Digital Marketing, Advertising, Project Coordinator, Branding

Vrushali Patel

ADVERTISING S P E C I A L I S T

*****.**********@*****.***

linkedin.com/in/vrushali-patel

+1-519-***-****

Ontario, Canada

S UMMARY

• Account Manager with 5+ years of experience in Digital Marketing, Branding & Advertising Agency

• Developed Strong and long-term relationships with clients

• Strong Communication, presentation and public relation skills

• Increased revenue by identifying new business opportunities S K I L L S

• Key Account Acquisition & Management

• Brand Integrity & Awareness

• Marketing & Advertising Strategy

• Team Management

• Time Management

• Microsoft Office - Word, PowerPoint, Excel,

Outlook

• CRM Software – Active Collab, Zoho

• Multitasking

• Problem Solving

• Client Servicing

• Process Management

WORK E X P E R I E N C E

ACCOUNT MANAGER - DIGITAL MARKETING & CLIENT SERVICING (Jan 2019 – Oct 2021) Smartfish Designs Pvt. Ltd.

• Account Management - Branding, Advertising, Printing, Digital Marketing (Search Engine Optimization (SEO), Pay Per Click Campaigns (PPC), Social Media Marketing (SMM)), Websites (E Commerce, Static, Dynamic) through Wordpress, Magento platforms. Assisted in Web Server & Hosting Solutions

• Industries - FMCG, Education, Real Estate, Manufacturing, NGOs, Clothing/Fashion, Pharma & Healthcare, Startups resulting in driving sales, lead generation, brand reach etc

• Team Management - 25-30 members: Designers, Developers, Digital Marketing, Copy Writers, Content Writers, Accounts

• Translated client requirements as per the Scope of Work (SOW) to the team

• Ensured reports are delivered on client KPIs / objectives with desired results

• Designed ideas and strategies for marketing and advertising campaigns, taglines/content, research studying competitors, trends etc. for brand awareness and lead generation

• Monitored projects or accounts successfully within timelines and budgets

• Coordinated Invoices for client billing and vendor RFPs PROJECT COORDINATOR (Sept 2016 – Dec 2018)

TGES – Schoogle (Startup: Schooling Education)

• Managed and monitored work schedules, and proactively advised the team and client of any risks, delays or changes

• Assisted designers and other team members for research and digital marketing strategy

• Responsible for the final product in tablets and ensured it had no loopholes

• Assisted sales team for pitching the product and after sales queries QUALIFICATION

• Post Graduate Diploma in International Business Management H.L. Centre for Professional Excellence (2014-15) (Ahmedabad University), India

• Bachelor of Commerce

H.L. Institute of Commerce (2011-14) (Ahmedabad University), India

• Graphic & Web Designing Course

Arena Animation (2013-14)

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