JAMES
MARRS
**********@******.***
Bixby, OK 74008
SUMMARY Results-driven General Sales Manager bringing 25 + years of experience in product development, promotion, and optimization. Skilled in developing lasting client rapport based on knowledgeable support and consistent service. Proficient in developing and applying advanced marketing, prospecting, and merchandising strategies to accomplish promotional goals. Demonstrated success in building networks and supporting branding objectives. SKILLS
• Shipping and Receiving Oversight
• Time Management
• Budgeting and Expenditures
• Advertising Campaigns
• Sales Quota Management
• Bid Request Management
• Interdepartmental Collaboration
• Problem-Solving
• Market Trend Analysis
• Customer Service
• Problem Solving
• Verbal and Written Communication
• Operating Procedures and Policies
• Sales Records Management
• Price Schedules
• Relationship Building
• Performance Evaluations
• Sales Program Coordination
• Sales Statistics Analysis
• Decision Making
• Sales Projections
• Staff Training and Development
• Customer Complaint Resolution
• Direct Sales
• Brand Marketing
• Inventory Planning and Management
• Digital Sales
• Enterprise Sales
• Cold Calling
• Closing Techniques
EXPERIENCE
GENERAL SALES MANAGER 11/2021 to 03/2022
Stephanie Morris Chevrolet - Okmulgee, OK
• Mentored employees to help achieve sales and CSI objectives.
• Developed and executed strategies to improve new vehicle sales.
• Completed extensive product line training to increase sales and render improved services to customers.
• Maintained vehicle selection, pricing and specials on website and social media.
• Leveraged CRM database to drive customer contacts, appointments, and sales.
• Engaged customer base to drive retention across departments.
• Supported sales team members to drive growth and development.
• Increased repeat customer base by maintaining relationships with high-profile clients and effectively managing service issues.
• Contacted customers via phone and email to explore connections, offer services and cement relationships.
• Established sales goals and strategies that contributed to increased growth in sales and profitability.
• Cultivated strong professional relationships with suppliers and key clients to drive long-term business development.
• Implemented creative sales and marketing strategies to assist sales team with reaching targets.
• Created presentation materials for sales, customer relations, and management purposes.
• Employed cold calling, prospecting, and networking to land new customers and penetrate new markets.
• Created and delivered in-depth sales presentations to potential customers.
• Evaluated employee progress and compliance while identifying areas for additional coaching by monitoring daily performance.
• Elevated team performance via strategic planning and coaching in areas of prospecting, sales and value-added presentations.
• Supervised and trained 30 employees on successful selling techniques.
• Managed employee payroll, hiring, termination, and training to ensure maximum productivity.
• Built sales forecasts and schedules to reflect desired productivity targets.
• Secured sales targets by building successful sales teams, preparing yearly sales and marketing budgets and implementing strategic action plans.
• Boosted profit margins by effectively managing expenses, budget and overhead, increasing closings and optimizing product turns.
• Optimized sales and marketing directives by closely monitoring employee progress, reviewing regional and local markets, and effectively managing inventories.
• Enhanced sales volume through skilled support to both new and inactive customers.
• Leveraged rapport with key retail account leadership to up-sell vendor partnerships.
• Spearheaded sales meetings with staff, division president, closing coordinator and construction manager to share best practices for process improvements.
• Met with sales and design departments to determine project road maps and create unique products to drive profitability and champion brand.
• Used change methodologies to increase sales and led projects for increased productivity.
GENERAL SALES MANAGER 03/2017 to 11/2021
Patriot Auto Group
• Mentored employees to help achieve sales and CSI objectives.
• Developed and executed strategies to improve new vehicle sales.
• Completed extensive product line training to increase sales and render improved services to customers.
• Maintained vehicle selection, pricing and specials on website and social media.
• Leveraged CRM database to drive customer contacts, appointments, and sales.
• Engaged customer base to drive retention across departments.
• Supported sales team members to drive growth and development.
• Increased repeat customer base by maintaining relationships with high-profile clients and effectively managing service issues.
• Contacted customers via phone and email to explore connections, offer services and cement relationships.
• Established sales goals and strategies that contributed to increased growth in sales and profitability.
• Cultivated strong professional relationships with suppliers and key clients to drive long-term business development.
• Implemented creative sales and marketing strategies to assist sales team with reaching targets.
• Created presentation materials for sales, customer relations, and management purposes.
• Employed cold calling, prospecting, and networking to land new customers and penetrate new markets.
• Created and delivered in-depth sales presentations to potential customers.
• Evaluated employee progress and compliance while identifying areas for additional coaching by monitoring daily performance.
• Elevated team performance via strategic planning and coaching in areas of prospecting, sales and value-added presentations.
• Managed employee payroll, hiring, termination, and training to ensure maximum productivity.
• Built sales forecasts and schedules to reflect desired productivity targets.
• Secured sales targets by building successful sales teams, preparing yearly sales and marketing budgets and implementing strategic action plans.
• Conducted market research and reported on competitors.
• Boosted profit margins by effectively managing expenses, budget and overhead, increasing closings and optimizing product turns.
• Optimized sales and marketing directives by closely monitoring employee progress, reviewing regional and local markets, and effectively managing inventories.
• Enhanced sales volume through skilled support to both new and inactive customers.
• Mentored and internally promoted successful company sales and account management staff into leadership positions to drive company growth.
• Leveraged rapport with key retail account leadership to up-sell vendor partnerships.
• Leveraged trends in customer trends and marketplace verticals to shape solutions and approaches.
• Spearheaded sales meetings with staff, division president, closing coordinator and construction manager to share best practices for process improvements.
• Increased sales from various channels.
• Met with sales and design departments to determine project road maps and create unique products to drive profitability and champion brand.
• Gained market share in new sales performance through aggressive team training.
• Used change methodologies to increase sales and led projects for increased productivity.
EDUCATION AND
TRAINING
Connors State College - Warner, OK
Northeastern State University - Tahlequah, OK
REFERENCES
• References available upon request