P r o f i l e

I Accomplished Sales & Marketing Director and operation Director with more than 10 years of progressive and successful experience in top leadership roles and professional involvement spanning Middle East Africa, and Asia. Expertise in budgeting, forecasting, develops plans to increase revenue, effectiveness reduce costs, Manages stock and inventory, Manages internal and external service suppliers

EDUCATION

MBA in Business Administration

Lead Star University

BS Marketing Management

Adams University

SKILLS

Public Relations

Revenue Management

Sales strategy & Planning

Budgeting and Planning

Event Management

Digital and social media strategy

Contract Negotiation

Public & Media Relations

Action Planning, costs deduction, Ability to Work with team, Knowledge of Safety, Problem-Solving, Adaptable to Change improves existing system, Commitment to Providing the Highest Level Support and Quality.

SOFTWARE SKILLS

Ms Word

Ms Excel

Ms PowerPoint

Ms Outlook

Opera

Yael Wondwossen

Sales and Marketing Director

adrvdt@r.postjobfree.com kebele 02/03, H. No 151 +251-*********

Addis Ababa, Ethiopia

WORK EXPERIENCE

Deputy Sales and Marketing Director

Tulip Inn Olympia, Addis Ababa 2020 – Present

Joined the Tulip Inn Olympia to provide strategic sales, marketing & an active promotion plan.

•Managing effective and engaging relationships with TO and TA .

•Managing and implementing a year around active calendar of communications.

•forging key partnerships, conceiving promotion & activation programs, driving sales marketing, PR, and other initiatives which will build the brand and drive measurable growth to Hotel.

•Reviewed monthly reports and sales forecasts to analyze current and potential market and sales trends, coordinated with activities to revenue and market share as well as monitored performance to confirm actual sales exceed established revenue plan.

Sales and Marketing Director

Intercontinental Hotel, Addis Ababa 2017 – 2020

Lead all Sales and Marketing business- unit marketing strategies, activities and team including execution of marketing tactical based on competitive landscape, demographic environment and business goals.!

•Market analysis, elaboration of sales pricing and strategies.

•Implementation of sales & marketing strategies via all distribution channels (Inbound Operators, Tour Operators, Travel Agents, Airlines, media, and tourism board).

•Negotiation with corporate local companies, public and private, to secure the hotels

•Preferred status and ensure a yearly volume of room nights.

• Provides advice and guidance to other employees

• Manages team workloads in order to meet goals and deadlines

•Improves existing systems and policies

•Ensures customer requirements are met in a timely manner

• Develops plans to increase efficiency and reduce costs

•Promotes and enforces safety in the workplace

•Manages stock and inventory

•Manages internal and external service suppliers

•Works closely with other departments to promote efficient factory optimization

Sales and Marketing Director

Best Western Hotel, Addis Ababa 2016 – 2017

Key Executive Member of the Pre-opening and Post-opening team.

•Created and developed the S&M strategies and policies for the new property.

•Conducted market research to determine appropriate product requirements And generate competitive pricing plans and strategies.

•Develop/participated in formulation of annual Sales and Marketing Action Plan .

•Implementation of sales & marketing strategies via all distribution channels (Inbound Operators, Tour Operators, Travel Agents, Airlines, media, tourism board)

•Organized and participated in international sales trips, tourism expos and PR events.

•Negotiation with corporate local companies, public and private, to secure the hotels preferred status and ensure a yearly volume of room nights.

•Produced marketing analytics and demographic for use in sales.

•Met all KPI’s and Budget targets at the end of the year.

LANGUAGE SKILLS

English Fluent

Amharic Native

Arabic Beginner

Sales and Marketing Manager

Friendship International Hotel 2014 – 2016

In charge of the Sales and Marketing team

Study the market to define corporate rates for 2015 and top accounts. In charge of qualifying, contracting and building a business relationship with: Airlines, Shipping & Logistics, Construction, Real Estate, Embassies, Event Management companies, engineering companies, among other niche segments. In addition to bring MICE leads, follow up and negotiated with clients.

WORK EXPERIENCE (CONTINUED)

Customer Service Officer

Sofitel Dubai, Jumeirah 2010 – 2013

Write very brief summary about your company and role in it. And list below your main duties, responsibilities and achievements. Be very concise!

•Ensure and provide flawless, upscale, professional and utmost guest service experiences.

•Analyze customer feedback and provide strategic direction to continuously improve overall rating

•Respond to guests needs and anticipate their unstated ones .

•Actively listen and resolve guests’ complaints

•Oversee and coordinate all arrivals and departures of special guests (VIPs, SAs etc)

•Coordinate and manage communication between guests and staff and follow up to ensure complete service recovery

•Promote all amenities, conveniences and programs offered

•Direct, coach and manage guest relations team to ensure all standards and operating procedures are adhered to

•Appraise team’s performance and produce reports.

•Examine activities logbook, assign tasks appropriately and implement control schedule daily.

PROFESSIONAL DEVELOPMENT

Key of Luxury Training Sofitel, Dubai

Dubai 2010

HACCP Sofitel, Dubai

Dubai 2010

Sales & Marketing Management Best Western Hotel

Addis Ababa 2016

Hospitality Marketing Best Western Hotel

Addis Ababa 2016

Hospitality Excellence Best Western Hotel

Addis Ababa 2016

Reference

Mr. Lulsseged Mesele - General Manager/ Hotel consultancy +251*********

Mr. kumneger Teketel -international Tourism Project Consultancy +251*********

INTERESTS

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