EXPERIENCE
Agency Nomadic
Chief Creative Director/ Director of Photography/ Film Director – New York, NY
(September 2014 – Present)
Lead all aspects of creative direction and strategy for boutique agency specializing in a wide range of brand and marketing solutions both experiential and digital.
Principle photographer and film director for produced content. Develop and maintain the agencies dynamic network of directors, photographers, stylists, producers, and postproduction to support projects and campaigns.
Select clients include L’Oréal Professionnel, InBev, Huge, ToddStreet, Pro-ject, Rikoko, Cruxe, Stance, Grand Visual, and 2B Management. Retained by Wardments and Orange Babies to create unique garment designs for AW 2018, and art direct and produce marketing campaign collateral for season launch. Product line received over 64 million social media impressions, over $1 million in earned media, and was featured in V Magazine, Paris Vogue, and WWD.
HMG Studios - Heath M. Grout Photography
Photographer/ Creative Director – New York, NY
(August 2000 – Present)
Specializing in fashion, music, beauty, and lifestyle photography, and film. Work has been featured in Basic Magazine, Clash UK, Dazed, Ferocé, Glamour, Glass Magazine UK, Infringe Magazine, Nakid Magazine, Nylon, Paper, Papercut, Style.com, Untitled, V Magazine, Vogue.com, and Vogue Paris. Select clients and subjects include Beyoncé, Billy Idol, BFB Highline Restaurant group, Blackberry, Boglioli, Bud Light, Calvin Harris, Common, DJ Z-Trip, The Elder Statesman, Good Charlotte, Gorjana, Jazzy Jeff, King Fantastic, Lady Gaga, LexDray, LL Cool J, L'Oréal Professionnel, Ludacris, Michelob Ultra, Willie Nelson, NYLN, Santigold, TIGI/BED HEAD, Tree Trunk, Wardements, Wildfox, R+Co, and Ronnie Wood.
In 2020, launched namesake streetwear brand, featuring my art work and photography, and dedicated e-commerce site. Designed all digital marketing collateral and developed campaign strategy including paid social media ads and influencer activations. Increased site traffic by 240%, sales by 74%, and social follows by 50% in first 6 months of operation. HEATH M. GROUT
127 West 12th Street
Apt. 4
New York, NY 10022
****@**********.***
www.heathgrout.com
PROFILE
Cutting edge creative
director and
photographer with 25
years of experience in
the fashion, music,
beauty, and lifestyle
industries. Expertise in
creative strategy, brand
and product
development, content
creation, digital
marketing, and film and
photography.
TECHNICAL SKILLS
Digital capture, black
and white photography,
color slide and print
films, all camera
formats, Lightroom,
Adobe Creative Suite,
post-production editing
and retouching,
Microsoft Office, and
select e-commerce
platforms.
18 Rabbit NYC
Photographer/ Creative Director – New York, NY
(October 2014 – Present)
Direct and manage all aspects of creative direction for boutique agency specializing in film and photography production and support, including lighting and post-production. Act as executive producer and principle photographer on all projects ranging from print editorial and photo campaigns to music video to social media content. Handle clients relations, drive new business, and oversee project budgets and financials. Select clients include Brioni, Document Journal, The Elder Statesmen, GAP, Infringe Magazine, Kenzo, L'Oréal Professionnel, Times Magazine, and Y3. The Tree Trunk Co.
Co-Founder/ Creative Director – New York, NY/ British Columbia, Canada
(August 2016 – 2019)
Managed all aspects of creative direction, product development, and brand strategy and outreach for luxury cannabis furniture brand. Unilever/ TIGI Haircare/ TONI&GUY
Creative Director, USA – New York, NY
(May 2011 – July 2013)
Global Creative Director, UK – London, England
(April 2006 – May 2011)
Creative Director, USA – Newport Beach, CA
(August 1998 – May 2006)
Lead team responsible for creative direction, research and product development, and packaging for TIGI and Unilever haircare brands including BED HEAD, Dove, TRESemmé, and Toni&Guy.
Increased Unilever hair category by 8% from 2009-2014; six products produced during tenure remain top sellers in TIGI profile including Manipulator and O Bee Hive Dry Shampoo.
Developed all brand and seasonal collection campaigns and managed brand partnerships. Acted as in-house photographer and managed BED HEAD Studios overseeing all aspects of production including conception, capture/recording, editing, brand partnerships and distribution. Managed 15 plus stylists, hairstylists, and make-up artists, and photography, video and post-production department.
Member of leadership team responsible for elevating the TIGI brand from a
$130 million company in 2005 to a viable asset for the Unilever acquisition in 2009 at $411 million.