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Scrum Master Digital Marketing

Location:
Fort Worth, TX
Posted:
July 10, 2022

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Resume:

AFOLABI HAKEEM ALIMI

adro1c@r.postjobfree.com

332-***-****

PROFILE

A collaborative and value driven servant leader with extensive experience working with multiple teams to develop incremental and iterative digital products, while coaching and mentoring teams in successful adoption of agile values and principles to deliver business values in the telecommunication and retail industry.

A considered expert in driving motivation, self-management, empowerment, prioritizing tasks, and optimizing workflows. A servant leader, a committed and creative Scrum Master with experience helping team to adopt Lean-Agile principles and practices to achieve value business outcomes.

I have consistently proven my ability to handle operational and strategic levels of multiple responsibilities in crisis and pressure, while operating under rigorous deadlines.

I have a degree in Industrial Mathematics from Federal University of Technology, Akure in Nigeria and a SAFe 5.0 Certified Scrum Master

My competency level is apt to look outward for a challenging position, requiring complete grasp of overall business development and bottom-line delivery functions with high level of professional loyalty, integrity, and maturity.

EDUCATIONAL QUALIFICATION

Federal University of Technology Akure, Nigeria. 2004.

Bachelor of Technology (B.Tech.) - Industrial Mathematics

LICENSES & CERTIFICATIONS

SAFe 5.0 Certified Scrum Master

SKILL SET

Servant Leader

Team management

Meeting facilitation

Agile Project management

Good communication Skill

Jira/Confluence

Agile mindset

Scaled Agile Framework

PROFESSIONAL EXPERIENCE

Walmart, Dallas, Texas

Scrum Master August 2021 – TILL DATE

DUTIES AND RESPONSIBILITIES

Project: Supporting one team in the re-design and implementation of internally used digital product which will help improve supply chain and order fulfillment on its e-commerce platform and mortar stores.

Facilitates scrum ceremonies - Sprint planning, daily scrum, sprint review, sprint retrospective, and backlog refinement session.

Implement Agile best practices such as time-boxing, continuous integration/Continuous delivery, code/design reviews, and pair programming to the team, thus improving the product quality by 25%.

Improve the productivity of teams in any way possible through continuous improvement initiatives and waste reduction

Forms and guides teams to high performance by helping team pull through challenges and continuously seek opportunities for growth.

Create and sustain an environment of psychological safety and trust among team members and the larger organization.

Work with team to co-create and refine team working agreements, definition of “ready” and definition of “done”.

Continuously improve efficiency of agile teams by protecting the development team from outside distractions, identifying, and removing impediments impacting progress of sprint or iterations.

Protect the team from over commitment and disruption during sprints.

Facilitates periodic meetings between teams to create shared understanding of requirements, mapping and effectively managing cross team dependencies which help to reduce delay by 30%.

Facilitates conflict resolution amongst team members

Introduce icebreakers, fun games, open communication to the team which yielded greater collaboration and brought about 100% trust in the team

Vandergriff Toyota, Arlington, Texas. September 2020 – July 2021

Digital Marketing and Sales Manager

DUTIES AND RESPONSIBILITIES

I developed and implemented digital marketing strategy using e-mail campaign and other digital marketing channel to deliver helpful content on all social media platform that align with prospects automotive needs and interest which led to brand awareness, drove traffic, engagement, and business leads into Vandergriff Toyota dealership

I contribute to the monthly sales of New and Pre-owned Toyota vehicles in Vandergriff Toyota dealership by 4%, through proper products knowledge and demonstration of features and options on all vehicles in our inventory to prospective customers and answering their questions about financing and other optional financial products which helps them in their automotive purchase decision-making process.

Globacom Limited, Lagos, Nigeria. April 2015 – August 2019.

Scrum Master

DUTIES AND RESPONSIBILITIES

Project: Supported two teams in the automations of Glo Café which is a one-stop destination for Globacom customers to manage their glo account, bill payments, mobile recharge, check account balance, and store indicator

Project: Supported one team in the implementation and development of Glo-HRMS solution which helps Globacom HR manage internal HR functions such as employee data management, payroll, recruitment, employee engagement and employee attendance.

Worked with team to co-create and refine team working agreements, definition of “ready” and definition of “done”.

Facilitated all sprint ceremonies - Sprint planning, Daily standup, Sprint review, Sprint retrospectives, and backlog refinement

Facilitated backlog refinement meetings to assist Product Owner in refining epics, creating short, simple and clear user story, and maintaining the Product Backlog.

Monitored and reported team progress, performance and Sprint’s status via burn-down charts using JIRA.

Mentored and coached the scrum team to become self-organized, cross-functional, and highly efficient team that delivers high-quality products and targeting 5% quality improvement each release.

Assisted team in making appropriate commitments through story selection, sizing, task definition and participates proactively in developing and maintaining team standards, tools and best practices reducing development time by 30%.

Facilitated a 20% reduction of defects leakage to production environment by influencing the development team to make good use of its definition of done.

Tracked team’s velocity regularly to provide status update to product stakeholders and helped team to fine-tune development process to attain consistent velocity.

Continuously improved efficiency of agile teams by protecting the development team from outside distractions, identifying, and removing impediments impacting progress of sprint or iterations.

Identified problems, impediments, dependencies, and other team dysfunctions and facilitated quick resolution.

Nurtured high performance and self-organizing teams through servant - leader relationship.

Planned and coordinated scheduled and resolved dependencies with other scum masters and teams.

Built relationships across business and technical partners and articulate business and technical information to diverse audiences.

Globacom Limited, Lagos, Nigeria. August 2008 – March 2015.

Project Manager – Marketing Communication

DUTIES AND RESPONSIBILITIES

•Led the implementation of project plans for production of all marketing communication campaigns BTL and ATL collateral across West Africa market - Nigeria, Ghana, and Republic of Benin by identifying plan requirements, collaborating and communicating with other stakeholders about project obstacles, timelines, and alignment with corporate strategies.

•Led production crew in the execution of project plans; ensuring all project requirements

are met and ensured all impediments are resolved; collaborating with all stakeholders to establish phasing plans that minimize the impact to operations, maintaining, communicating, adjusting timelines and working with contractors to ensure project milestones are met.

•Monitored project budgets, assessing the economic and customer experience impacts of project decisions; evaluated trade-offs, creating a sustainable, efficient, and cost-effective schedule for the execution of project deliverables.

•Liaised with internal and external teams to ensure planned schedules and adjustments to schedules are communicated and impacts are clearly explained, and managing vendor relationships to ensure the

timely, cost-effective sourcing, delivery for projects.

•Demonstrated and applied up-to-date expertise to the development, execution, and improvement of action plans by providing expert advice and guidance to others in the application of information and best practices; supporting and aligning efforts to meet customer and business needs; and building commitment for perspectives and rationales.

•Coordinated, completed, and oversaw job-related activities and assignments by developing and maintaining relationships with key stakeholders, supporting plans and initiatives to meet customer and business needs, identifying and communicating goals and objectives, building accountability for

and measuring progress in achieving results, identifying and addressing improvement opportunities; and demonstrating adaptability and promoting continuous learning.

•Ensures compliance with company policies and procedures and supports company mission, values, and standards of ethics and integrity by implementing related action plans; utilizing and supporting the Open Door Policy; and providing direction and guidance on applying these in executing

business processes and practices.

•Provides and supports the implementation of business solutions by building relationships and partnerships with key stakeholders; identifying business needs, determining and carrying out necessary processes and practices; monitoring progress and results; recognizing and capitalizing on improvement opportunities, and adapting to competing demands, organizational changes, and new responsibilities.

PROJECTS DELIVERED

Glo Naija Sing (Nigeria’s reality television music competition sponsored by Globacom)

Glo X-Factor (Music reality show sponsored by Globacom) Nigeria Edition

Glo CAF (Confederation of African Football) awards (Annual football event sponsored by Globacom)

Glo Campus Storm (Annual University Campus Musical concert sponsored by Globacom)

Glo Lafta fest (Annual Comedy Show sponsored by Globacom across West Africa)

Quarterly Marketing Campaigns to support Globacom products and services



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