V O L U N T E E R E X P E R I E N C E

Northern California Family Dog Rescue

San Francisco, California

Nov 2016 – Jun 2017

Save Our Street Dogs Singapore

Jan 2017 - Feb 2021

707-***-****

https://estellelimlw.wixsite.com/portfolio

@estellelimlw

adq61g@r.postjobfree.com

C O N T A C T M E A T

S K I L L S

Content Writing

Proofreading and Editing

Social Media Management

SEO and Keyword Research

Digital Analytics

C O N T E N T S P E C I A L I S T

ESTELLE DI FRANCIA

P R O F E S S I O N A L E X P E R I E N C E

Wrote listicles and food reviews for Eatbook.sg, food blogging site of The Smart Local

The Smart Local Singapore

Freelance Writer Dec 2016 - Jun 2017

Content producer for Singapore Press Holdings websites https://stomp.straitstimes.com/ and http://www.asiaone.com/ Daily responsibilities include keeping in touch with current topics and hot talking points among netizens, aggregating news and entertainment content, editing and uploading of videos and photos, posting on social media channels, editing entries and conducting interviews for content submitted by readers. Job scope also includes attending media events and press trips to write feature and travel articles.

Singapore Press Holdings Singapore

Digital Content Writer Oct 2013 - Oct 2016

Vallejo, California

Wrote lifestyle, tech and business-related news for yp.sg Global Yellow Pages Limited Singapore

Freelance Writer Jul 2016 - Jun 2017

Added responsibilities include development of content marketing strategies, client correspondence, editing, overseeing of team projects, and coordination between different departments to produce copywriting, design and website needs.

Broctagon Fintech Group Singapore

Marketing Manager Aug 2018 - present

Copywriter Jun 2017 - Aug 2018

B2B copywriting needs for forex, blockchain and liquidity services. Branding, website content, brochures, expo booth materials, forex and crypto related articles, video scripts, social media content and other editing needs.

B2C copywriting involves client work for forex brokers, exchanges, blockchain projects, helping companies to launch ICOs. Responsibilities include Whitepaper drafting and editing, client websites, marketing collateral, social media content, press releases, articles and more.

E D U C A T I O N

SIM-UB Student Council (Jan 2011 –

Jan 2012)

Editorial team for the ‘Buffalo Horn’

student newsletters

Singapore Institute of Management

(SIM Global Education) Singapore

Aug 2010 - Jul 2012

Bachelor of Arts in Communications

State University of New York at Buffalo

Buffalo, New York

Aug 2012 - Jun 2013

Bilingual (English and Mandarin)

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