Christopher J. Costa
** ***** ***, ******, *** Jersey 07110 Cell: 973-***-****
********@*********.*** ******@************.***
Objective:
Extensive experience at industry leading consumer goods, food service and retail companies. Aspiring Field Marketing Representative for the New Jersey Market. Currently managing a North Jersey territory within the beverage industry.
Skills: Word, Excel, Power Point, Photoshop, Adobe Reader, WordPerfect,
Education
William Paterson University, Wayne, NJ June 2014
B.A. Journalist, Minor – Public Relations
3.3 GPA Deans List for 2012, 2013, 2014 Semesters
Relevant Experience:
Arizona Beverage August 2017 - Present
Territory Sales Representative
Effectively managed a 14-store territory consisting of big box retailers generating 3.1M in 2021 FY POS
Cultivated relationships with KDM’s to maximize space in store and generate high volume sales of Arizona product
Generated YOY growth through the management of existing accounts and increasing responsibility through expansion of new accounts with annual average growth at 61%
Gained commitment for a $180,000 PO for the largest conversion of water product within a single big box retailer with $540,000 in repeat orders
Executed in store resets to set in new products and insure 100% integrity of planograms
Assisted in the training and development of 12 new hires within the sales region
Responsible for monthly report outs summarizing sales successes and defining new opportunities
Engaged with store leadership to sell in new Snack division products while analyzing the competitive landscape for additional opportunities
Advantage Sales and Marketing May 2016 - July 2017
Sales Representative
Managed a portfolio of 50 brands under a representative agency covering a 30-store account package consisting of top household name brands within the food and beverage industry
Secured record growth within the Hersheys, Smuckers, and Folgers products line
Engaged with leadership of big box retailers and convenience stores to expand offering through new product placement and awareness
Executed daily objectives for strategic accounts in order overdrive results in key focus categories
Secured $10M in total sales generating 15% growth in overall account package
Managed in store inventory and responsible for placing stocking orders for replenishment of products