CHRIS TOWNSEND

adryea@r.postjobfree.com 843-***-**** christownsenddesigns.myportfolio.com

Graphic Design and Strategic Marketing Professional with over 12 years of experience building a diversified portfolio with a wide variety of clientele. I am seeking a position with a company or organization needing my talent for helping stakeholders translate their vision into innovative projects that are on brand, on message, on time, and on budget. Over the years, I have become known for my technical savvy, ability to effectively facilitate complex projects, and cultivate advantageous business relationships in ways that enhance capacity, empower decision makers, champion collaboration, strengthen revenue, and improve the overall image of the brands I represent. NOTED AWARDS & ACCOMPLISHMENTS

ADDY Award Winner – National Award from the American Advertising Federation, for logo design

Designed image content for national brands such as Mt. Dew, Ranger Boats, Remington, Ruger, JR Motorsports (NASCAR Team), and Hatteras Yachts.

Created T-shirt designs for national retailers such as Bass Pro Shops and Cabela’s.

Served on design teams for major client accounts worth over $200,000 in annual revenue.

Created a banner honoring the 2018 Clemson Football Championship for a major sponsor. EDUCATION

Bachelor of Arts in Graphic Communications & Marketing 2007 Francis Marion University – Florence, SC

**Sophomore Transfer from Atlanta College of Art & Design SKILLS & AREAS OF EXPERTISE

Project Management Design/Conceptualization Microsoft Office, Strong Basic Excel Brand Development Stakeholder Collaboration Adobe Illustrator, InDesign, Photoshop Visual & Graphic Arts Account/Customer Service CorelDRAW & Painter, Vector Programs Message Consistency PR, Trade Show Vendor Screen Printing & Embroidery Design Executive Advisement Staff/Team Leadership Image Licensing & Copyright Protections Operational Oversight Process Improvement Commercial/Product Packaging Graphics EXPERIENCE

GRAPHIC DESIGNER

Revman – Spartanburg, SC May 2022 – Present

Create packaging designs based off of specs within product lifestyle management system. Design art files cohesive with brand specifications. Create CAD mockups in-line with industry research and trends. GRAPHIC DESIGNER

Relativitee (Freelance) – Boiling Springs, SC March 2021 – Present

Create client logos, marketing materials, and t-shirt designs for business and recreational events. TrueTimber© (formerly Taylor Sports) – Boiling Springs, SC Sept 2016 – Aug 2021

Served on a Graphic Design Team for a niche supplier of camouflage materials including pattern design and licensing, textile printing, apparel wholesale and manufacturing, hydrographic film production, and an extensive line of retail products.

Laid off in good standing, with references available, due to pandemic-related economic factors.

Initially hired as a Graphic Designer and Operational Assistant at Taylor Sports, a family-owned screen printing and embroidery shop that was acquired by TrueTimber in 2020.

Reported directly to the CEO and Production Planner, regularly recommending process improvements and design elements to improve overall quality and reduce waste.

Captured the nuance of each brand by engaging with internal Account Managers and clients. Experience continued on next page…

CHRIS TOWNSEND Page 2 of 2

Graphic Designer Experience continued…

Expanded revenue for TrueTimber and our clients by creating popular designs used across a wide variety of mediums and merchandise including apparel, towels, cups/tumblers, koozies, and gift cards.

Enhanced the likelihood of rebrands and marketing campaign via quality logo redesign/updates such as a Herter’s Target ammo box and mock-ups for Mt. Dew promotional merchandise.

As Taylor Sports, served as the only Graphic Designer for a popular local screen printing and commercial embroidery operation.

Regularly oversaw daily operations when the owners were out.

Prevented the loss of thousands of dollars in lost revenue via regular quality checks at the start of new jobs, especially large orders.

Dramatically improved the quality of final products by gleaning input from the “shop” team and learning the specific processes of screen printing, embroidery, and the materials involved.

Ensured repeat business via strong customer service and communication with major accounts worth

$30,000 - $50,000/annually such as USC Upstate, Boiling Springs Schools/District 2, and Milliken.

Drove production processes, taking over after sale was initiated, then connecting with decision makers to advise on the best approach to conceptualize their vision, get final design and order approval, schedule production, obtain payment, and arrange pickup/delivery. GRAPHIC DESIGNER

All-Star Sports, Apparel Customization Studio – Florence, SC Nov 2012 – Sept 2016

Responsible for the overall flow of projects from design concept to full apparel customization while ensuring timely delivery of services, including service to high-level clientele.

Helped boost the studio’s sales and brand recognition through multiple marketing strategies including developing promotional designs for marketing materials, road shows, and special events.

Strengthened margins by advising leadership on innovative, cost-effective production/design solutions.

Led promotional projects, under the purview of the Lead Graphic Designer. GRAPHIC DESIGNER, Freelance 2006 – Present

Beginning as a Junior in my bachelor program, provided graphic design, brand development, and marketing services for a very diverse clientele including personalized graduation announcements, logos and infographics for a pharmacy, a logo and visual media for a photographer, and major fund- raising campaigns for churches.

Recruited by Kelly Marketing in 2013 to create a logo and then re-engaged regularly for various projects such as client logos, marketing materials, and t-shirt designs for business and recreational events.

Used a consultative sales approach to garner strong insight into customer’s specific ideas resulting in a consistent ability to surprise, delight, and exceed their expectations.

Served as the Director of Communications for Shekinah Glory Church in Florence, SC, responsible for all advertising and PR on web, social media, and print platforms.

Generated over $125,000 after spearheading a 2-year fundraising campaign, with negligible budget.

Created high-end banner designs, postcards, fliers, newsletters, web designs, brochures, souvenir booklet layouts, car wraps and company branding designs.