Brian Long
Strategic Media Technology Leadership
Englewood, CO 80111
*****.*.****@*****.***
Entrepreneurial media and technology executive with proven experience driving innovation and leading high performing teams at the intersection of content, strategy, data analysis, and automation. Authorized to work in the US for any employer
Work Experience
Director - Switched Digital Video Operations
Charter Communications - Denver, CO
November 2021 to Present
• Responsible for people leadership of the Video Operations - Switched Digital Video team currently leading in deployment, operation and restoration of video products and solutions. Set team agendas, direction, priorities, pace and intensity of internal development and software releases.
• Lead a team of engineers and managers focusing on session based video delivery systems that provide video services to customers.
• Oversee all activities of the staff, manages the department, and supports team development for Video Operations.
• Created and maintains relationships with the internal and external stakeholders of the business in order to establish a productive and customer-focused culture
• Developed, deploy and ensure consistent, structured and disciplined practices to ensure stable product delivery consistent with company initiatives and expectations
• Driving the strategy, operations, and development of session based video delivery for Charter’s Video Operations group
• Lead Video Operations Switched Digital Video (SDV) initiatives related to improving existing solutions and operationalizing new ones
• Drive continuous improvement activities resulting in the department surpassing operational metrics
• Secure and enhance credibility with internal and external team members to direct planning and implementation, while driving deliverable timelines
• Proactively identifies key metrics for the video platform and drives health performance and usage metrics to meet them
• Setting up the team to manage Tier 4 support and works closely with Advance Engineering, Software Engineering, Network Engineering, and Video Network Operations Deployment Headend operations staff on system design, configuration, and Deployment
• Provide engineering support and direction for new or existing technologies and current operational initiatives
• Lead an innovative, collaborative work team to produce exceptional results delivering the customer experience
• Actively and consistently support all efforts to simplify and enhance the customer experience across video platforms
• Provide technical leadership and strategy to a cross functional team through the development, implementation and launch of new processes
• Lead and mentor team to ensure compliance and consistency across projects.
• Enable and empowered teams to manage their platform backlog to ensure work is properly prioritized and delivered in a timely manner
• Actively participate in and/or facilitate the development of deliverables to ensure changes or enhancements to existing products and processes are performed with no negative impact to Customer, and Service Quality
• Mentors and guides the work of technical staff
• Directs capital budget process, executes approved budget plan
• Directs quality control programs for engineering operations and consistent operational procedures
• Direct quality control systems and programs for video operations and ensure consistent adherence to operational procedures and comprehensive validation BAU engineering automation.
• Drive strategic direction and management of the video operations staff across various platforms, in various locations, with varying degrees of technology.
• Deploy and ensure consistent, structured and logically consistent QA testing automation cases and practices to ensure SDV only ships consistent with company initiatives and expectations.
• Lead SDV Video Operations such as video distribution, conditional access, SDV, VOD, CDN and video CPE devices to ensure optimal performance
• Lead an innovative, collaborative work team to produce exceptional results delivering the customer experience.
• Lead SDV engineers in developing QA automation in Katalon for internal tool development and release. Established baseline testing policies for unit, component, and functional testing all tools in the release cycle.
• Established a test repository in Jira to unify the organization of manual and automatic scripts. Generated many reusable test cases for common methods and requirements for submission to repository. Collected test cases for reuse and incorporated them in common test suites.
• Liaison between Product, Engineering, Video Operations, and Charter Media
• Manage relationships with vendors
• Provide Engineering support and direction for new or existing technologies and current operations initiatives
• Assist in management and execution of products and projects driven by video product and engineering
• Support Regional and market operations to ensure unparalleled customer experience. Consultant
Topicality - Arlington, VA
January 2001 to November 2021
• Consultant to non-profits, SMBs, media companies and marketing agencies on digital media production, content pipeline automation, content management and distribution systems architecture, digital asset management systems, content strategy, content automation, and business process transformation. Freelance media production.
Senior Director of IT and Digital
History Factory - Washington, DC
July 2019 to February 2021
• Lead Digital Marketing and IT initiatives
• Consult for clients on technology solutions.
• Business development and pre-solution engineering.
• Project management and change management of digital transformation and digital enablement for clients and staff.
• Manage contractor and consultant relationships.
• Work with relevant stakeholders to translate business objectives into a cohesive technology strategy and roadmap.
• Communicate technology strategy to relevant stakeholders, partners, and investors.
• Orchestrate all technology efforts to maximize engineering efficiency, cross-integration, and opportunities for novel capabilities.
• Lead product development for customer-facing and internal applications with ambitious feature requirements.
• Incorporate modern content and marketing technology paradigms and capabilities across the company, including aspects of business operations not explicitly impacted by product development. This includes, but is not limited to, analytics, content management, digital advertising, data, experimentation, identity resolution, personalization, content recommendation, machine learning, and marketing automation.
• Work with relevant stakeholders to analyze internal workflows and processes, and identify opportunities to make them more efficient through automation and tooling.
• Manage all technology infrastructure to deliver high performance, scalability, and security while maintaining cost efficiency.
• Implement engineering and technology processes and workflows to maximize efficiency, quality assurance, and security. This includes but is not limited to CI/CD pipelines and developer experience
(DX) concerns.
• Directly manage all relevant talent, including but not limited to engineers, designers, and data analysts, to drive effective and timely delivery of technology objectives. This includes recruitment and sourcing of additional resources as necessary.
• Maintain and pragmatically manage budgets, timelines, and resource allocation across technology efforts.
• Stay informed of industry best practices and provide leadership and mentorship to further engineering excellence.
• Support and mentor all relevant employees on the effective use of technologies, including onboarding and roll-out of new tools and capabilities.
• Facilitate gathering and processing feedback from all relevant stakeholders to improve outcomes of technology efforts.
• Stay informed of modern technologies, tools, and services available on the market and make pragmatic decisions regarding integrating existing solutions where appropriate to balance competing priorities of business objectives, timelines, and costs.
Director of Content Delivery
The Weather Channel - Atlanta, GA
February 2017 to December 2017
• Product owner and managed development and software engineering of a microservice based headless Digital Content Editorial Platform and Page Management System for one of the highest trafficked sites.
• Established testing frameworks and designed QA automation scripts using Selenium IDE, Selenium Webdriver, and Appium.
• Led the video team in planning, architecting, contracting, installing, integrating, and seamlessly migrating production from a television-centric video production studio to a new digital-forward video production environment.
• Negotiated and worked with vendors and partners across the video distribution ecosystem from pre- production to edge networks to optimize IBM's video distribution infrastructure.
• Led the Content Delivery team through coverage of life-saving time-critical public safety information through several record-breaking severe weather events.
• Mentored and cross-trained a distributed team of up to 42 developers and engineers, DevOps, and QA Test Automation Engineers building team cohesion between full-time on-site and remote engineers and flex-contracted on-site, near-shore, and offshore teams.
• Reduced Content Distribution costs by 18% YoY while improving reliability and UX for both internal Product Management and eventual Consumer consumption, contributing to overall traffic and revenue growth.
• Participated instrumentally in defining the architecture for consumer-facing implementation of IBM's overall GDPR compliance regime across CMS, CDN, and Content Delivery use cases. Director of Technical Production
The Teaching Company - Chantilly, VA
August 2012 to October 2016
• Project managed and led medium to large cross-functional matrixed teams across the enterprise to major successful initiatives with significant positive impact on EBITDA and future business success including: developing a streaming video strategy, technical management of a subscription streaming service from model pilot through beta testing and rollout; streamlining Android/iOS application development with agile development methodologies, implementing a second screen and set top/OTT strategy across several platforms.
• Architected and project managed the development and continual iterative improvement of mobile and set-top OTT apps, live and on-demand cloud-based rendition transcoding, and distributed rendering through the management of agile development by in-house developers, remote teams, offshore contractors, and hybrid models. Strategically aligned development methodologies with business cases, partner agreements and SLAs, technical roadmaps and revenue models. Acted as scrum master for weekly sprints. Defined MVP, KPIs and releases. Implemented QA policies and procedures. Developed test measures from KPIs and requirements. Developed test plans and scripts to validate system requirements satisfaction. Tracked and reported defects.
• Acted as technical liaison and content point-of-contact negotiating operational and technical integration with third party streaming media distributors, aggregators, partners, and CDNs such as Netflix, iTunes, Amazon, Vireo, Roku, Ooyala, Brightcove, Akamai, Unimundos, thePlatform and Aspera, and many others.
• Integrated disparate and heterogeneous production systems across OS environments using RESTful APIs and SOAP in a diverse environment of on-site, AWS, and OpenStack services.
• Led the technical implementation of marketing the core product via Audible.com; delivered over 350 multi-part courses on time and under budget- resulting in sales six times over projections. Audible courses consistently rank among Audible's best sellers.
• Project managed, budgeted, established timelines, schedules, milestones, and resourcing of technical production staff. Oversaw a 2.5 million dollar budget and the build-out of a dual purposed chroma cyclorama/hard set production studio with a Newtek Tricaster, Telemetrics robotic cameras. Project management responsibilities included: requirements gathering, product and vendor selection, procurement, technical and process engineering, staff training, and production.
• Defined deliverables, set goals, timelines, human and technical resource allocation all technical elements of production in a dual studio production environment with 4-6 daily production shoots.
• Supervised six full time studio production employees and a roster of over two dozen freelance studio personnel; Supervised two full time and eight freelance Quality Control engineers; Co-supervised a staff of up to fifty Producers, Assistant Producers, Editors, Assistant Editors, Graphic Artists, Intellectual Property Experts, Archivists, Promotional Agency, and Technical Support staff.
• Researched, evaluated, implemented and trained personnel on new technologies that advanced and improved the product including live-to-tape methodologies, digital asset management, edit decision list efficiencies, and innovative camera techniques.
• Led initiatives to improve the aesthetic quality and realize production efficiencies including 4K conversion, 24 fps shooting, lighting for depth of field, field camera sync, live and posted virtual set production, and introducing media management methodologies and digital asset management.
• Managed planning and logistics for large and small scale location shoots, coordinating location shooting packages, obtaining technical gear needed, office space, talent requests and any other production needs, including hiring crews, tracking invoices, creating production schedules.
• Continuously implemented compression and transcoding improvements to increase operational efficiency and throughput while simultaneously elevating the customer experience.
• Established and maintained technical standards throughout Product Development from pre-production through mastering.
• Prepared department budgets alongside senior management. Exceeded cost-reduction targets through implementation
• Led department-wide transition in core NLE suite to maintain technical currency and achieve aesthetic advances while increasing productivity and output by reducing editorial downtime.
• Engineered and integrated studio technology, lighting, and process flow and operations for production on multiple sets in a single studio.
• Acted as in-house consultant to C-suite executives and product development teams recommending best practices for presentation of editorial content with respect to investment and implementation new and emerging technologies.
• Acted as hands-on producer and editor on courses leading Talent, Assistant Producers, Editors, Graphic Artists, Intellectual Property Researchers, Mastering Technicians. Senior Producer
Arlington Independent Media (AIM) - Arlington, VA
March 2004 to August 2012
• Conceptualized, developed, produced, directed, shot and edited award-winning documentaries, public affairs and public interest programs and series for cablecast on AIM, and national distribution, winning the station eight national awards.
• Project Managed productions including: managing requirements and timelines, delivering issues and stories, sourcing and managing talent, crew and equipment, technical video, audio and graphics, and bumpers and promos.
• Oversaw and directed production in the AIM Studio and the AIM mobile production van.
• Engineered video routing and switching between studio, edit bays, and master control.
• Operated and programmed Master Control for AIM 38/69 cablecast using Sundance and Princeton Server Group automation.
• Taught introductory and mastery videographer classes, as well as developing the curricula, procuring instructors and equipment and administering the program.
• Represented AIM on panels and fora, particularly in regards to network neutrality, digital distribution, citizen journalism, and user generated content (web 2.0) issues.
• Increased viewership and viewer engagement with AIM and AIM initiatives through social media and viral marketing campaigns.
• Produced, marketed, and projected Film Festivals drawing worldwide submissions.
• Technical Management of the studio including creation, implementation and upgrade of systems.
• Implemented NLE, video compression, archiving SAN, Mesh, and backup solutions.
• Implemented live streaming and on-demand access to channel programming.
• Implemented MPEG-2, MPEG-4 and H.264 encoding systems.
• Constructed a distributed render-farm for processor-intensive 2D and 3D graphic rendering.
• Engineered post-production workflows for tape-based and tapeless acquisition and distribution.
• Administered core datastore, web applications, and network infrastructure.
• Developed and administered AIM website and intranet using Acquia Drupal and custom Drupal modules.
• Built out and upgraded internal IP network.
• Researched, purchased and serviced standard and high definition video equipment. Videojournalist Freelancer/Intern
Washingtonpost.com
May 2006 to February 2008
• Utilized novel techniques and technologies to best communicate stories with the audience.
• Researched, coordinated, shot, and edited video news packages and multimedia photography news and feature packages for the washingtonpost.com website.
• Produced daily news assignments and investigative, documentary, and feature segments.
• Collaborated with editors, reporters, photojournalists, designers, desk, master control, and the newspaper on large multimedia features.
Lead Application Developer
American Society for Engineering Education - Washington, DC July 2002 to March 2004
• Managed the development and implementation of a large, custom, web-based conference registration and academic paper submission application.
• Responsible for maintaining, extending, and error resolution for three-tier web applications in support of core business functions.
• Lead development of ColdFusion MX based web applications and custom data analysis modules in Java and C++.
• Analyzed operations and developed new applications to realize efficiencies in workflow for ASEE staff and extended functionality to new business processes.
• Managed third-party vendors of custom software solutions through the Solution Development Life Cycle.
• Administered the SQL Server database for the association. Webmaster
Recording Industry Association of America - Washington, DC April 2000 to January 2002
Developed main web application for tracking digital performance royalties for Soundexchange, the independent digital performance rights organization.
• Coordinated and managed development of a music education site for the classroom utilizing streaming media, online exercises, and printable curricular material.
• Developed, maintained, and updated several heterogeneous RIAA web and internet presences.
• Planned internet infrastructure for ongoing RIAA web outreach presence.
• Developed security architecture and implemented internet security plan for high-visibility/high-risk web servers.
• Consulted on and developed advanced E-commerce applications in Silverstream, Servlets, EJB, JSP, and CF on Sybase databases on Solaris and Linux, Oracle databases on Solaris, and SQL Server databases on Windows NT.
Internet Resource Coordinator
Georgetown University
October 1998 to March 2000
• Developed innovative projects that showcased the University's progressive use of technology, such as interactive web/database applications and unique pedagogical tools.
• Supported faculty members, administrators, staff, and students in the development of new Internet resources and the effective use of existing resources. Webmaster
Urban Land Institute
July 1996 to October 1998
• Responsible for editorial and technical aspects of the ULI internet strategy
• Conceptualized, developed, launched, and maintained dynamic, data-driven interactive web applications.
• Daily editing and updating of multimedia content for the Urban Land Institute websites.
• Liaised with publication staff on content development and design issues vis-a-vis the internet, database and dynamic content development, migration, and integration.
• Designed and implemented methods and procedures for collecting survey data via the World Wide Web.
• Designed and managed an internet commerce system for book sales and conference registration. Education
M.B.A. in International Business
George Washington University
December 2015
B.A. in History and Political Science
Emory University - Atlanta, GA
A.S. in Photography
Northern Virginia Community College
Skills
• MARKETING (10+ years)
• ANDROID (5 years)
• AWS (5 years)
• IOS (5 years)
• LIGHTING (5 years)
• Git
• APIs
• MySQL
• Linux
• JavaScript
• Agile
• SQL
• Jira
• XML
• User Interface (UI)
• Management
• Kubernetes
• Mentoring
• Figma
• Maven
• Java
• SVN
• S3
• Microsoft SQL Server
• Facebook Advertising
• Google Ads
• Google Tag Manager
• AI
• Database design
• GitHub
• Docker
• MongoDB
• Test Cases
• HTML5
• REST
• Software Development
• Shell Scripting
• Scrum
• Node.js
• Apache
• User acceptance testing
• Google Cloud Platform
• Azure
• Scripting
• Business analysis (10+ years)
• Content strategy (10+ years)
• Appian (4 years)
• Drupal (10+ years)
• Content management (10+ years)
• Video production (10+ years)
• Big data (10+ years)
• Data lake (6 years)
• Cybersecurity (10+ years)
• Product management (10+ years)
• Agile (10+ years)
• DevOps (10+ years)
• IT service management (10+ years)
• Microservices (6 years)
• Leadership (10+ years)
• SaaS
• B2B
• Internet of things
• Business intelligence
• Data visualization
• NGINX
• Operations management
• Creative writing
• React
• Go
• Outbound sales
• Machine learning
• Natural language processing
• Taxonomy (8 years)
• Information architecture (10+ years)
• Information management (8 years)
• Business analysis (10+ years)
• Performance marketing (10+ years)
• Node.js (6 years)
• Cloud computing (10+ years)
• OSI (10+ years)
• UX (10+ years)
• Management (10+ years)
• Solution architecture
• Google Tag Manager
• HubSpot
• Financial acumen
• MailChimp
• Presentation skills
• Channel management
• Pivot tables
• Statistics
• Marketing automation
• Google AdWords
• Lead generation
• SharePoint
• IT service management
• .NET
• C#
• IT
• Adobe InDesign
• Art direction
• CI/CD
• Onboarding (10+ years)
• Enablement (10+ years)
• Cloud development (10+ years)
• High availability (10+ years)
• Interviewing (10+ years)
• Fundraising (10+ years)
• Volunteer management (10+ years)
• Adobe Creative Suite (10+ years)
• Relational databases (10+ years)
• Storyboarding (10+ years)
• Lighting design (10+ years)
• IT auditing (10+ years)
• Salesforce (10+ years)
• Workday (10+ years)
• Business continuity planning (10+ years)
• Disaster recovery (10+ years)
• Airtable (4 years)
• SAN (10+ years)
• Hybrid cloud (10+ years)
• Prezi (5 years)
• LAMP stack (10+ years)
• Photography (10+ years)
• Business intelligence (10+ years)
• Intellectual property law (10+ years)
• Facebook Advertising (10+ years)
• Social media management (10+ years)
• Social media strategy (10+ years)
• Branding (10+ years)
• Knowledge management (10+ years)
• Drupal (10+ years)
• Quantitative analysis (10+ years)
• Network management (10+ years)
• IaaS (10+ years)
• Counterintelligence (4 years)
• New Relic (8 years)
• D3.js (8 years)
• Tableau (10+ years)
• Splunk (10+ years)
• Nessus (10+ years)
• Visio (10+ years)
• Python (10+ years)
• Bootstrap
• User research (10+ years)
• Information security (10+ years)
• Marketing automation (10+ years)
• Solution architecture (10+ years)
• Media planning (10+ years)
• Media relations (10+ years)
Languages
• English - Expert
• French - Intermediate
Assessments
Marketing — Highly Proficient
May 2022
Understanding a target audience and how to best communicate with them Full results: Highly Proficient
Cognitive ability — Proficient
April 2019
Measures a candidate's ability to combine pieces of information to form general rules or conclusions. Full results: Proficient
Supervisory skills: Motivating & assessing employees — Expert July 2021
Motivating others to achieve objectives and identifying improvements or corrective actions Full results: Expert
Work style: Conscientiousness — Highly Proficient
February 2021
Tendency to be well-organized, rule-abiding, and hard-working Full results: Highly Proficient
Proofreading — Highly Proficient
August 2021
Finding and correcting errors in written texts
Full results: Highly Proficient
Sales skills — Highly Proficient
August 2021
Influencing and negotiating with customers
Full results: Highly Proficient
Management & leadership skills: Planning & execution — Highly Proficient May 2022
Planning and managing resources to accomplish organizational goals Full results: Highly Proficient
Workplace safety — Highly Proficient
May 2022
Using safe practices at work
Full results: Highly Proficient
Verbal communication — Highly Proficient
May 2022
Speaking clearly, correctly, and concisely
Full results: Highly Proficient
Recruiting — Highly Proficient
May 2022
Managing the candidate sourcing and selection process Full results: Highly Proficient
Social media — Expert
May 2022
Knowledge of popular social media platforms, features, and functions Full results: Expert
Graphic design — Proficient
May 2022
Using graphic design techniques and producing visual media to communicate concepts Full results: Proficient
Learning agility — Highly Proficient
May 2022
Learning and applying new information
Full results: Highly Proficient
Basic computer skills — Highly Proficient
May 2022
Performing basic computer operations and troubleshooting common problems Full results: Highly Proficient
Office manager — Highly Proficient
May 2022
Scheduling and budgeting
Full results: Highly Proficient
Attention to detail — Expert
June 2022
Identifying differences in materials, following instructions, and detecting details among distracting information
Full results: Expert
Management & leadership skills: Planning & execution — Highly Proficient May 2022
Planning and managing resources to accomplish organizational goals Full results: Highly Proficient
Social media — Expert
May 2022
Knowledge of popular social media platforms, features, and functions Full results: Expert
Analyzing data — Highly Proficient
June 2022
Interpreting and producing graphs, identifying trends, and drawing justifiable conclusions from data Full results: Highly Proficient
Attention to detail — Expert
June 2022
Identifying differences in materials, following instructions, and detecting details among distracting information
Full results: Expert
Work style: Reliability — Expert
June 2022
Tendency to be reliable, dependable, and act with integrity at work Full results: Expert
Analyzing data — Highly Proficient
June 2022
Interpreting and producing graphs, identifying trends, and drawing justifiable conclusions from data Full results: Highly Proficient
Work style: Reliability — Expert
June 2022
Tendency to be reliable, dependable, and act with integrity at work Full results: Expert
Analyzing data — Highly Proficient
June 2022
Interpreting and producing graphs, identifying trends, and drawing justifiable conclusions from data Full results: Highly Proficient
Social media — Highly Proficient
July 2022
Knowledge of social media techniques and analytics interpretation Full results: Highly Proficient
Written communication — Expert
August 2021
Best practices for writing, including grammar, style, clarity, and brevity Full results: Expert
Work style: Reliability — Expert
June 2022
Tendency to be reliable, dependable, and act with integrity at work Full results: Expert
Work motivation — Expert
June 2022
Level of motivation and discipline applied toward work Full results: Expert
Indeed Assessments provides skills tests that are not indicative of a license or certification, or continued development in any professional field.
Additional Information
TECHNICAL SKILLS
OSX; Windows Server 2012, 2016tp5; Linux (Red Hat, Ubuntu, Tails, SELinux, CentOS); Cisco routing; TCP/IP; VMware; AWS (S3, EC2, RDS, Elastic Transcoder,CloudFront, Kinesis, CloudFormation); OpenStack
Data analysis in JMP; Tableau; R; RStudio; Stata; SPSS; Sas/Stat; PowerBI Hadoop; MapReduce; Solr, XML
Google Analytics, Adobe Omniture; Dynatrace; AppDynamics; Tealeaf CX; OpenText Web Experience Management; Adobe Experience Manager; IBM Web Experience Factory; Salsify, Syndigo, Marketo LAMP stack; JBoss; Tomcat; Git/Github; Ansible; Puppet; Chef; Gradle; Jenkins; Docker JQuery; D3.js; Node.js; Angular.js
PHP; Python; Ruby on Rails; Brightscript; Adobe ColdFusion; perl; bash/tcsh MySQL; SQLite; MS SQL Server; PostgreSQL; Oracle 12; CouchDB; MongoDB; Oracle NoSQL iOS; Android; HTML5; Responsive Design; CSS; Balsamiq; Axure Hootsuite; IFTTT; SocialFlow; CrowdBooster
Drupal; Wordpress; CiviCRM; SAP PLM; Salesforce.com Microsoft Visio; Microsoft Project; TaskJuggler; ProjectLibre; IBM Rational Rose; UML; Slack; Asana Agile/Scrum and Waterfall methodologies; DevOps environment; Jira; SolarWinds Elemental Server, Live Telestream Pipeline, Telestream Vantage Apple Compressor; Elemental Server; Amazon Elastic Transcoder; Zencoder; Sorenson Squeeze Aspera Faspex Server; Aspera Connect; Akamai; Brightcove; thePlatform MPX Wirecast; Manzanita Multiplexers, Transport Stream Analyzer; Pixeltools Telestream MacCaption
OpenText; North Plains Telescope, Evolphin Zoom; Merlin