Retail Manager

DOREENA DELA CRUZ

**** ***** *** **. **** *** North Las Vegas, NV 89084 · 714-***-****

************@*****.***

SKILLS

• Employee Development

• Payroll/Kronos

• Business Operations

• Recruitment & Retention

• Team Leadership

• Microsoft Office/Excel

• Orientation/On boarding/Talent Suit

• Business Acumen

• Schedule Forecast Planner

• Client Relations

• Relationship Management

• Customer Service Excellence

• Visual Merchandiser

• Inventory control

EXPERIENCE

JANUARY 2022-AUGUST 2022

ASSISTANT STORE MANAGER, PHILIPP PLEIN

Execute all management and organizational task that support the efficiency of store’s operation and provide excellent shopping experience for clients. Capture client’s information to build client relationship. Train and develop associates to ensure growth and set for success. Request inventory based on current trends, availability of new products and client interest. Execute a strong visual floor set to maximize purchasing appeal. Results:

• Implemented weekly/monthly recap within the company

• Executed the first in store event at forums shops and generated 15% over goal

• Implemented open/ closing procedures

• Generated the most volume 3 months in a row with the least amount of product and headcount.

JUNE 2021 – JANUARY 2022

ASSISTANT STORE MANAGER, 7 FOR ALL MANKIND

Ensured the highest-level customer service by providing product knowledge on the salesfloor to achieve store goals. Managed daily operations including recruiting, coaching and developing the team and driving results. Utilized clientele black book to engage with clients with their needs and set appointment business. Managed payroll by making sure we are on track within the allocated hours given WTD/MTD. Executed any visual changes based on store needs. Results:

• Top producer within the store/ Top 3 Sellers producer within the company

• Achieved personal and store MTD volume goals.

2

• Promoted to Acting Store Manager

AUGUST 2019 – JULY 2021

ASSISTANT STORE MANAGER, VICI

Managed 15 employees including warehouse. Trained employees on WTD, MTD and Daily sales goal. Ensure associates are utilizing personal client books in order to build client relations and coordinating in store appointments. Created a monthly sales strategy to ensure all associates know the expectations for the month. Execute daily floor set to meet visual standards. Communicate with corporate & warehouse for any transfers, shipping and merchandise allocations. Arrange and execute events to increase sales with corporate approvals. Results:

• Implemented client books within the Company.

• Doubled YTD store sales (2018 vs 2019)

MAY 2017-AUGUST 2019

CO-MANAGER, GUESS

Managed and trained employees daily on LY to TY and the steps necessary to achieve sales growth through improvements to Average Dollar Sale, Units Per Transaction and appointment business. Inspire and motivate others to ensure company goals are achieved through exceptional client service. Ensure associates are utilizing the iPad for promotions and rewards to drive sales. Ensure our allocations are correct and able to achieve client needs. Analyzed and improved organizational processes and worked to improve quality, productivity and efficiencies. Managed payroll allocation, completed supply orders and opened any work orders if necessary. Results:

• Increased store loyalty enrollment program; Improved clientele base from 0 to 95 customers.

• Increased store conversion from 10% to 17% (highest in our region)

• Improved store sales by 10%. Continuously produced highest volume WTD and MTD.

• Reduced Shrink percent from 2.34% to 0.9% (only store in our district to hit below 1.0)

• Promotion advancement to a Store Manager in Marciano APRIL 2013-MAY 2017

ASSISTANT STORE MANAGER, BEBE

Managed 7 subordinate employees. Pushed sales and productivity to ensure store met targeted goals. Executed any and all store manager responsibilities when store manager is absent. Resolved customer issues and complaints regarding operational matters. Established relationships with clients and generated business through the company clientele program. Evaluated team performance and provided coaching, feedback, and performance evaluations. Identified and implemented efficient scheduling to properly manage payroll and drive sales.

Results:

• Reduced Shrink percent from 1.13% to 0.88%.

• In-line for promotion advancement to store manager.

• Consistently had the highest appointment business through our clientele program.

• Received the highest volume award in the store FY 2013, 2014 and 2016. MAY 2009-SEPTEMBER 2011

3

STORE MANAGER, EPILOGUE

Managed 20 employees and 5 locations. In charge of recruiting, hiring and training the best candidates. Managed schedules and executed weekly operations. Ran store operations while ensuring exceptional performance and excellent customer service. Assisted customers in all aspects of store services including handling complaints and inquiries. Supervised employees to maximize sales and reach daily goals. Results:

• Made key decisions about stock level and stock control. Ensured quality customer service, health and safety standards were met resolved safety, legal and security issues.

• Utilize as the district trainer to ensure new hires are following company’s standards. EDUCATION

DENTAL ASSISTANT, EVEREST COLLEGE

GENERAL EDUCATION, RANCHO ALAMITOS HIGH SCHOOL

CERTIFICATIONS

• Leadership & Team Development

• Customer Service Training

• CPR

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