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Digital Marketing Customer Service

Location:
Brooklyn, NY
Posted:
May 27, 2022

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Resume:

ADEOLU MAYUNGBE

Phone: +1-347-***-****

Email: **************@*****.***

PROFILE SUMMARY

I am a knowledgeable digital marketing specialist with extensive experience in building, maintaining, and running successful digital marketing campaigns. I have a broad marketing understanding, coupled with focused marketing campaign experience through working with numerous B2B and B2C brands while focusing on brand awareness, brand alignment, media marketing, and content marketing. I am adept at creating and implementing client-centered and result-oriented successful marketing campaigns, aimed at improving brand awareness and presence. I am innovative and accomplished at creating digital marketing content that potential target audiences will find relatable.

WORK EXPERIENCE

Indra Energy – Digital Marketing Specialist Jan 2019 – Present

Analyzes customer behavior and manages customer journey and interaction with the business.

Develops aggressive retention strategies based on customer feedback.

Identifying the target audience for new products/services and developing a content-based marketing campaign to interact with customers.

Generate traffic for the company’s website and social media pages to increase visibility using SEO/SEM and content/media strategies.

Oversee the company’s website to monitor conversion, acquisition, and bounce rate.

Develop comprehensive digital marketing plans to support business objectives and vision for startup firms.

Drive sales through proactive digital marketing approaches and leveraged content strategy to support social media engagements and conversions.

Increase revenue and client base through the development, execution, management, and optimization of customer retention strategies.

Develop and implement marketing plans, promos, new product introductions, and other marketing projects.

Generate actionable insights from customer interactions and develop strategies to win back customers.

Etisalat - Marketing and Promotions Manager November 2015 – October 2017

Collected and analyzed data regarding customer preferences, demographics, buying habits, and needs to better identify market potential and factors influencing product demand

Measured the effectiveness of advertising, marketing, and communications strategies

Evaluated target demographics, appropriate distribution channels, and marketing outlets.

Analyzed marketing metrics to gauge pricing and identify cause and effect relationships.

Collaborated with the marketing department to develop appropriate sales strategies.

Resolved over 100 customer complaints daily by monitoring records and tracking complaints systems to determine root causes and corrective actions.

Increased the company’s subscriber base from 8 million to 15 million within 2 years through effective implementation of quality assurance activities that strengthened internal reporting and audits.

Generated about 10 million monthly by launching an average of 15 new products weekly.

Delivered over 300 reports within 5 years and managed over 70 people.

Satisfied customers’ curiosities through the development of scripts addressing various issues.

Developed new standards for production and design, with improvements as needed, and created testing protocols for implementation across all service lines.

ETISALAT– Marketing/Call Center Analyst May 2013 – October 2015

Collected data on competitors’ marketing tactics, sales prices, and product/service distribution

Analyzed the data and converted it into digestible information and visual representations

Developed reports and presented findings to key stakeholders

Developed tactics and metrics to assess the effectiveness of existing marketing, advertising, and communications strategies

Monitored and forecasted marketing/sales trends, highlighting opportunities for new initiatives and promotions

Converted complex data findings into understandable text, tables, graphs, and data visualizations

Generated actionable insights are used to formulate strategically, and well-thought-out decisions which often leads to positive outcomes for the business

Resolve customer complaints

Create strategies to improve customer experience based on feedback from customers

Make outbound calls to follow up with acquired customers.

UNITED PARCEL SERVICE – Human Resources Admin. Executive August 2012 – April 2013

Coordinated and managed training efforts for various departments and the organization

Managed new hires’ onboarding process, including the setup, notification, and tracking of all training.

Conducted organization-wide training needs assessment and identify skills and knowledge gaps that needed to be addressed.

Developed strategies that improved the level of engagement between the staff and the organization.

Measured Performance of staff members by drawing up performance appraisal forms collating and measuring periodically.

Maintained effective employee relations issues, contractual and negotiating with representative bodies to ensure productive working relationships with the staff.

OTHER EXPERIENCES

United Parcel Service – Human Resources Training Coordinator August 2011 – July 2012

EDUCATION

MSc Digital Marketing 2020-2021

Yeshiva University

B.A (Ed) English Language 2006 – 2010

Tai Solarin University of Education.

SKILLS

Performance Management.

Digital Marketing Skills.

Media Management and Engagement.

Google Tag Manager

Personnel Management.

Customer Service.

CRM

SEO/SEM

Database Marketing

Public Relations.

SQL/Google Adwords/Google Analytics.

Working knowledge of HTML/CSS/JAVASCRIPT

Currently Learning AWS cloud computing services

Hubspots

Manage, with input from Senior Director of Marketing, CFO, and CEO, marketing budget with adherence to the approved budget.



Contact this candidate