Sales Executive
Resume:
Moxie A. Karasek
Berwick, PA 18603
570-***-****, ads8do@r.postjobfree.com
Marketing professional with over 30 years’ experience. Expertise in strategic media management, media planning and public relations. Confidant in my ability to handle, plan development and implement media campaigns. I feel I offer exceptional client services that incorporate a variety of venues for clients in the powersports industry and beyond. EXPERIENCE
Standard Speaker, Times Shamrock Communications
Advertising Sales Executive
April 2021 to Present
Hazleton, PA
RM Stator, OEM After Market Parts
Manufacturer
Quebec Canada
Title, Social Media Manager
Oct.2020 to September 2021
Manage social media accounts for RM Stator on
Pinterest, Facebook, Instagram, etc
Hope Enterprises, CMSU,nonprofit
Direct Support Professional
Oct 4,2020 to Current
Times Leader Group, Avant Publications, 90
East Marketing Street Wilkes-Barre, PA
Auto Lines, Print and digital advertising sales working with car dealerships in NEPA. 35k plus commissions.
Lost job due to coronavirus and dealerships closing 11/26-3/31/20
10/2004 – 9/26/19
Director of Marketing, Contributing Editor, ATV Illustrated Magazine, Tamarack Media Group
Fowler, MI
Establishing new accounts and maintaining my client base of advertisers nationally and internationally for the print publication and the website. Attending trade shows in United States such as Big Twin Expo in Indianapolis, SEMA in Vegas, AIM Expo in Orlando for twelve years. Posting press releases, video, etc. in social media and website, organizing ad campaigns to the client’s most advantageous interests, advertising proposals/RFPs for major OEMs and other businesses. Maintaining good customer service, assisting in design and layout of ads, working with graphic files. Communicating with Manufacturers, Advertising Agencies and Distributors of Products. Assisting with creative ideas for product evaluations and future articles. In 2015 I became one of the contributing editors of the Magazine and write articles and photography in every issue which also run on our website. http://atvillustrated.com/search/node/moxie%20karasek Duties at ATV Illustrated Magazine
Establish and develop long-term business relationships. Identifying and securing new business opportunities. Conduct Customer Needs Analysis with clients and prospects to develop creative solutions for clients. Establish a good rapport with clients. Build customize proposals by researching client industries and companies. Present campaign proposals.
Update and Maintain activity to Maintain Work Level and Achieve Goals, Write Proposals Complete RFP’s
Work a Monday – Friday office schedule, plus occasionally attend evening and weekend events, travel for articles and trade shows, work on installation projects and photography, write articles
Actively prospect while servicing and building relationships with existing clients on a daily basis.
Formatting images and all information in placing daily press releases, videos on our website, submitting for print publication, and sharing in social media. Experience with Drobox and other media services, placing and arranging materials on our website press release and video section, and saving to ftp site. Routine emails to advertisers soliciting advertising and follow up calls. Regular post office mailings.
Maintaining and updating a master spreadsheet with all ad contracts and specifics of ad placement, maintain and update advertising data base Updating each issue's ad list that goes to our staff members, graphic design, publisher, billing and webmaster
Compiling URL list of all advertisers for ad index in the magazine . Completing RFPs, creating contracts, forwarding to Billing Managing incoming print/digital ads for all upcoming issues and monthly website digital activities, checking sizes and resolution, placing on ftp,
, updating for Graphics and Layout and Webmaster for placing website banners. Creating sales promotions and conducting a monthly/weekly customized sales solicitation each campaign
Email strategies such as forwarding PDFs of articles to advertisers to increase ad sales, working on themes for each issue, such as Tire Buyers Guide, annual Christmas Buyers Guide
Responding to inquiries from social media and website Experience in Word, Excel, and other programs.
Travel to weekend events and trade shows, SEMA in Vegas, AIM Expo, GIE Expo Louisville KY
Work with government agencies such as tourism departments on both a state and local level in various states
Working on installations of accessories for articles and photography for articles I write and projects in social media.
Posting photos from trips and installations in social media, tagging advertisers to generate advertising and gain more social media audience
Contact Melanie Davis, prior owner of ATVSxS Illustrated Magazine 10/200*-****-***- 436-8175
John Arens, Owner,ATV Illustrated Magazine, 866-***-**** ads8do@r.postjobfree.com 2010-2019
1/2002 - 10-2004
Director of Marketing, Universal Photographics
Berwick, PA Owner, Evan Miller cell 570-***-****
National Sales and Marketing Director. Training new sales workers, Also Opening new accounts, and servicing until their project completion. This was for a national fundraising company.
03/2001 - 10/2004 Marketing Associate, Prudential Insurance Berwick, PA Owner Joseph Vezendy 570-***-****
I earned a PA. Property and Casualty Insurance License. Marketing, setting schedule, making appointments, general office Certification completed for Prudential’s Marketing School, Chicago IL 02/1987 - 03/2001
Sales/Marketing, General Lamp Corp
Wilkes Barre, PA Jack Smith SR. (deceased) son Michael Smith cell 570-***-**** sales, working on hourly plus commission, established own accounts working in the business industry customers were United States Post Offices, schools, hotels, etc. Trained new employees
I was their top sales person
03/1984 - 02/1987
Switchboard/Dispatch, K Communications
Sunbury, PA
switchboard, radio dispatch for local fire dept., doctors, coroner, other businesses This business has closed.
Donna Seaman, 570-***-****
EDUCATION
Central Penn Business
Summerdale, PA
Vocational/Technical Certificate
Major: legal secretary
Minor: no degree
Selinsgrove Area HS
Selinsgrove, PA
High school graduate
QUALIFICATIONS AND ACHIEVEMENTS
Former Brownie/Daisy Girl Scout Leader classes for child education through Girl Scouts
Volunteer for Berwick Summer Concert Series and
Christian Women’s Fellowship Berwick. Helped in
organizing and hosting events and concerts
CERTIFICATIONS AND LICENSES
PA Property and Casualty issued by Dept.
of Insurance in Pennsylvania
References:
Dorothy Powlus
Former President of Christian Womens Fellowship Berwick 570-***-****
Lona Henry 717-***-****
CPA, Harrisburg
ads8do@r.postjobfree.com
Ed Newman, Retired, Formerly Amsoil Corporation Director of Marketing 218-***-****
ads8do@r.postjobfree.com
Michael V Mullen, Retired Chemist
Eli Lily Pharm
Michael Sarandopoli, Commercial Tent Events
Neta Kisiel Hartig, Navy
Gary Yucubeck, Retired Sales Manager Standard Speaker Newspaper, Hazleton, PA 570-***-**** ads8do@r.postjobfree.com
Melanie Davis
Davis Manor Nursing Homes
Tim Harvey, architect
ads8do@r.postjobfree.com
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