Jennifer Luhn Hartman
United States of America
Citizen, Domestically born (95030)
********@*****.***
Experience
Arete Strategy LLC
Los Gatos, CA and Corvallis, OR
Established co-founder of a couture marketing representation and advocacy consultancy. Extremely market segmented. Proven excellence In executing marketing programs for industry leading experts, and authors, academics, consultants and in-demand Industry Expert speakers. Provided cultural marketing, website renewal, webinars, events, book signings, public relations, speaking engagements/series, presentation deck creation, dinners, writing, collateral creation, negotiated fees and remuneration, complex domestic and international travel arrangements and more. Possessing coveted leadership and team player acumen, excellent people skills, refined customer facing demeanor, easy traveler, passport ready. I excel in CRM, SAAS, Project Management, Program management, Facilitation, Communication and Organization.
Bearing Point, LLP
Mountain View, CA
Sr. Corporate Marketing and Communications Manager
Created and managed Global high ROI go to market campaigns for internal business units and Consulting salesforce support. Worked with firm’s world-wide marketing division in New York City to ensure compliance, approval and that campaigns and materials were in concert with overall company directives and objectives. Established best-in-class digital, social and web presences.
Resonate, Inc.
Santa Clara, CA
Corporate Marketing Director
Created and managed worldwide go to market campaigns for Resonate software and services leading up to and beyond firm’s Initial Public Offering on the NASDAQ. Goal was to quickly and efficiently increase revenues to escalate firm net worth ahead of firm IPO. Delivered excellent verbal and personal customer facing salesforce support. Curated and Managed working relationship with external PR firm. Worked with Firm’s VP of Marketing and VP of Sales to ensure compliance, approval and that internal and customer facing marketing campaigns, message and materials were excellent.
Hewlett Packard Company
Cupertino, CA
Marketing Director, Network Services
Primary responsibility was to support salesforce in driving increased revenues, profits, and garnering increased market share. Created and managed go to market campaigns for The Americas (North, Central and South America) Networking Services salesforce. Created intra-company marketing programs and sales support on go to market products and services individually, with complimentary HP business units and inter-company with key external partners. Worked with Firm’s world-wide Marketing division in Palo Alto, CA to ensure compliance, approval and thatcampaigns and materials were in concert with overall company directives and objectives. Curated and nurtured an excellent and effective external PR firm working relationship.
Hewlett Packard Company
Palo Alto, CA
Marketing Education Manager
Responsible for discovering thought leaders in emerging business and marketing strategies through a rigorous RFP process. Developed and nurtured highly effective collaborative relationships with world renowned authors, professors and thought leaders. Together we collaborated on creating HP proprietary marketing and customer capture and retention education courses that were disseminated globally throughout HP’s marketing centers and offices worldwide. Highly effective seminar and workshop creator and facilitator.
The Koll Company
Irvine, CA
Technology Manager, Certified Novell Network Engineer
Responsible for company IT program including procurement, installation and asset management. Creator and manager of intra firm Network Operations Center in California and Mexico.
Hoag Memorial Hospital
Newport Beach, CA
Community Outreach Marketing Manager
Created and managed Community marketing and health/well-being programs for a new Satellite facility of the Hospital dedicated to the health, wellness and clinical treatment of women and children. Created and managed physician recruitment marketing programs.
Education
Santa Clara University
Santa Clara, CA
Master of Business Administration with Distinction
Leavey School Of Business
Student Body President
Graduate Assistant to Professor/Chair of Statistics
University of California at Irvine
B.A. Economics
Minor in Statistics
Minor in Fine Arts
References
Susan E. Cook, Lane Michel, Bruce Van Sloun. Additional available upon request.
Volunteer Experience
Court Appointed Special Advocate (CASA) Benton County
Junior League of Santa Clara County
Junior League of Orange County
Ashbrook Independent School
Corvallis Clinic Project H.E.R./Puttin’ on the Pink