Shelly Schneider
310-***-**** Los Angeles, California 90035
****************@*****.*** https://www.linkedIn.com/shellyschneider Sales Executive
Business Development - Relationship Building - Negotiating & Closing Experienced Sale Executive with 15+ years of proven ability to build markets and increase revenues.
• Achieves metrics and high performance through keen listening and identifying customers’ underlying pain points and needs.
• Gains buy in from customers to accept, integrate and embrace new technology and product solutions.
• Translates opportunities into real $ impact with ability to propose value propositions that fit the prospect’s needs.
• Reputation for building a strong client base and more importantly retaining them as long-term clients.
• Recognized for exceeding goals and high performance in a contracting market.
• Areas of Expertise: Digital Media, Print Media, Strategic Marketing Services, Market Intelligence. Efficient with all forms of technology including Microsoft Office, Google Docs, Social Media and data acquisition.
Professional Experience
Coldwell Banker Residential Mortgage, Beverly Hills North 2018 - Present Real Estate Associate
Building a business from the ground up; developing and nurturing a sphere of influence, creating a base of buyer prospects as well as sellers, networking organically, social media marketing, etc. Amy Levy Public Relations, Los Angeles 2016 – 2018 Business Development
Responsibilities include seeking new business opportunities, preparing agency presentations and proposals, strategic planning for current clients’ trade show exhibition and attending specialty and natural food shows on behalf of the firm to prospect relevant clientele. UBM, Santa Monica 2015 – 2015
Account Executive; Medical
Responsible for development of integrated B2B Digital and Print campaigns for MDDI and Qmed to the Medical Device and Diagnostic Industry.
Hanley Wood Business Media, Los Angeles
Strategic Account Manager; Residential Remolding 2007-2015 Hanley Wood Business Media is a 500MM media company with a subscription base of 8.4M construction professionals, thirty websites and digital properties and 950K unique subscribers in the housing and construction industry. Specialty titles represented included Pool & Spa News, Backyard Retailer, Custom Home Outdoors, Aquatics International Magazine and Waterparks + Resorts Today. Responsibilities included the sales of B2B integrated media programs to include digital advertising, print advertising, digital 2
events and sponsorships, Content Marketing, Market Intelligence and Strategic Marketing Services in the Residential and Commercial pool market.
Built existing brands and well as continually brought in new business and repeat business. Increased budget spends for key accounts by 35% to include American Red Cross, Pentair and Maytronics.
Over a nine-year blended basis, achieved a 22% increase in the brands as well as in specific product disciplines; digital, print, lead generating campaigns, custom content, etc. Earned Rookie of the Year Award after one year for exceeding goals by 15% amongst team colleagues.
1105 Media, Los Angeles 2005 – 2006
Account Executive Manager; Educational Media Group Responsible for B2B media sales for Campus Technology and T.H.E. Journal. Product focus on technology, policy, regulation and news delivered via print and online magazines, journals, newsletters, seminars, conferences, executive summits and trade shows. CMP, Los Angeles 2001 - 2004
Regional Sales Manager; Call Center Magazine
Sold integrated B2B print and online campaigns to technology solution providers. Worked with top agencies to include Grey, BBFM, Carat Freeman, OMD, Foote, Cone & Belding and J. Walter Thompson. Earned President’s Club Award within first year; achieving the most significant increase in print revenue across 34 CMP publications.
Sold highest average page yield amongst my colleagues. Education/Credentials
University Missouri, Columbia B.S. Business Administration/Marketing Licensed Real Estate Salesperson – California #02062885