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Procurement Manager Category

Parsippany-Troy Hills, NJ
March 28, 2022

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Parsippany, NJ *****



Procurement Manager with extensive experience as a results-driven innovator in the consumer package goods (CPG) arena. Proven leader in the buildout of various sourcing and best practices resulting in strategic contracts while ensuring a sustainable cost-effective supply chain. Keen ability to identify, leverage, execute and manage procurement productivity opportunities with targeted vendor criteria qualifications and selection. Comfortable contributing as a team member or individually in either an office or remote environment.



Commitment to Excellence




Vendor Management


Productivity Targeting


North American Inc. – Franklin, NJ Feb. 2004-Present

Associate Director Customer Marketing

Collaborated with clients to develop strategic marketing and supply chain initiatives. Key touch points included overall project management, budgeting, concept creation, timeline development, material sourcing (RFI, RFP support) and logistical modeling. Negotiated annual and multi-year contracts with key vendors to ensure 3-5% productivity targets.

Developed strategic procurement directives to support marketing initiatives and expand marketing platforms.

Analyzed competitors marketing strategies and provided benchmarking brainstorming sessions which developed new procurement perspectives to address changing consumer trends, which assisted in the elevation of productivity savings of 3-5% on an annualized basis.

Worked with managers to develop and execute various media collateral for both domestic and global campaigns which included marketing support in the form of printed support collateral and merchandising vehicles.

Analyzed sales results of key promotional efforts to ensure a 10% return on marketing investment (ROMI) and provide recommendations on strengthening campaign support.

Kraft Foods, Nabisco Biscuit & Snacks Group – East Hanover, NJ Jan. 1991-Jan. 2004

Manager, Customer Marketing

Manager, Customer Marketing, managed the creation and development of successful global and domestic marketing programs for both Kraft Foods and Nabisco Inc. In addition, coordinated with internal stakeholders and customer field teams to design, develop, and execute national and customer specific programs for all classes of trade encompassing a diverse and expansive product portfolio. As a result of spearheading the transition and integration of the Nabisco Biscuit & Snack Company merchandising materials program into that of Kraft Foods, ($85M annual spend, both companies), an additional $8M in productivity savings was uncovered and re-invested in the business. Interfaced with and supported all major customers which included Wal-Mart, Target, K-Mart, Coke, Dollar Stores, 7-Eleven and McLane’s.

Instrumental in the generation of over $2B in product sales annually by identifying strategic channel opportunities via I.R.I. data mining and internal analysis while developing business-building and account specific marketing and integrated point of sale support programs.

Managed promotional/creative agencies, direct suppliers, and third-party providers to ensure process efficiency and timely program deliverables.

Created and developed merchandising support programs for new and special product launches for a vast portfolio of cookies, crackers, nuts, and confection products.

Successfully delivered over $1.2M in negotiated vendor volume rebates over a three-year period, which funded several incremental, temporary, semi-permanent and permanent point of sale programs.


POPAI Gold Outstanding Merchandising Award

Design of the Times Award

Kraft Crystal Star Award

Nabisco President’s Council Commendation


Fairleigh Dickinson University, Madison, NJ, MBA Business Administration

Fairleigh Dickinson University, Madison, NJ, BA Secondary Education/Business Management (Cum Laude)

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