SUSAN WILKINS

OBJECTIVE

To join a team with which I can utilize my clerical, teaching and customer service expertise.

EXPERIENCE

Wake County Public School Sysytem - 2019- present

Substitute Teacher

Teach K-6 grade students

Supervise classroom activity

Motivate, support and reward students’ behavior and performance

Ferris Hills Senior Living Community, Canandaigua, NY

Sales Director

Create and execute sales strategies to increase occupancy

Create and execute resident & family events to increase awareness and retention

Represent community at all association, social, & Health Care trade shows, Chamber, & Rotary events

Maintain aggressive follow up with potential and existing residents

Create and present monthly and quarterly forecast and production reports

Brookwood Inn, Pittsford, NY

Director of Sales & Marketing

Create and execute sales strategies to increase market share based on budget

Solicit new clients through presentation, site tours and networking events

Represent hotel at all association, social, & corporate trade shows, Chamber, CVB & Rotary events

Maintain aggressive follow up with potential and existing accounts

Train, motivate and manage staff of 3 sales managers

Create, place and distribute all advertising and collateral

Create monthly, quarterly and annual production reports to budget, and create forecasting reports on a weekly basis

Create and execute PR events and networking association events

Crowne Plaza Hotel, Rochester, NY

Senior Sales Manager

Research & solicit new business in market segments

Create quarterly sales plans & actions & execute sales campaigns accordingly

Responsible for all market advertising collateral and placement

Research, schedule & represent hotel at trade shows

Increased association market production by 33%

Create and present quarterly department forecast

Wentworth by the Sea Marriott Hotel & Spa, New Castle, NH

Director of Catering Sales & Convention Services - 1st employee – Opened Hotel

Opened hotel with $1.8 million in contracted bookings

Created & implemented standard operating procedures & trained staff members

Created sales campaigns to increase revenue in the social and corporate markets

Created departmental forecasting, performance and budget reports

Solicited new and existing corporate and association accounts through cold calls, site presentations and networking associations

Represent hotel at all association, social, & corporate trade shows, Chamber, CVB & Rotary events

Created competitive menus, packages and pricing

Organize and execute high profile social and corporate events

Maintain aggressive follow up with potential and existing accounts

Le Meridien Hotel, Boston, MA.

Director of Catering Sales & Conventions

Increased dept. sales in social, corporate & association markets by 30%

Implemented new outside sales campaigns for catering sales managers

Organized and executed high profile corporate and social events

Trained and managed staff of 7

Presented at trade shows, chamber and CVB events

Boston Park Plaza Hotel, Boston, MA.

Senior Sales Manager

Increased holiday, corporate and technology market sales by 40%

Organized and executed social, corporate, vendor and internal events

Executed outside sales blitz campaigns and inside sales marketing strategies

Westin Galleria & Oaks Hotels, Houston, TX.

Sales Manager/Senior Sales Manager/Catering Sales Manager

Increased sales in association and sports markets by 20%

Promoted to corporate sales manager, then Sr. Sales Manager

Strengthened hotel’s reputation and presence in local and regional community by concentrated sales efforts

Represented hotel in trade shows throughout the country

EDUCATION

Syracuse University/University of St.Thomas Houston, TX

B.A., Communications.

Graduated Magna Cum Laude.

REFERENCES AVAILABLE UPON REQUEST

109 Brush Hill Ln Holly Springs, NC * 919-***-**** * adscbd@r.postjobfree.com

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