Data Analyst Telecommunications Engineer

Meega Haroutunians 818-***-**** ****************@*****.*** Page 1/3

Meega Haroutunians

C ONTACT

Tarzana, CA (818) 489 - 3123

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linkedin.com/in/meega-haroutunians/

SUMMARY

Experienced sales-marketing analyst and telecommunications engineer, employing highly analytical and process-oriented approaches in bringing together people, products, and technology, with a sense of urgency and accuracy. Seeking to enhance business processes thru insights and clear communications with all stakeholders, providing business intelligence visualizations that simplify the decision-making processes. EXPERIENCE

SR DATA ANALYST / BI Consultant

Cooper Surgical, Los Angeles, CA September 2020 – Present

Dynamic Tableau Dashboards published online

Customer Demographics insights

Identify missed opportunities

Data Validation procedures between Salesforce, Siebel, Oracle and Tableau

Collaborate between data engineering & integration, data science and business intelligence departments

JIRA sprints and Kanban board

KPI tracking between legacy and new applications

Salesforce CRM, Workbench SOQL

PostgreSQL, AWS Redshift, MS SQL Server

Direct report to Sr. Director of Commercial Operations

Monitor Consumer Data, Customer Segmentation, Campaign Performance, Monthly BDA, Sales Scorecards and other KPIs

Deep dive data analysis of key BI metrics associated with consumer sales analytics, and corporate reporting

Data pipeline validations

Transform Legacy reports from SharePoint to Tableau and validate through Microsoft Dynamics Key Accomplishments:

Develop Tableau dashboards and scorecards for business units: field sales, lab, marketing, corporate, etc.

Create data pipeline metrics comparisons between legacy and new systems.

Automate marketing data mining processes, by providing Data Lake and Segment data to marketing partners.

Deep analysis of demographic data provided by marketing partners.

Speed up the Tech transformation moving towards Salesforce, AWS/RedShift and Tableau from Siebel, MS SQL Server & Oracle OBIEE.

Significantly speed up the data validation project by taking ownership and managing it, as a result relieving the BI Director to attend to other pressing projects.

Meega Haroutunians 818-***-**** ****************@*****.*** Page 2/3 SALES PLANNING AND EXECUTION DATA ANALYST

Verizon Digital Media Services, Playa Vista, CA / May 2019 – September 2019

Sales data analysis

Data mining

SaaS KPI tracking

Salesforce dashboards

User acceptance testing

Agile - JIRA

Sales compensation MBO

Account mapping

Weekly revenue & pipeline reporting

Anomaly detection & root cause analysis

Complex ad-hoc analyses

Market intelligence

Key Accomplishments:

Consolidate revenue & pipeline reporting into dynamic Salesforce dashboards.

Develop lead routing automation user acceptance tests.

Uncover $180k anomaly in revenue reporting.

Salesforce cleanup of 57,000 leads, contacts and accounts that need to be archived, analyzing the data and using WorkBench SOQL queries for batch processing.

Analyze and report on weekly sales performance metrics of new logos, bookings, revenue, measure performance against objectives and monitor pipelines.

Consolidate data to provide sales managers and sales compensations team with data necessary to accurately calculate MBO attainment and other incentive awards for their sales reps.

Interpret complex data to help sales focus on most winnable opportunities to drive revenue. BUSINESS INTELLIGENCE ANALYST

TeraBand Technologies, Glendale, CA / October 2016 – April 2019 Cabling and Network Security Providers

Requirement gathering

Data modeling in SQL

Insight analysis

Tableau stories, dashboards

Trending, forecasting, multivariate regression

Performance gap & root cause analysis

Executive presentations

ML algorithms

Predictive analytics

Statistical analysis

Salesforce cleanup

Key Accomplishments:

Improve operational efficiency by 26%.

Increase maintenance contract renewals by 31%.

Participate in ML Python project to predict failure rate of equipment and proactively maintain service quality. Meega Haroutunians 818-***-**** ****************@*****.*** Page 3/3 MANAGER OF BUSINESS DEVELOPMENT

California Green Designs, Tarzana, CA / Aug 2002 - Nov 2010 Solar Design & Integration

Partner in a start-up company

Design and develop CRM database

Market competitive analysis

Dashboard visualizations

Lean business models

B2B & B2C proposals

Customer relations

Statistical analysis

Gap analysis

Sales forecasting

Mentoring Jr. staff

Key Accomplishments:

Configure and develop ACT! CRM, consolidating sales and marketing data into one system.

Design and consolidate various weekly reports into a clear dynamic dashboard. EARLIER ENGINEERING EXPERIENCES AT HEWLETT PACKARD & CONEXANT SYSTEMS (8+ years)

RF & microwave Engineer

Research and development

Author of technical manual for engineering

Automated test development

Model validation testing and verification

Model development & simulation of electronic components EDUCATION

BS Telecommunications Engineering, University of Salford, Manchester, England

PMI Project Management Cert Training

PROFESSIONAL DEVELOPMENT

Certifications based on data analysis, data science and business analysis

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