PIERO SAENZ
NORTH YORK, ON.
***********@*****.***
Creative and resourceful marketing professional with more than 8 years of experience in product, content and service design and development. Bringing dynamic and innovative solutions to under-performing products increasing clients satisfaction and product engagement. LMIA Exempt.
Work Experience
Head of Content Marketing and Disruption
01/2018 to Present
Fosbury Crossmedia
Lima - Perú
Successfully Managed a group of 20 people on location and remotely. Achieved the best-selling brand in Peru for 2 consecutive years for Changan Motors by using a smart delivery content campaign.
Increased the number of admissions of the Cesar Vallejo University with an immersive content campaign by 30% in 2021
Head of Content Marketing
08/2019 to 01/2020
McCann Worldgroup
Lima Perú
Managed more than 40 people using communication competencies, resulting in an organized team with great results. Launched the 2019 terrazas campaign, generating sales and interaction with a focused content strategy, which resulted in a Silver Effie award for effectiveness. Creative Marketing Manager
06/2021 to Present
Llamapunkz - Clash Of Llama
Toronto
We built a cutting-edge product with a social approach to generate value for a community of more than 10 thousand persons.
Constructed a PR campaign using interviews and media outreach, resulting in generation of excitement for the project sale.
Skills
Design Thinking, Costumer and Market research - 4 years Social Media and Google analytics and ads - 6 years Team Management - 6 years
Education
JAIME BAUSATE Y MEZA UNIVERSITY
Bachelor's
Communications Marketing
Lima Perú
01/2006 to 12/2010
ZEGEL IPAE
Other
Business Marketing Diploma
Lima Perú
01/2018 to 06/2018
PACIFIC UNIVERSITY
Other
Growth Hacking Diploma
Lima Perú
06/2022 to 07/2022