiency of business, ensuring transactions costs are minimized and efficiency is maximized.
Manage A&P budget to deliver goods and results.
Manage volume, GP and TP responsibility.
Develop and manage price positioning in conjunction with other role players. Commercial Manager
Henry Tayler & Ries Distell
Oct 2007 to May 2011
Key Responsibilities:
Strategic management of National Key Accounts.
Ensure the achievement of Volume and Gross Income targets.
Active management of the optimum brand portfolio per Key Account.
Statistical analysis and the development of sales and marketing strategies.
Building of sound business relationships.
Financial reporting and analysis.
Develop and present business plans.
Marketing Manager
Africa (Distell Ltd)
Jul 2005 to Sep 2007
Key Responsibilities:
Develop country brand plans for key brands, regional and imported, and direct implementation plans for each country in accordance with the brand plans.
(Kenya, Tanzania, Mozambique, Malawi, Zambia, Mauritius, Angola, DRC, Ghana, Nigeria, Ethiopia, Zimbabwe)
Coordinate analysis of market specific opportunities and prepare business cases for executive approval.
Achieve volume and financial objectives for investment brands.
Coordinate and drive NPD process from conception to completion.
Build and maintain strong relationships with customers and agencies.
Ensure competitive brand portfolios for focus markets.
Coordinate regional marketing activities and agency inputs, together with the cluster GM.
Develop market specific brand material.
Control the overall marketing budget and ensure the effective reporting of marketing expenses.
Manage the ordering and stockholding of all POS/ROI material.
Ensure effective internal communication with Central marketing through forums and networking.
Initiate market research and coordinate the interpretation of results and the implementation of actions.
Management and training of staff.
WORK EXPERIENCE CONT’D
BD CREATIVE
General Manager South- East Africa
Distell Ltd
Oct 2003 to Jun2005
Key Responsibilities:
Strategic management of the region to ensure the achievement of corporate objectives. (Mozambique, Zimbabwe, Zambia, Malawi, Mauritius, Reunion, Madagascar and Seychelles)
Explore and evaluate new business opportunities.
Ensure an optimum Route to Market strategy for the brand portfolio.
Develop and implement sales and marketing strategies.
Manage agents and distributors in terms of volume targets.
Manage Distell's interests in joint venture companies - AFDIS and DBCL.
Management of the region in terms of key commercial KPI's.
Manage and develop sales personnel.
Build strong relationships with agents and customers. Jan 2002 to Sep 2003
Financial Manager /Business Process Improvement
Key Responsibilities:
Tracking and reporting of Merger benefits.
Design and implement the Distell Management and Operating System (DMOS).
Design and implement the Employee Performance Management System
(EPMS).
Design and implement a Performance Tracking System.
Project member of the Grow Africa Project (GAP), responsible for country feasibility studies.
Financial Manager
Mar 2001 to Dec 2001
Key Responsibilities:
Ensure effective management reporting and budgetary control.
Conduct feasibility studies and make recommendations.
Develop and manage the administration environment.
Management and development of people.
Conduct internal audits.
Develop training material and provide training.
Available on Request
REFERENCES
A
Jun 2012
Increased Trading profit in 12
months from 120 000 ZAR to 8 500
000 ZAR for the Africa & Middle
East Region. KWV South Africa
Jan 2011
Achieved 20% volume growth
National Key Accounts: RSA over
the last three years, year on year.
Henry Tayler & Ries
Jun 2007
Developed and implemented a
brand strategy for Viceroy Brandy
Kenya, leading to an increase in
sales volumes from 250 000 litres
to 1000 000 litres in 2 years. Distell
Jun 2007
80% Volume Growth in Africa.
(Distell)
Jun 2006
350% Increase in Africa Marketing
Budget. Distell
Mar 2005
Negotiated and implemented an
equity deal in Mauritius. (Distell)
Jan 2005
Developed and implemented a
“Survival Strategy” for Zimbabwe.
Distell
Jun 2002
Designed and implemented an
Employee Performance
Management System. Distell
Jun 2002
Designed and implemented a
Management Operating System.
Distell
WORK EXPERIENCE CONT’D
Contact this candidate