Precilla L. Pena

**** **** ****, ********, ***** 78380

M: 361-***-****, Email: adrmv4@r.postjobfree.com

Professional Summary:

Accomplished independent sales manager with more than 15 years of experience in sales and marketing in a fast-paced market. Developed Sales Director with an outstanding portfolio of building long-term relationships, self-motivated, strategic planning, process management, excellent execution skills, and achieving sales goals.

Highlights:

•Relationship Development and Management

•Excellent Communication and Verbal Skills

•Influencing

•Strategic Planning and Priority Setting

•Problem Solving and Execution Skills

•Self-Motivated

•Bilingual

•Proficient in Microsoft Word, Microsoft Outlook, Excel, Google Calendar, Royal MD, Kinser and CRM.

Experience:

August 2019- Current – Radiology & Imaging, Director of Marketing

Developed overall marketing program and achieved profit margin sales objectives increasing revenue through a CRM program.

Increased patient referrals by over 80% and increased revenue 92% by creating & implementing a consistent marketing plan for business development team. Educated physicians and stakeholders on imaging exams and promos.

Managed a team of 6 marketing representative to increase external clients by 80% in 2019 to 2022.

Managed social media strategies across channels.

Facilitated, organized and implemented Breast Cancer Awareness fundraisers associated with American Cancer Society and various non-profit organizations. Participated in Relay for Life, Heart Walk, and various fundraising events to help our community.

November 2016 July 2019 – PTC, Medical Device -Director of Sales

Developed new sales and marketing plan by strategic sales planning through diligent weekly/bi-weekly scheduled visits and metric marketing.

Facilitated in-service prosthesis presentations, face to face meetings, attended various health fairs, social media branding and educating, focused on relationship building with stakeholders and decision makers in the Coastal Bend area.

Maintained monthly visits that consisted of 150 accounts per month through face-to-face meeting with physicians, surgeons, discharge nurses, Home Health, and social workers,

Facilitated at home screening to help patients navigate through the process of receiving a prosthesis, Assisting with casting and measurements and fitting.

March 2007- November 2016 Del Cielo Homecare - Sales Representative- Program Specialist

Developed and maintained sales strategies for the operations of 3 specialty programs such as Honeywell Tele-Monitor for hypertension and diabetic patients, Low Vision Therapy for visually impaired patients and Memory Support program for Alzheimer’s patients.

Educated and presented services face to various healthcare providers, hospitals, assistant living facilities and non-profit organizations.

Facilitated discharged patients to L-Tach facilities to ensure rehabilitation. Upon discharge of L-Tach facilitated admission back to home health for all skilled services. Increased number of referrals by 90% Medicare admissions from 2007-2016.

Targeted territory consisted of South Texas Region and Rio Grande Valley.

Education:

1991 Alice High School, Alice, Texas

1991-1993 Coastal Bend College,

2015- Honeywell Telecare Program, Andres Elizondo, CEO, Accredited 60hrs.

2012- Home Care Sales & Marketing Society, Michael Giudicissi 60 hrs.

2011- Memory Support Program, Verna Williams, MD – 24 hrs.

2009 - Home Care Sales by Power Shot Training Michael Giudicissi 60 hrs.

2010 Home Sight Low Vision Therapy, Guy Davis CEO – Accredited 40 hrs.

Thank you for taking the time to review my resume

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