Christopher Hennessey

Partnership & Marketing Director

adrp6z@r.postjobfree.com • 480-***-****

LinkedIn URL • Phoenix Arizona

”I Identify opportunities and solve problems“

Resourceful and accomplished with dynamic experience in establishing business-focused strategies optimizing revenue growth, brand management, consistency, quality, and product adoption. Demonstrated excellence in strategic partnership, cross-functional collaboration, and content designing and development. Radical success in scalable marketing campaigns, diversity and inclusion objectives, business development, growth strategy, and SEO. Seasoned in building credibility with executive management, key clients, and employees by leveraging excellent communication and interpersonal skills. Experience with Hubspot, Mailchimp, Constant Contact, Salesforce, Marketo, Active Campaign, Tableau, A/B Testing, CSS, SQL, HTML, PPC, Google Suite (including analytics), all major social media platforms.

Areas of Expertise

Project/Program Management

Contract/Price Negotiation

Brand Awareness/Recognition

PPC

Product Development

Community Relationships

Training & Professional Development

Marketing Automation Planning (SQL)

Leadership & Vision

Relationship Governance

Professional Experience

Freelance Work Remote Working 2018 – Present

Business and Marketing Consultant

Leverage in-depth industry knowledge to establish strategic business plans for emerging local businesses aimed at achieving key organizational objectives within tight deadlines. Deliver vital contribution in transforming companies into multi-state and national marketplace presence with optimal utilization of inclusive e-marketing campaigns.

●Identified key groups based on data-driven research to design targeted goal-oriented marketing campaigns resulting in expanding and engaging potential clientele, while maintaining high quality standards.

●Assisted emerging companies in onboarding new business opportunities by developing buyer persona.

League for Innovation In the Community College, Chandler, Arizona 2006 – 2018

Partnership and Marketing Director

Introduced forward-thinking initiatives to translate organizational vision into measurable actions and value. Scaled-up revenue by improving marketing planning and strategic partnership, while enhancing efficiency by implementing operational excellence techniques. Elevated venue by establishing strategic partnership opportunities.

●Acquired PPC Google grant worth $120,000 a year deploying across all company activities for promotion led to growing sponsorships, partnerships, registrations, and general interest.

●Tracked all marketing activities with Google Analytics, adjusted keywords and parameters to maximize reach to achieve desired metrics (KPI’S).

●Utilized Salesforce Marketing Cloud (proficient user) for MAP using SQL (2+ years), Customer Journey, and Email Studio resulting in a 12% increase in revenue.

●Recognized for maximizing 80% departmental revenue by securing 300+ new business partners and cultivating long-term relationships with partners, vendors, and customers. .

●Formulated corporate financial reports with strategic feedback and service contracts with high level accuracy.

●Appreciated for organizing and planning exhibition hall for two sizeable annual conferences with last 8 at full capacity for first time in 50-year League history.

●Guaranteed solvency by establishing multi-year plans in collaboration with senior leadership and cross functional teams.

●Identified opportunities and recommended solutions to ensure outstanding customer service to internal and external stakeholders.

Additional Experience

Senior Marketing Project Manager University of Phoenix

Regional Marketing Manager All American Semiconductor

Senior Product Marketing Manager Pioneer Standard Electronics

Corporate Marketing Manager Avnet

Further experience is available on request

Education

Master of Science Business Administration, University of Phoenix, Phoenix, Arizona

Bachelor of Science Business Administration, University of Phoenix, Phoenix, Arizona

Associate of Applied Science in Computer Aided Design, Elgin Community College, Elgin, Illinois

Business Analytics, Harvard business school, Boston, Massachusetts (in progress)

Block Chain Technology: Business Innovation and Application, MIT, Cambridge, Massachusetts (in progress)

Maximize Marketing Investments with Intelligence,Salesforce, San Jose, California

Volunteer Activities

Lieutenant in Charge Maricopa County Sheriff’s Office

Prevention of Cruelty Animals Volunteer Posse

Pet Partner Level III Delta Society

Arizona Humane Society Level III Emergency Animal Medical Technician/Equine Therapist

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