Purchasing Manager Sales Executive

Lawrence Skara

Lake Mary, FL *****-**** C: 407-***-**** E: ******@***.***

Summary

Resourceful Sales Executive with 36 years of experience in working independently and collaboratively with a team to foster client relationships and drive sales. Astute in identifying decision makers within the prospect account to initiate the sales process and deliver successful results. Team-minded in collaborating with management to strategize and improve sales approaches.

Skills

Customer service

Networking

New market penetration

Persuasive selling

Interpersonal and written communication

Lead development

Territory management

Experience

SALES EXECUTIVE 04/2004 to Current

Best Choice Food & Beverage Company Inc. - Orlando, FL Strengthened profit opportunities by developing key customer relationships and managing resources to meet sales objectives.

Monitored customer complaint trends to drive satisfaction improvements and adjusted operational strategies to reduce issues.

Exceeded sales goals and improved profitability by aligning sales strategies and business plans with market trends. Coordinated with purchasing manager to negotiate and secure contracts with key clients. Developed and implemented new sales strategies to update product lines. Contributed 50% of team revenue each quarter, directly contributing to No. 1 ranking. Maintained a profit margin of 35% on hotel accounts. Established lucrative, long-term relationships with customers by effectively resolving issues and delivering exemplary service.

GENERAL SALES MANAGER 09/1984 to 03/2004

Rainbow Fruit & Nut Company - Orlando, FL

Utilized expert negotiation, closing and marketing skills while ensuring dynamic customer response and follow-up. Utilized established sales techniques and persuasive communication skills to meet personal sales objectives. Mentored and directed employees by conducting one-on-one meetings with salespeople. Education and Training

Suffolk University - Boston, MA Bachelor of Science Business Management, 04/1980

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