PARTHA GHOSH

Contact No: +91-700*******/E-mail: adq3pn@r.postjobfree.com

Senior Sales & Marketing Professional:

Channel Sales & Distribution -- Retail Acquisition -- Revenue Enhancement – People Management

Profile Snapshot

•MBA (Marketing Management) withover 18 years of widespread experience in Sales & Distribution, Channel Sales,Dealer/ Distribution Management, Team Management and Client Management in the Telecom sector.

• Associated with Jai Jagannath Agency as Head of Sales-- Kolkata zone.

•Expertise in managing Sales & Marketing operations and Distribution Network for contributing towards enhancing business volumes & growth thereby achieving revenue and profitability; proven track record of attaining consistent yearly growth both in terms of sales and revenues.

•Proficiency in proactively conducting opportunity analysis by keeping abreast of market trends/ competitor moves to achieve market-share metrics; successful in launching new products and brands.

•Skilled at planning and implementing sales strategies and guiding teams to achieve sales and distribution targets in the assigned region/ territory.

•Experience in monitoring delivery of high-quality customer experience, elevating customer satisfaction, while adhering to the SLAs, thereby managing cost-effective operations.

•Demonstrated leadership skills in managing critical client issues/ escalations and efficiently resolving them.

•Adept at efficiently handling teams & conducting various training & development sessions for new team members.

•An enterprising leader with excellent interpersonal, communication and organizational skills along with proven abilities in team management and customer relationship management.

Proficiency Forte’

Strategic Planning Channel Sales& Marketing Distribution Channel Management

Product Promotion/ Brand Business Expansion Marketing Strategies

Team Management Target Achievement Client Relationship Management

Organizational History

Jun 2018 - Till Date Jai Jagannath Agency Head of Sales

Aug 2014-May 2018 Telenor Deputy Manager

Notable Accomplishments:

•Currently responsible for the development of channel for Telenor at Jharkhand.

•Directed the entire infrastructure set-up at DTR level for 4G operations.

•Ranked 2ndASM among HUB for outstanding contribution in sales.

•Accredited with the “Blue League Runners-up”, a prestigious award won by GK team among the Hub.

•Awarded as “Best Warrior in HALLA BOL”, recognition for extra ordinary sales performance.

•Instrumental in enhancing the revenue by 1 Crore in just one year.

•Pioneered the 5 DTR which increased up to 8 DTR & the Pos based at the time of 4G launch was 2280 which increased up-to 3096.

•Successfully launched 4G network at Jamshedpur area; instrumental in acquiring 48 K customers within just 3 months.

Nov 2013 - Jul 2014 MTS - Sistema ShyamTeleservices Ltd. Area Sales Manager

Notable Accomplishments:

•Facilitated the business development for Dongle business in the Coastal Bengal territory.

•Successfully executed the company’s product launches, the point of sale merchandising, and promotional schemes for customers and incentive programs for the channel partners.

•Liaised effectively with the technical teams for network rollout and to ensure excellent quality of customer service, to attain and retain customers.

•Productively developed & handled vendors to create marketing collateral for the territory.

•Mapped market intelligence & supervised competition, to suitably refine business strategy, product plans & pricing.

Aug 2009 -Sep 2013 Telenor India Deputy Manager

Notable Accomplishments:

•Successfully launched Uninor in Coastal Bengal.

•Monitored appointment of DTR & KAM/RSE recruitment; directed the entire infrastructure set-up at DTR level.

•Efficiently supervised the completion of infrastructure within the stipulated timeline.

•Pioneered the 20 DTR which increased up-to 26 DTR & the pos base at the time of launch was 4280 which increased up-to 8096.

•Instrumental in enhancing the revenue by 1 Crore in a year.

•Effectively planned the outskirt markets and established a network come-up, in GK 1 zone

Dec 2007 - Jul 2009 Dishnet Wireless Limited Assistant Manager

Notable Accomplishments:

•Successfully developed operational plans for business & executed them in various geographies of the circle.

•Instrumental in launching prepaid sales operations in Kolkata.

•Received R & R (Reward & Reorganization) from the HR department for extra-ordinary contribution in sales.

•Essayed a key role in making the revenue go up to 85 lacks per months in 12 month.

•Managed a pos base of 628 during the time of launch which later increased to 1029 pos base.

Apr 2006 - Nov 2007 Reliance Communications Area Sales Manager

Notable Accomplishments:

•Facilitated business development for prepaid segment, under brand name SMART, in Paschim Medinipur territory; increased distribution fold by 210%.

•Successfully executed the company’s product launches, point of sale merchandising, and promotional schemes for customers and incentive programs for the channel partners.

•Effectively liaised with the technical teams for network roll-out and ensured excellent quality of customer service, to attain and retain customers.

•Mapped market intelligence & supervised competition, to suitably refine business strategy, product plans & pricing.

•Benchmarked a considerable growth in subscribers by 75% each month & 120% in primary & secondary remittance target.

Nov 2002 - Mar 2006 Cargill Sales Officer

Notable Accomplishments:

•Efficiently launched Gemini brand; successfully launched VCFA operations in Kolkata & Central Bengal.

•Achievedconsiderable increase in the number of outlets from 1300 to 4500.

•Played a key role in quadrupling the turnover from Rs. 4 crores to Rs. 16 crores.

•Instrumental in augmenting the team from 9 to 35 members to cater to the growth.

•Successfully marketed the entire product portfolio, comprising of brands like Nature Fresh, Gemini & Purita, through the channel in entire West Bengal.

•Pivotal in driving market reach by expanding the channel network and implementing the company’s dealer management and credit policies.

•Forecasted sales and planned / managed the inventory and logistics of each product.

•Designed and implemented localized promotions and launching strategies, in coordination with the ad agency.

•Monitored the billing and controlled the receivables.

Mar 2000 – Oct 2002 Heinz Wattie's Area Sales Officer

Notable Accomplishments:

•Increased width & depth of distribution and successfully launched indirect mode of distribution.

•Launched HTK (Heinz Tomato Ketchup).

•Augmented the overall Sales by 20%, Brand sales of Complan by 35%, Farex by 256% and Glucon-D by 15%.

•Improved retail coverage by over 30%, directing 13 stockiest salesmen.

•Instrumental in successfully implementing Hawker Project in rural markets.

•Efficiently attained the assigned revenues, market development and profitability targets from sales of the product range through the channel.

•Designed and implemented reporting systems, analyzed the MIS to monitor returns from the sales and distribution activities and implemented corrective/ control systems.

•Led the sales team and supportedthem in achieving their targets; attained good productivity.

Academic Credentials

•MBA in Marketing Management from Manav Bharti University (2011 – 2013)

•B.Sc. in Organic Chemistry from University of Calcutta (1995 – 1998)

Personal Dossier

Date of Birth 5thMarch 1975

Languages Known English, Bengali & Hindi

References Available on request

Contact this candidate