Call Center Director, SVP of Sales, ISV integration Project Director

Gene Lydick

Myrtle Beach South Carolina

770-***-**** - ********@*****.***

Professional Summary

As a 25-year veteran of the Merchant Services Industry, including current role as the Senior Vice President of Sales, also held positions in Call Center Operations, Program/Client Management. Spearheading designs, development, and rollouts of national integrated payment platforms which include GE Capital, Transamerica, ADP Lightspeed, DX1, Custom Chrome, Parts Unlimited, NAPA Automotive, and the Motorcycle Industry Council. This experience has provided a wealth of knowledge, along with diverse expertise in PCI Security, Interchange Rate Optimization, and Fraud Controls. This current role, as the MIC Dealer Membership coordinator of enrollment for dealer participation in local and national legislative affairs.

Accomplishments

Launched the construction and development of four merchant service call centers for National, Regional, and State trade associations.

Initiated the creation of NAPA co-branded credit card through US Bank.

Guided the creation of Polaris Star Card Private Label finance program serviced by Transamerica.

Program Manager of AT&T Small Business Merchant Services program mailed to

3.5 million small business customers.

Led ISV integrations for ADP Lightspeed NXT project, Ziios DMS, and Dominion DX1 DMS.

Grew Sales Volume from 2017 from $21,085,061.82 annually to $54,433,844.89 (a 258.16% increase).

Skills

Bid Request Management Operating Procedures and Policies Advertising Campaigns

Detail-Oriented Interdepartmental Collaboration

Verbal and Written Communication Customer Complaint Resolution Sales Statistics Analysis

Sales Projections Market Trend Analysis

Work History

01/2021 to 10/2021 SVP of Sales

Pineapple Payments – Roswell, GA

Senior Vice President (SVP) of Sales responsible for Dynamic Sales Executive with numerous years of experience providing high levels of customer service while increasing revenues. Successful with leveraging sales technologies, software, and CRM data to identify, analyze and act upon leads, opportunities, and sales funnels. Personable communicator focused on exceeding client expectations. to promote products and services of First Payment Sales Division of Pineapple Payments.

Ultimately, this position is responsible for profitability of sales team and its ability to recruit and retain customers.

As SVP of Sales this center completed 500 calls to its customer base per week. Generated $54,433,884.89 million dollars in monthly sales volume ending April 2021.

Grew Sales to $54,433,884.89 April 2021 from $29,158,083.88 April 2020 year of year increase of 186.69% of quota

Fiserv acquired Pineapple Payments May 4th, 2021, 1

01/2009 to 01/2021 SVP of Sales

First Payment Systems – Roswell, GA

Dynamic Sales Executive with numerous years of experience providing high levels of customer service while increasing revenues. Successful with leveraging sales technologies, software, and CRM data to identify, analyze, and act upon leads, opportunities, and sales funnels. Personable communicator focused on exceeding client expectations.

Analyzed past sales data and team performance to develop realistic quarterly sales goals.

Produced over $36 million in monthly sales volume by implementing aggressive sales programs, overhauling processes, and facilitating market development.

Brought about industry-leading programs by applying strategic industry knowledge and leadership skills.

Held weekly meetings with account managers to identify techniques to overcome sales obstacles.

Created client specific branding and go to market strategies for clients

Grew Sales to $36,164,860.38 December 2020 from $24,223,214.61 December 2019 achieved 149.29% of quota

Grew Sales to $24,223,214.61 Dec. 2019 from $23,902,446.39 December 2018 achieved 101.34% of quota

Grew Sales to $23,902446.39 December 2018 from $21,085,061.82 December 2017 achieved 113.36% of quota

01/2004 to 01/2009 Director of Call Center Operations

Boaz Group – Roswell, GA

Established and oversaw performance targets for call center associates. 80-100 calls per day and 4 hours of documented phone time.

Developed quality employees within call center to take over leadership positions. Conducted performance reviews for all associates to reduce resolution times and improve customer satisfaction ratings. Generated $1,000.00 in revenue per associate per month and $500,000.00 in processing volume per month.

Determined quality assurance benchmarks and set standards for improvement. Created clear and effective policies governing all aspects of employee work and interaction with customers.

Arranged corporate and office conferences for company employees and guests. Developed highly-efficient administrative team through ongoing coaching and professional development opportunities.

Education

Some College (No Degree): Agricultural Business And Management University of Nebraska Omaha - Omaha Nebraska

08/2000 Some College (No Degree): Business Management Devry University - Alpharetta Ga

Continuing education in

Affiliations

Motorcycle Industry Council, National Powersport Dealers Association, and American Car Rental Association

Coached Mt. Pisgah Christian School 2020-2021 Individual State High School and Team Dual Titles

Initiated the creation of Men's, Women's Youth, Middle, and High School programs in 2010. In the 2020-21 season, I was on the Coaching Staff that won the GHSA State Individual and Team Dual Championships

Member United States Navy 1982-1985 with top secret designation A school graduate ranked 5th in the graduating class

Roswell, GA 30076

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acquired Pineapple Payments effective May 4 202

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