Analyst Intern Marketing Associate

Keying Xiang

San Francisco, CA • 626-***-****• *********@*****.***

OBJECTIVE: To have an entry-level marketing position, with an opportunity to make a significant impact on the company, utilizing out-of- the-box creative concepts and hard work

QUALIFICATIONS:

Project Management and Organizational Skills

Media Marketing, Brand Building and Strategy Measurement Proficient application of Microsoft Office suite for creation as well as modification of documents Proficient application of Photoshop for creation as well as modification of photographs Read, write, and speak English and Mandarin

EDUCATION:

UNIVERSITY OF SAN FRANCISCO San Francisco, CA

Bachelor of Sciences, Econometrics Sep 2016-Dec 2020 WORK EXPERIENCE:

Market Analyst Intern Apr 2021-Aug 2021

Versailles Group Boston, MA

• Worked as the sell-side advisor of middle-market companies, evaluated and researched investment opportunities with the aim of finding the investment that best met the goals of corporate clients

• Gathered and processed data, reviewed and analyzed data for investment portfolios, including the performance of stocks and bonds, credit trends, and other transactions, investigated opportunities, and presented the findings to the team and the clients

• Stewarded the relationship with existing clients, contributed to a positive culture of respectful interactions, inquiry, and compassionate problem solving

• Handled administrative tasks such as arranging meetings, generating reports and other materials, and making sure the team smooth operations Market Research Analyst Intern Jun 2020-Aug 2020

International Alliance Associates, LLC New York, NY

• Performed market researches using publicly available information and proprietary databases to identify, quantify and analyze macroeconomic trends across a variety of industries

• Assisted the investment team in pre-screening potential investment programs and candidates

• Supported, collaborated and executed high priority assignments and administrative tasks with the Research & Insights team Marketing Associate Mar 2018-Sep 2019

GRN PALS Los Angeles, CA

• Identified market opportunities and advises on the development, coordination and implementation of plans for promoting company services

• Designed and executed a marketing plan to promote and increase the exposure of company's brand, reviewed various Marketing materials and made recommended edits, managed updates to organization identity/branding, including text and photos, and social media

• Coordinated annual marketing activities and represented company at campaigns and conferences, assigned a new budget for the coming year and worked within the budget

Marketing Assistant Oct 2017-Feb 2018

SHIXIN Global Spring Life Foundation) Los Angeles, CA

• Assisted in the development of company marketing strategies and played a significant role in the creative process for campaign development, provided recommendations on enhancements to product/service branding, positioning, messages, programs and technology

• Worked with stakeholders to understand marketing plans, impart Marketing Guidelines and ensured client adherence

• Created, implemented and tracked marketing plans and budgets, including objectives, timelines, marketing elements, costs, resources, media buys, etc

• Prepared proposals for various business activities, presented marketing strategies, plans and ideas internally to garner feedback/support and to clients to secure feedback/approval

Marketing Specialist Intern Aug 2018-Nov 2018

Tools Option (e-Commerce) Los Angeles, CA

• Designed marketing plans and related marketing tactics, including naming and branding creation, brochure development, direct mail campaigns, presentations, events, on-line marketing centers and other product graphics

• Acted as internal liaison to key areas of the firm to identify marketing needs and ensured follow-up, contributed to team- wide/corporate marketing initiatives that were integral to the company's success

• Understood eCommerce attribution, analytics, and processed to inform technology workflows and integrations

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