Summary of Qualifications
Marketing and music industry graduate passionate about the business side of the music industry and music in general. Experienced in entertainment marketing agency environments, live venue marketing and operations coordination, live venue direct sales, digital marketing atmospheres and record label project marketing. Particularly interested in the analytical and strategical aspects of marketing.
Also experienced in pest control industry direct sales and third-party logistics services direct sales.
Special Skills
●Proficient in mass team project communication applications such as Microsoft teams, Slack, and Asana
●Proficient in SPSS, Salesforces, Python, HTML, Qualtrics, Microsoft and Google Suites, Canva, Logic Pro, and Pro tools. Experienced in a variety of real-world marketing simulations (MarktStrat, Mimic Pro)
●Fluent in English and Spanish.
Certifications
●Google Analytics certification
●HubSpot email marketing certification
●HubSpot inbound marketing certification
Education
Rowan University, Glassboro NJ
BS in Business Marketing (May 2022)
BS in Music Industry with Music Business concentration (May 2022)
Professional Experience
Account Executive: April 2022 – Present, PLS Logistics, Philadelphia PA
Generate clients and revenue by brokering shipping logistic services to prospective clients through direct selling, cold calling, and references
Maintain a database of prospective leads and clients while monitoring and leading them down the sales funnel
Keep and maintain professional relationships with clients by providing customer service, providing industry and market updates, quotes, and track and trace services.
Research market trends, client products and services, and industry forecasts
Marketing Intern: May 2020 - Aug 2020, The Syndicate, Weehawken NJ
●Conduct thorough market research for different clients and projects, organize and manage digital marketing street teams and create reports on campaign plans, demographics to be reached, and data findings.
●Transcribe podcasts for social media usage, attend brainstorm sessions and contribute marketing ideas. Edit videos for social media promotion usage.
Marketing Intern: August 2019 - December 2019, The Ardmore Music Hall, Ardmore PA
●Assisting in Digital, in-house, and external promotion. Generate show and event outreach via relevant online sources, create marketing expenses and promotion sheets. Provide general customer service to clients. Copy-write for social media posts and email blasts. Organize and execute social media post schedules
Activities
●Vice President of Tau Epsilon Phi Fraternity, Alpha Tau Chapter (2020-2021)
●Capstone Project: Marketing and Media campaign for Sonical.ly (2021)
●Capstone Project: Host of the Gear Talks with Andre Podcast (2021)
●Member, recruitment chair, and social media chair of Tau Epsilon Phi (2019-2021)
●Marketing Project manager at Rowan Music Group (Jan 2020 - May 2020)
●Member of Grammy U (2017- 2021)
●Member of Rowan Alternative Music club (2017-2020)
●Volunteer at Mission 500 security industry charity (2015-2019)