Area Sales & Marketing Director

Natasha Coleman Page *

Natasha Coleman

*********@*****.*** 210-***-**** www.linkedin.com/in/natasha-coleman-9a9b2a183/ Creative Marketing & Communications "Difference Maker" Adaptable Marketing Professional with expertise in communication, sales, personnel management and relationship cultivation. Known for implementing strategies that drive impact and thought leadership within the brand marketing landscape. TEAM PLAYER NATURAL LEADER DIFFERENCE MAKER

Fostering Internal & External Partnerships Problem Solver, Self-Starter and Dynamic Public Speaker

Personal Passion – Listening, Learning

and Growing

Computer & Tech Savvy: Sales Force,

HubSpot, Sales Logix and Club Ready

Influence, Motivate and Lead Cross-

functional Teams

Helping others realize and manifest their

talent

Marketing, Recruiting, Hiring, Developing

and Mentoring new talent

Microsoft Expert: Office, Excel and

PowerPoint

Creating a Positive Environment to drive

success

STRENGTHS

• Highly skilled in creating and implementing successful marketing and communications programs in a start up environment

• Demonstrated ability to translate marketing ideas and design concepts into sales revenue

• Hands-on experience in establishing the articulation of the company’s image and position

• Proven written/oral communication skills and ability to present content and deliver in front of a mixed audience

• Cultivated revenue-based business relationships with Nomad MD, Atlanta Dream WNBA, Atlanta Falcons, Hublot and Nike

• Worked directly with several prominent Atlanta CEO's, Celebrities and Musicians

• Plan, create and execute engaging Social Media content across Instagram, Facebook, Reels, Twitter, TikTok and YouTube

• Event planning from start to finish including production, managing budget, timeline, execution and show-runner RELATIVE EXPERIENCE

Legal Videographer Hill & Romero - Certified Court Reporting Agency San Antonio & Austin, TX 01/2020 - Current

• Records legal proceedings weekly, such as: mediations, depositions, trials and immovable evidence

• Compiles and presents final video to team and presents in courtroom as required

• Identifies and cultivates relationships in key areas in order to expand service area and corporate partnerships

• Meets and exceeds deadlines while maintaining a meticulous eye for detail Key Accomplishments:

• Increased corporate service area to San Antonio & Austin through freelance program development Area Sales & Marketing Manager Club Pilates San Antonio & Austin TX 03/2019 - 11/2019

• Developed strategic marketing plans to support business growth and maximize sales opportunities

• Managed lead generation process, including Grass Roots, Marketing and Networking

• Drove membership sales through outside sales and business development

• Selected, managed, negotiated and maintained relationships with all vendors

• Hired, supervised and developed all sales, marketing and training staff

• Trained and implemented sales and presentation processes to sales staff

• Collected all outstanding dues and handled all escalated customer service issues

• Scheduled and managed all networking, community, studio and employee events

• Strategically managed all digital and print marketing campaigns and generate leads

• Created and managed marketing and event budgets and analyzed consumer data to optimize sales and marketing strategy

• Provided consultation and regional market expertise on the corporate national sales level

• Presented during the National Sales Meetings as a means to provide mentorship to my peers

• Reestablished social media presence, created content for new location utilizing SEO Optimization, Facebook and Instagram Key Accomplishments:

• Opened a new location and consistently named a national sales leader

• Hired as GM and immediately promoted to Area Sales & Marketing Manager to open a new location where I managed and mentored a team of 30, built a family-oriented work environment and I continue to mentor many of them today Natasha Coleman

*********@*****.*** 210-***-**** www.linkedin.com/in/natasha-coleman-9a9b2a183/ Natasha Coleman Page 2

Business Owner & Manager NC Fitness Atlanta, GA 12/2009 - 01/2019

• Operated a high-end private fitness training company offering large group fitness classes and one-on-one training

• Consulted with small businesses in order to add Wellness Programs as a part of their benefits program

• Met with clients to determine their fitness needs and provide them with customized options

• Implemented brand and marketing strategies to grow company and cultivate relationships with local businesses and non-profits Fitness Director/Acting GM O2 Fitness Raleigh, NC 10/2017 - 5/2018

• Developed a personal training team of 15-20, encouraging staff and leading departments to reach goals

• Facilitated weekly staff meetings along with creating educational opportunities for team development

• Generated revenue upward of $12-16K monthly and met financial goals through execution of lead generation sales and service

• Conducted new employee onboarding and training through company modules along with practical on floor training sessions

• Managed membership consultants, front desk, kids care and cleaning staff, handled customer complaints in the absence of a GM Key Accomplishments:

• Opened a new location/ became the 2nd highest producing PT Department within first three months of employment

• Hired to run Personal Training Department, based on demonstrated success and experience, managed the facility as acting GM, conducted pre-sales and opened a new location the following year Managing Partner Optimal Performance Training Atlanta, GA 02/2008 - 1/2017

• Managed sales staff and fitness trainers to ensure everyone achieved performance and revenue goals

• Created and implemented traffic driving marketing initiatives to gain new clientele

• Developed daily fitness programs and taught several classes per day to new and existing clientele Key Accomplishments:

• Became top sales and lead fitness trainer within the first three months of employment in a 100% commission environment

• Revitalized and managed Marketing Division, brought in a multitude of new clients, gained local notoriety and a significant revenue increase. Ultimately became a Managing Partner in the company, appointed by the CEO Investor Relations & Corp. Communications Mgr. RPC Inc. & Marine Products Corp. Atlanta, GA 09/2004 - 01/2008

• Prepared text and managed the creative process for the Company’s annual report

• Wrote and finalized press releases and investor presentations

• Presented on behalf of the Company at national investor conferences and small group analyst presentations

• Managed annual departmental budget, expense tracking and cost management

• Prepared, analyzed and discussed financial statements with industry analysts and investment bankers

• Created, outlined and scripted for CEO & CFO to present on quarterly earnings release conference calls Key Accomplishments:

• Saved Company over $25K per year by internalizing various previously outsourced services

• Presented at conferences w/ audiences over 800 people and modeled for company marketing ads

• Traveled w/ management team on private jet to ring the bell at the NYSE Marketing Coordinator Frost & Sullivan San Antonio, TX 04/2002 - 04/2004

• Managed the Analyst Briefing Program; researched, negotiated and approved vendors for external projects, managed budgets

• Evaluated trends and customer acceptance of marketing campaigns

• Worked with sales management to establish a target market

• Conducted marketing database analysis, created KPI's, tracked progress and ROI and created reports on generated leads Key Accomplishments:

• Increased Analyst Briefing Program related sales by $63K within three months of project management

• Hired as a Marketing Assistant, then promoted to Marketing Coordinator in 1st 6 months and managed 2 Assistants EDUCATION

B.A. in Communications/Public Relations University of Texas at San Antonio 08/1996 – 12/2001

• Track & Field Scholarship Recipient

Contact this candidate