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IMAD MORTABIT

Sales Account Manager (French/English)

+1-613-***-**** adswke@r.postjobfree.com

Ottawa, K1Y 2Z1 www.linkedin.com/in/imad-mortabit

HIGHLIGHTS OF QUALIFICATIONS

Service-oriented and bilingual Sales Development Manager, I spend the last 10 years working as liaison between many well- known automotive brands and importers, which allowed me to develop my adaptability to different cultures, and enhance transferable skills related to sales management such as contract negotiations, business development and go to market planning.

• Key Skills:

- Ability to travel.

- Competitive intelligence.

- Patience and effective listening.

- Creativity and problem solving.

- Sales management.

- Persuasive speaking skills.

- Excellent negotiation skills.

- Customer service.

- Adaptability and resiliency.

• Technical Skills: MS project, Salesforce, Advanced skills in Excel and PowerPoint, Outlook.

• Languages: Native Arabic, Fluent English and French, written and spoken. PROFESSIONAL EXPERIENCE

Business Development Manager April 2021 – August 2022 DS AUTOMOBILES – STELLANTIS Group, Morocco

• Developed strategic partnerships with 3 long-term rental companies.

• Prepared detailed presentations and dashboards with market analysis, sales forecasting, and competition data using MS Excel.

• Client relationship management: Establishing and maintaining long-lasting relationships with corporate clients for future sales, after-sales support, and other supporting car sales requirements.

• Expertise in expanding sales area-wise: unlocked new zones in Morocco by opening 2 DS stores in 2 different cities.

• Determined strategic planning related to new product lines.

• Organized regional and divisional sales operations.

• Recruit, organize, train and manage staff.

• Worked closely with a cross-functional team of finance, sales, and marketing to Implement a new price positioning strategy: Exceed the 2021 Margin target by 11%.

Product and Price Manager: HONDA, HONDA Motorcycle, FERRARI and SEAT Nov 2018 – March 2021 UNIVERS MOTORS, Morocco (The exclusive importer of Honda, Honda Motorcycles, Ferrari and Seat brands in Morocco)

• Acted as liaison between business, sales and manufacturers teams to refine the product and negotiate FOB prices.

• Sat up an Inventory Management Assessment Tool for SEAT and HONDA.

• Selected by the CEO to manage the project of a new stock management solution integration.

• Built the budget proposal (Annually volume, mix, profit, incentives, and business contribution).

• Worked daily with the B2B sales team to build specific offers and negotiate fleet deals.

• Implemented a new pricing policy for dealers based on quarterly sales volume challenges: Increased sales to dealers by 34%.

• Travel to Dealerships to best facilitate transactions, and to check the compliance with brand sales standards.

• Refined the products line up of seat by adding new technological features which leaded to a sales record in 2019: The Best year in the history of SEAT in Morocco with 2300 cars sold.

• Shipments management and monitoring in collaboration with cross-functional partners such as logistics, ordering, and finance.

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IMAD MORTABIT

Sales Account Manager (French/English)

+1-613-***-**** adswke@r.postjobfree.com

Ottawa, K1Y 2Z1 www.linkedin.com/in/imad-mortabit

Senior Product and Pricing Manager: BMW, MINI and BMW Motorrad Sept 2016 – Nov 2018 BMW Group, Morocco

• New model and variant introduction planning / Strategic lifecycle planning (short/med/long-term).

• Conducted tactical initiatives for all models across the brands to improve sales and option pricing reviews to enhance per unit profitability.

• Stay on top of the competitive landscape and feed insights back internally to inform market knowledge and strategic positioning.

• Introduced and launched 18 products to market in two years.

• Provided all relevant data, texts, information for the market launch, and press release.

• Selected by the Brand Director to manage, develop and implement the BMW Morocco Configurator app.

• Brochure planning (Budget, content, design, timing) across all models.

• Be a first point of contact for all external and internal queries, requests, and issues.

• FOB price negotiation and positioning strategy in collaboration with BMW AG Product team.

• Frequent trips to attend new product launches and train the trainer programs: BMW AG Munich (Germany). PEUGEOT – STELLANTIS Group, Morocco Jul 2013 –Aug 2016 Senior Product and Pricing Manager

• Product planning responsibility for 7 models for the Moroccan Market.

• Launched 6 models in 2 years.

• Implemented an aggressive pricing strategy combined with a special sales incentives program for the PEUGEOT BIPPER: Sales growth of 60% in 2015 Vs 2014.

• Extended the PEUGEOT 208 range (Launched new diesel version fully loaded): Sales growth of 94% in 2016 Vs 2015.

• Managed and developed the website content and Facebook Page for PEUGEOT MAROC (Official).

• Prepared regular reporting to all levels of management including CEO direct reports.

• Planning tasks include model and promotional pricing, competitive analysis and benchmarking as well as a market watch of relevant segment competitors.

• 2014 and 2016 Motor shows planning including detailed product data, press texts, and model presentations. AUTO HALL Group, Morocco Sept 2012 –Jul 2013

Sales Manager FIAT, MITSUBISHI MOTORS & MITSUBISHI FUSO

(AUTO HALL is the exclusive Importer of Mitsubishi, ford, Opel, Nissan and a dealership of Fiat in Morocco)

• Tracked and evaluated weekly sales figures, and developed senior leadership reports for targeted action planning.

• Set sales targets for the sales team (6 sales representatives) and follow up of their performance.

• Developed B2B partnerships in the region: Achieved 14% sales growth of Mitsubishi FUSO.

• Overachieved targets by 110% - 125% consistently, peaking at 155%.

• Established organizational policies and procedures related to sales. EDUCATION

IBM. 2020

Data analytics essentials certification.

The National School of Business and Management - Agadir Morocco. 2010 - 2012 Master's degree specialized in Marketing and Sales (Equivalent to a Canadian Master’s degree as evaluated by WES Canada).

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