CURRICULM VITAE
Contact Details:
SOHAN THAKRAL
Mobile. No. +91-783*******
adrrbi@r.postjobfree.com
B-25 Manas Apartment
Near Samachar Bazaar Mayur Vihar Extension Phase-1 Near Mayur Vihar Phase -1 Metro Station Delhi. 110091(INDIA) Manager at Nippon Paint India (Decorative Coating) Competent Result -Driven Sales Leader Having Progressive Experience In Delivering S&M Goals In
Several Dynamic Industries through Retail, Channel, Distribution. Seeking assignments in Channel Sales/ Business Development/ Retail Management with a growth-oriented organization/Man Power Management.
(Geographically Good Knowledge of Haryana in 22 districts, Delhi NCR & Uttrakhand in 13 districts). Strategy Planning ~ Sales & Marketing ~ Business Development
A dynamic professional with 11 Years’ rich experience in Strategy Planning, Business Development, Distribution, Product Promotion across Sales Business Development & Paint Industries.
A keen planner with proven abilities in devising strategies to augment business, streamline distribution networks, promote products for business excellence.
The diverse stints have forged abilities in working with Cross Functional Teams across the breadth of organizations.
Strong business acumen with skills to remain on the cutting edge; drive new business through conceptualizing strategies, augmenting & streamlining Channel networks, implementing product promotions etc.
Recognized proficiency in steering Marketing Operations with focus on accomplishment of the company’s mission & profitability targets.
Active Participation in managing Products with skills in image and brand building launches, growing & managing associates and client relationships.
The stints in diverse sectors have sharpened abilities in identifying potential, deconstructing complex situations and further conceiving and implementing streamlined solutions that have led to increased revenues, profitability and overall success.
Proficiency Forte
Business Development
Identifying and networking with prospective clients; generating business from existing accounts and achieving profitability and increased sales growth.
Analyzing marketing trends and tracking competitors’ activities and providing valuable inputs for product enhancement and fine-tuning sales & marketing strategies.
Conceptualizing & implementing services plans / policies for the organization, ensuring accomplishment of business goals. Channel Management
Enabling business growth by developing and managing a network of Channel Partners across assigned territories for deeper market penetration & reach.
Monitoring Distribution networks to ensure ready availability of the product at all times.
Guiding and training Business Partners to accomplish set revenue and business targets.
Implementing business practices and deploying company strategies and programs to the core. CORE COMPETENCIES
- Business Development
- Channel Management
- Product Promotions
- Team Management
MANAGEMENT SKILLS
- Excellence in Analysis and
Problem Solving
- Sound Judgement and
Decision Making Skills
- Strong Influencing Skills
- Achievement oriented
Team Builder
- Persuasive Communicator
Product Promotions/Launches
Devising & implementing marketing plans & activities for successful launching of new products.
Providing direction to execute promotions/launches in sync with local characteristics.
Active participation in marketing collaterals for the branding of the new product & prepare plan, budget and executing the launch of the products.
Ensuring maximum brand visibility and capture optimum market shares through proper distribution. Team Management
Leading, mentoring & monitoring the performance of the team to ensure efficiency in business operations, meeting of individual & group targets.
Creating an environment that sustains and encourages high performance; motivate teams in optimizing their contribution levels.
Coordinating activities for the identification of training needs of employees for upgrading their technical skills. Career Highlights
Ever Highest Akzonobel Dehradun Sale Achieved in 20116(Ach. 23 CR against LY base of 12.19 CR)
29th New Dealer Opened & 27 CCS Installed in 2018 and Business Generate 10.81Cr. In Akzonobel Dehradun Depot.
Best Sales officer for Bali / Thailand Trip Winner in Sept 2016
Dulux Archers (CSS Productivity) – Trade Regional Top under Gladiators Dulux Gladiator Scheme 2017.
Winner of Reach for the Stars Reward on Achieving Value Target in March 2016 in Dehradun Depot.
Highest PPI 131% achievement in UP West Uttrakhand zone in month of June15 in Akzonobel.
Best SSO in Gurgaon Branch 2013-14 in Akzonobel India Ltd.
Two Depots Responsibility in Shalimar Paints (Haldwani & Dehradun).
Achieve Value Sale in 2018 All India Highest Against growth against 5.78 Cr achieving 15.62 Cr.
Maximum Contributions of WB Emulsions, High Profitable of Company.
Good Knowledge of Coating with applications and data sheets.
Marine, Protective Coatings, Pipe Coatings, Architectural Coatings, Automotive Coatings, General Industrial Coatings, Wood Coatings, Powder Coating
Highlights:
Successfully Launched 2k PU in Dehradun depot Jan’16
Successfully Launched Weather Shield Signature, Sept’15 Gurgaon Depot.
Properly running Colour Guru Contractor Scheme
Successfully Launched Colour Guru Contractor Scheme’15 Gurgaon Depot.
Successfully Launched Water Based Satin(New Product) at Gurgaon Depot ’15
Successfully Launched Velvet Touch Diamond Glow(New Product) at Gurgaon Depot ’15
Successfully Launched Dulux Super Cover(New Product) in Dehradun Depot’16
Successfully Launched Dulux Velvet Touch Platinum (New Product) in Dehradun Depot’16 SYNOPSISS (Profile Summary)
Total 10years of experience in Paints industry.
1st Nov 2019 to 30th June 2020 Nippon Paint India Pvt. Ltd. Area Sales Manager.
30th June 2017 to 10th November2017 with Berger Paints India Ltd.
11th November 2017to Oct 2019 Shalimar Paints Ltd. State Head with 2 depot handling .
August 2013 to June 2017 Akzonobel India Ltd. (Sr. Sales Officer /Key Account Officer /Key Account Head
April 2011 to August 2013 Kansai Nerolac Paints
Acro Paints Ltd. Sales Executive (As Trainee).
A keen planner & implementer with demonstrated abilities in accelerating the business growth. Core Competencies include {Channel Management -Man Power Management-Retail Management.} An effective communicator with excellent relationship building & interpersonal skills. Strong analytical, problem solving & organizational abilities. ORGANISATIONAL EXPERIENCE
1. St November 2019 Nippon Paints India Pvt. Ltd .Continued (Area Sales Manager Retail Sales & Retail Projects).
Abreast of handling all responsibilities of Channel Sales & Distribution portfolio.
Team Handling, Brach Handling, Key Accounts Handling.
As a Branch Manager in Delhi Nippon Paints India Private Limited.
8 years of experience in Sales, Channel Development, Distribution network, Product launches and Customer management
& Project Sales,
Identify and network with financially strong and reliable dealers of competition, resulting in deeper market penetration and improve value base.
Organise promotional activities like Exhibitions & Demonstrations for Brand Awareness.
Strategy planning & implementation Project Handling
Assist the channel partners to meet their business targets and achieve profitable ROI.
Conduct competitor analysis by keeping market trends to achieve market share metrics. June 2017to July 2019 Shalimar Paints Ltd. (Jindal Group) State Head (Manager Sales)
Abreast of handling all responsibilities of Channel Sales & Distribution portfolio, Team Handling,Brach Handling,Key Accounts Handling .
Identify and network with financially strong and reliable dealers of competition, resulting in deeper market penetration and improve value base.
Organise promotional activities like Exhibitions & Demonstrations for Brand Awareness.
Strategy planning & implementation.
Assist the channel partners to meet their business targets and achieve profitable ROI.
Conduct competitor analysis by keeping market trends to achieve market share metrics. August’13 – June 2017 Akzonobel India Ltd., Senior Sales Officer & Key Account Head. (Haryana & Uttrakhand). Key Responsibilities:
Handling all responsibilities of Channel Sales, Distributors & Distribution portfolio.
Identify and network with financially strong and reliable dealers & distributors of competition, resulting in deeper market penetration and improve value base.
Organise promotional activities like Exhibitions & Demonstrations for Brand Awareness.
Strategy planning & implementation.
Assist the channel partners to meet their business targets and achieve profitable ROI.
Conduct competitor analysis by keeping abreast of market trends to achieve market share metrics. April’11 – July’13 Kansai Nerolac Paints Ltd., Uttrakhand Territory Sales Officer Key Responsibilities:
Expand wide retail distribution network within the territory and implement effective network management schemes.
Tracking competition activities and local market trend.
Manage & achieve sales volume, value & growth targets in the assigned territory.
Organise promotional activities for customers, contractors and dealers to demonstrate latest developments in the paints industry and provide solutions by demonstrating latest products.
Increasing dealer base by opening up new dealers in every town of the assigned territory.
Cross selling to dealers of competitors and explaining them about the profits they can make in selling Nerolac products. Jan’ 11 – March’11 Acro Paints Ltd., Dehradun Territory Sales Executive Key Responsibilities:
Identify, Analyse and encourage the customers for using Premium Segment Paints.
Responsible to achieve sales target.
To interact with customers, educate them about the process, products, time required and the cost of the painting.
Handling customers’ grievances.
To promote the product in the market with the help of field demonstrations on sites for the awareness of the customers and encourage them to buy the product.
Coordinating with external sales promotion team for external and in-house sales promotion.
To understand current market trends and accordingly enhances the product.
Defend the product in the market against competition.
Implementing the strategies into the field effectively. ACADEMIA Details: Total Schooling from Government School’s. Bachelor of Arts (Economics) Garhwal University, Srinagar (Uttrakhand) 2008 Metric (10th) from GIC Quansi (Chakrata) Uttrakhand Board – (Uttrakhand) 2000 Plus Two (12th) from GIC Quansi (Chakrata) Uttrakhand Board – (Uttrakhand) 2001 MBA (1st Semester from Kalinga University Raipur Chhattisgarh (Naya Raipur) 2021-22 PERSONAL DOSSIER (Details):
Father’s Name : Late Shri K.D. Thakral
Permanent Address : 7/2, New Park Road, Near MDDA Colony, Kanwali Road, Dehradun–248001 (Uttrakhand)
Date of Birth : 10th September 1984.
Marital Status : Married
Current CTC : Yearly 0.00 in Lacks (INR)
Employee code : NPI3117
Open for Relocate : In North India
SOHAN THAKRAL