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Customer Service Marketing Manager

Conyers, GA
October 20, 2022

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Karla Barahona *** peach tree hills circle, Atlanta Georgia 30305

A business professional seeking to utilize my vast experiences and skills within the QSR industry to continually find creative ways to service guests, develop employees and share my operational skills to make a positive impact within a company currently in a business expansion mode.

Premier Kings 12/2019- present

Area Director Atlanta metro area

Financial and Operations responsibility on daily basis making sure all my market has very clear set

Targets for sales,Developing and implementing strategic leadership.

Increase sales by 12% in my market NPS guest relations increase 27% in last 6 months

Maintaining a Gross profit at 68.2 for 7 months consecutive, average check 8.96 for my market

Dunkin Donuts 2016 to 2019 Multi unit Manager Lindbergh

Responsible for directing and overseeing stores personal to achieve district and corporate performances objectives such us profitability and productivity, maximize sales for the store ensuring customer service and appearance standards are maintain merchandising programs are properly implemented manage controllable cost trough analysis and initiating corrective actions

Complete daily weekly and monthly reports as required

Train, encourage and motived staff to drive sales plans created incentive programs Enforcing and complying with policies and procedures food safety guidelines

Providing leadership and direction to store managers including assistance in recruiting selection onboarding and orientation process

Dunkin Donuts

District Manager of 16 stores February 2012– may 2016

Responsible for day tday operations for 150person network, including hiring & people development initiatives.

Increased GSS results by 21% for the entire network.

Lead ROR process which resulted in review ratings increasing from 84% to 95%

Lead several initiatives, including restaurant re-staffing, which resulted in 7% increase in guest counts.

Six of our 16 stores recognized by our OM as top 10 within NJ networks

•Role of Network Trainer which includes holding monthly manager meetings to review store results, set goals, discuss GSS, etc. Also conduct cluster training on market window readiness, new products, leadership topics, on line training, etc

McDonald's Restaurants 1989-2012

Training manager and Area Supervisor for 14 unit-Franchisee based out of Staten Island, NY 2009-2012

References Omeed Shiratzy Director of Operations 646-***-****

Area Supervisor for 5 unit Franchisee out of Northern NJ 1999– 2008 Reference Rickey Williams Owner Operator 201-***-****

Marketing manager 4 Unit Franchise based out of NYC

Bruce Norris 919-***-****


oDeveloped and implemented unique marketing programs to enhance sales in multiple operations. Programs include:

oTourism: (Broadway, New York Convention and Visitors Bureau, New York Apple Tours, Gray Line, Macy’s Thanksgiving Day Parade, New York Quick Guide).

oNYU College Student Discounts: (Student Advantage/Campus Cash Program: Campus Clipper, City Spree).

oCross-Promotional Partners: (Theater works USA, Showbiz, Circle Line, Toys R Us Times Square, Good Morning America, Macy’s, The Walton Group, and Disney)

oLocal Store Marketing: Responsibilities include implementing national in- store marketing program

McDonald's Corporation

General Manager 1989-1996

Successfully completed Advanced Operations Course in February 1996

Developed and implemented training program for new store opening.

Initiated sponsorship of local events.

Generated actual P&L and maintain controllable P&L line items within budget.

Oversee the recruitment and retention of the entire staff.

Direct the overall training, performance appraisals and motivation of the restaurant.

Supervise local marketing and in-restaurant implementation of new products and procedures.

Create long-term restaurant objectives and action plans for sales, profit and people development.

Graduated Hamburger University 1998


Bachelor of Science, Marketing. 1993

Allentown College of St. Francis de Sales (now De Sales University) Hamburger University, Oak Brook, IL Graduate 1996

Skills and Award

OPP ( Operations People Person) NYM area Delivery Skills for Presentation (DSP) Award NYM Restaurant Operations Leader Practices (ROLP) Business Leadership Practices.(BLP)

Knowledge of data base Management System Web site Development, public speaking,

Fluent Spanish /English

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