Project Stratefist

Angele M. Rivas

**** ********** ***., *******, ** 60458 email: **********@*****.*** # Cell: 773-***-****

Profile

A natural born marketing and project management professional (fluent in Spanish; verbal/written) with the proven ability to make solid, confident business decisions by forging strong relationships, utilizing adept mediation, influence, and negotiation skills. Significant experience successfully initiating market outreach programs that stimulate maximum sales and market exposure of products and services. A leader and a team player with solid track record of organizational management skills that encourage new ideas which embrace the continuously evolving demands of our work and community’s environment.

Professional Experience

Blue Cross Blue Shield, Chicago,

Illinois Provider Network Govt. Strategist April 2017 – Present

Responsible for managing strategic divisional projects, enterprise liaison and support work force strategy to ensure continued successful fulfillment of GPD division objectives.

The work drives the division's strategic agenda, including develop corporate and business unit strategic plans, communicating strategy and tactics, defining measures for successes, and setting priorities for work efforts.

Work with team members and am responsible for managing and executing specific aspects/work streams for a diverse set of strategic projects and evaluating industry trends and their business implications.

Work with senior leaders to embed strategic thinking in the organization and develop complex strategies that touch on many parts of business and communicate information to create alignment and clarity. Developed and managed analytics and tools to support strategy development.

HFS - IHH Program

Support strategic execution of Program Implementation and ensure workstreams are in alignment with key outcomes that are impacted by readiness. Participate & Support internal BCBS workstreams in relation to launch of program.

Provide ongoing documentation development of On-Boarding IHH Training manual for IHH Partners prior to the implementation date.

Interim Mgr. Community Engagement June 2016 – September 2016

Responsible for developing and implementing the strategy and management for BCBSIL's Medicaid community engagement and member retention.

Managed the day-to-day operations of the Redetermination telephonic unit to ensure members are proactive in submitting necessary documentation to HFS for eligibility.

Trouble-shoot provider issues and concerns to reach resolutions when appropriate.

Blue Cross Blue Shield, Chicago, Medicaid - Community Outreach Coordinator June 2013 – April 2017

Responsible for positioning BCBSIL & HCSC in the Chicagoland communities through engaged, involved community outreach programs and events that build awareness and improve the health of children, populations affected by specific diseases and conditions, diverse populations, and the uninsured, underserved.

Through guidance and oversight of community outreach programs, the position allowed me to lead the charge in the company's corporate citizenship efforts and heighten BCBSIL's reputation. in the communities we serve.

Support IL Provider Network in recruitment efforts of non-participating providers for all LOB to ensure providers are contracted for Specialty of medicine practiced. Provided final executed contract to provider along with training of office staff to fully meet the contract requirements as efficiently and effectively as possible for our members.

Family Health Network, Chicago, 08/10 – May 2013 Community Affairs Coordinator

Coordinate strategic partnerships with local organizations to further Family Health Networks’ goals, objectives and ongoing mission.

In legislative officials.

Represent the organization at meetings with elected and governmental officials, work with State and local governments for program approvals and support to implement its priorities.

Establish and maintain relationships with Community Based Organizations, hospital/provider groups to implement; educate and inform Cook county families of the programs and services that they would benefit from being offered in the Medical Center for its patients.

U. S. Census, Matteson, 12/09 – 07/10 Be Counted Census Clerk/Crew Leader

Supervised & Trained 20 Non-Response Follow Up Re-Interview Enumerators (NRFU-RI) working as re-interview enumerators throughout Southeast Illinois as the quality check component for 2010 U.S. Census.

Provided Be Counted forms for community residents that did not receive a 2010 Census form or believe they were missed on house unit address form, provide in person information and bi-lingual language assistance in completing 2010 Census forms.

Blue Cross Blue Shield, Chicago 8/2008 – 12/2009 National Accounts Marketing Enroller

Provided comprehensive presentation of employer benefits to potential enrollees of all BCBSIL & BCBSTX insurance products, protocols for national accounts of policies & procedures for enrollment.

Possess strong public speaking skills, precisely and articulately deliver presentations and acutely listen to others to clarify information as required.

Harte Hanks, Chicago 8/06 – 1/2007 Blue Cross & Blue Shield - Medicare Product & Technical Specialist

Supported development and implementation of marketing strategies/initiatives for Medicare and pre-retiree markets, which included acquisition and retention marketing, new products & service launches.

Identified and understood industry trends and business objectives to proactively recommend ideas that contributed to successful market planning, outcomes and ROI.

Developed sales presentations and training materials to support sales and account management training sessions.

Aetna Insurance, Chicago 7/04 – 3/2006 NC Region - Small Business Regional Marketing Manager

Comprehensive understanding of regional goals and objectives by state to deliver results that ensure marketing strategies/tactics are based on thorough market/competitive analysis.

Worked with HOS, Strategic Marketing & Distribution/Channel Expansion to investigate and pilot metric based B2B marketing strategies and tactics, which contributed to the divisional goal of increasing direct-to-sponsor sales.

Drove product launch plans with industry leading collateral and broker communications, which included clear, easy-to-read brochures, electronic broker briefings, newsletters & marketing collateral.

Ensured regional service centers were educated and trained to interface with internal and external constituents.

United Healthcare of Illinois, Chicago, IL 12/92 – 07/02 Midwest Regional Marketing Projects Specialist – Small Business 1997 - 2002

Responsible for development and implementation of marketing communications programs and materials to support individual and group healthcare products/services.

Served as liaison for PR/news agencies, event organizers, etc., to guarantee goals, timetable/budget parameters were adhered to. Managed direct marketing activities, sales promotions, product introductions & collateral materials.

Coordinated advertising / public relations activities related to event planning for community based events. Communicate regularly to ensure consistency in national marketing strategies to local needs and adjusted strategies based on local market conditions.

Conducted training for field and customer service on brand/product introductions or enhancements, and new marketing/sales campaigns.

Marketing Traffic Specialist 1996 - 1997

Implement Best Practices – Met the needs of both internal and external customers by delivering high-quality services based on established best practices; committed to continuous improvement by persistently monitoring and upgrading quality standards; set realistic expectations based on production and business needs; guided projects to a timely, triumphant completion.

Helped ensure smooth workflow by communicating priorities to maximize resources and production needs, ensure that creative schedules best reflect demands on creative teams and account service.

Maintained complete transparency for all players’ production and changes through email, voicemail, and face-to-face meetings. Proofread projects for grammar, spelling, punctuation to ensure high quality work, ensured edits were correctly incorporated into final product.

Marketing Administrative Assistant – 1995 – 1996 Statistical Secretary – Medicaid Marketing – 7/1993 - 1994

Receptionist – Medicaid Marketing – 12/1992 – 6/1993

Education / Training BA DePaul University MBA Lake Forest Graduate School Mgmt. 6/2021

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