Strategy and Innovation

Jerry W. Willis

Columbus, GA ***** 678-***-**** *******@**************.*** linkedin.com/in/jwillis31

Professional Summary

A dynamic, performance-driven executive with 25 years of progressive experience, creating and aligning systems with business requirements, policies, and regulatory environments. A Myers-Briggs tested "ENTP" visionary leader, utilizing higher-order skills meta-cognition and thirty-five dimensions of critical thinking to create strategic advantages, drive innovation, and profitability. Passion for intrinsically motivating and aligning talent performance with organizational objectives.

Skills

Meta-cognition

Strategic Planning and Execution

Leadership and People Development

Profit and Loss Management

Annual Planning

Organizational Development

Complex Problem Solving

Thirty-Five Dimensions of Critical Thinking

Change and Growth Management

Implementation and Efficiency modeling

Consulting

Work History

President, 10/2003 to Current

Georgia Society for Workers' Compensation – Atlanta, GA

Created innovative model with competitive advantages, market differentiation, and better way for employers to fulfill their workers' compensation responsibilities

Researched workers' compensation competitors and industry trends and identified new product and service opportunities

Solved industry combined loss ratio challenges resulting in improved profitability and long-term customer retention

Simplified underwriting strategy increasing new business

Achieved 10-year loss ratio average of 42%

Reduced indemnity claims by 94%

Achieved a .74 Experience Modification Factor

Eliminated claim reporting lag time.

Designed accounting platform eliminating daily manual entries

Regional Vice President of Sales, 05/2001 to 10/2002

MyBenefitSource.com – Norcross, GA

Founding executive of unique business model providing one-stop-shop for integrated payroll processing, payroll tax filing, HR data management, benefits brokerage, enrollments, benefits administration, and web-based self-service technology – all through (SAAS) SingleSourceTechnologySM

Member of merger and acquisition team successfully negotiating $30 million buyout by H&R Block

Launched broker referral program and secured first two charter partners: ORBA Financial Management, national financial services company, and Molton, Allen and Williams, leading property and casualty insurance agency

Secured $9 million in private funding through strategic partnerships with AEGON USA and Habif, Arogeti Wynne, LLP (Georgia's largest privately held CPA firm)

Proposed and secured $1.5 million in advanced commissions through strategic partnership with Union Central Life Insurance Co

Executed strategic plan that achieved growth of 30 percent per quarter, average revenue per serviced customer employees

Successfully created and presented the first national sales training class.

Sales Producer, 04/1999 to 04/2001

MyBenefitSource.com – Norcross, GA

Earned first "#1 sales producer award"

Evaluated competitors and performed Market research

Developed advanced understanding of products and services to address customer objections and competitive questions

Cold-called prospective customers establishing relationships

Utilized CRM to manage sensitive client information and update existing and new client profiles

Led sales meetings with team members to establish sales and customer retention goals

Employed consultative approach to assess customer needs and business challenges

Created and directed sales team training and development programs

Trained in negotiations and time management

Collaborated with colleagues to exchange selling strategies and marketing information

Collaborated with members of other departments to complete sales transactions

Used networking opportunities to create successful, ongoing business relationships.

Participated in conferences, trade shows, and events to generate leads

District Sales Coordinator, 01/1996 to 04/1999

AFLAC – Atlanta, GA

Recognized nationally as #1 producer of 23,000 March 1996

Received Fireball Performance Award for achieving sales goals

Initiated various incentive programs and contests designed to support the achievement of production goals

Created advanced prospecting strategy resulting in YES 9 out of 10 calls

Created and directed sales team training and development programs

Implemented high-impact strategies to target new business opportunities and new markets

Guided national focus group on strategic alliances with emerging Professional Employer Organizations (PEO).

Marketing Manager, 08/1988 to 12/1995

J. Reddoch & Associates – Columbus, GA

Led staff and external agencies to develop products and promotions, analyze sales, manage trade shows, purchase media, provide creative services, and conduct PR

Managed the in-house advertising program consisting of print and media collateral pieces

Identified, developed, and evaluated marketing strategies based on knowledge of company objectives and market trends

Completed strategic competitive analysis by assessing strengths and weaknesses of competitors

Developed innovative product solutions

Managed all company customer engagement campaigns.

Education

Columbus State University - Columbus, Ga.

Business Administration and Management

Additional Information

Jetson Holdings Renewable Energy

Started with a conversation which led to research and acquisition of knowledge of Hydrogen gas

Developed comprehensive business plan to manufacture 100% Green Renewable Hydrogen and Oxygen gas

Secured a strategic partnership with North American Hydro, the #1 independent hydropower producer of electricity in the Midwest with 44 hydroelectric dams delivering over 50 megawatts of electricity

Established partnership with Norsk Hydro, the #1 provider of electrolysis technology

Established partnership with MWH Global, #1 hydro-electric consulting firm

Established partnership with UTC Power provider of fuel cell technology

Secured Green Energy funding of $12M from the State of Wisconsin to develop hydrogen production facilities

What a Catch, LLC

Created an innovative strategy utilizing cutting edge technology to disrupt the professional bass fishing industry

Based on Drain the Oceans concept demonstrated on National Geographic proposed and secured partnership with Ocean Server, developer of GPS guided, (AUV) Autonomous Underwater Vehicles

Researched and secured Oxygen, Chlorophyll and Temperature sensing technology and installed on the AUV

Researched and secured side scan sonar technology and installed on the AUV

Resulting in a 300% efficiency increase, while doubling the number of official man hours available for pre-tournament practice

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