Graphic Designer Creative Director
Resume:
PERSONAL
https://www.ad-design.us
**@**-******.**
Naples, FL 34110
CAPABILITIES
n Art Direction
n Branding
n Creative Design
n Marketing
n Photography
n Passionate Designer
n Typography
n Active Listener
n Client-Focused
n Collaborative Worker
n Detail Oriented
n Good Communicator
n Budget Management
n People Management
n Strategic Thinker
n Time Management
TECHNICAL SKILLS
n Adobe Creative Suite
Acrobat
Illustrator
InDesign
Photoshop
n MS Office
Excel
PowerPoint
Word
n QuarkXPress
n Web Desgn
EDUCATION
Carnegie Mellon University
George Washington
University
Graphic Design
PROFILE
Creative Director
Principal of A-D Design for over 30 years. Experience includes branding, marketing, creative and artistic direction, graphic design, print management, event branding, and website design. Clients include Fortune 500 corporations, large public and private sector agencies and organizations, private businesses, international financial institutions, associations, foundations, museums and foreign governments.
Accomplishments
n Designed creative brand strategies and concepts and collaborated with clients for implementation
n Pitched creative strategy to senior leadership and key stakeholders to market and promote events, products and services
n Generated proposals for clients in alignment with their vision and target market. Timeline management for concept approval, creative, proofing, printing and delivery
n Formulated budget and oversaw expenditures. Continually reviewed for cost containment opportunities
n Guided and supervised work of copywriters, photographers, illustrators and other members of a creative team for advertising agencies, publications and PR firms
n Worked collaboratively between clients and vendors to maintain brand guidelines and standards
n Developed event branding for a broad range of high-profile activities such as U.S. Presidential Inaugurations, galas, fundraising events, celebrations, benefits and conferences. Event branding and materials helped to raise over $65M. n Created branding campaigns for large-scale national events such as Race For The Cure, March of Dimes, American Red Cross, AARP Grand-parenting Campaign.
n Representing clients in cross-cultural and cross-national projects including Latin America, Asia, Europe and the Middle East. Brand Campaigns
n Congressional Medal of Honor
n John Chachas for Senate Campaign
n L’Oréal’s Jacqueline Kennedy Onassis “White House Years” n Planned Document Systems
n US Dept of Health & Human Services Healthy Women 2000 n USO Gala
- Partial listing -
PERSONAL
https://www.ad-design.us
**@**-******.**
5777 Mango Circle
Naples, FL 34110
CAPABILITIES
n Art Direction
n Branding
n Creative Design
n Marketing
n Photography
n Passionate Designer
n Typography
n Active Listener
n Client-Focused
n Collaborative Worker
n Detail Oriented
n Good Communicator
n Budget Management
n People Management
n Strategic Thinker
n Time Management
TECHNICAL SKILLS
n Adobe Creative Suite
Acrobat
Illustrator
InDesign
Photoshop
n MS Office
Excel
PowerPoint
Word
n QuarkXPress
n Web Desgn
EDUCATION
Carnegie Mellon University
George Washington
University
Graphic Design
ACCOMPLISHMENTS
Drive American Quality (1993) Washington, DC
n Branding campaign for three day ride & drive event that was a series of initiatives by the United Auto Workers and General Motors Corp., Ford Motor Co. and Chrysler Corp., to capitalize on the American auto industry. Received international acclaim. n Held on the National Mall in Washington, DC with 4,500+ in attendance.
March of Dimes Gourmet Gala (1989-2007) Washington, DC n Created annual gala brand and collateral pieces for 18 events. n Participants included U.S. Representatives from the House and Senate that competed as Celebrity Chefs in a cook-off. n Marketing pieces included invitations, programs, signage, recipe books and event decor.
n Innovative branding contributed to an increased attendance and fundraising.
Presidential Inaugurations (1993-2005) Washington, DC n Developed branding and creative for six political conventions and 68 Presidential Inaugural events for all terms of Presidents George H.W. Bush, William Clinton and George W. Bush. n Collateral materials consisted of approximately 65 pieces per event including save the dates, invitations, tickets, maps, programs, menus, signage, gifts and collectibles, stage-sets. Susan B. Komen Race For The Cure (1993-97) Washington, DC n Rebranding of logo with application on all marketing collateral including posters, brochures, registration packets, advertising, signage and t-shirts.
n Rebrand contributed to exponential growth in participation and fundraising. Currently the largest Race For The Cure in the country.
Symantec (2015-2016) US and Canada
n Created, managed and directed six events for the Cyber Security team consisting of conferences, dinners and receptions. Activities created to market new products and services, each with an average attendance of 90 participants. n Design and production of invitations and printed materials. n Invitation management and attendance tracking.
n Sight selection and coordination of all on-site logistics (contract negotiation, food and beverage, decor, room set, AV, floral and gifts).
- Partial listing -
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