Account Specialist Regional

DAVID BUSBY

971-***-**** adpoio@r.postjobfree.com Las Vegas, NV 89148

REGIONAL ACCOUNT SPECIALIST

Creating great relationships steeped in exceptional service that open up new opportunities for product introductions VALUE OFFERED:

ü Entrepreneurial and highly competitive sales professional who expertly maneuvers product solutions to solve client problems. ü Resourceful multi-tasker with ‘customer first’ approach who thrives on the thrill of challenging and complex projects. ü Transforms negative situations into positive returns while cultivating meaningful relationships with customers. ü Top-tier initiative and service levels tempered with sense of urgency without compromising quality. Career Expertise:

Account Management Branding Growth Strategies Business Development Competitive Analysis Consultative Sales Approach Contract Negotiations Customer Service Growth Strategies Lead Generation Market Positioning Needs Assessment / Analysis

Post-Sales Support Pricing and Sales Programming Presentations Product Launches Prospecting Relationship Development Sales and Marketing Solution Selling Strategic Planning Telemarketing Territory Management Business Reviews SALES EXPERIENCE

SPRAY SYSTEMS PATHOSANS – Glendale Heights, IL

Regional PathoSans Specialist (NV, AZ) 09/2019 – current Account Specialist (Hospitality Market) 01/2019 – 09/2019 Recruited by headhunter to step into role at 80-year-old, privately-held worldwide manufacturing company producing spray equipment and solutions. Tasked to build up hospitality, education, and building service contractor markets, as well as Nevada's distribution channel, then quickly promoted into regional account specialist position overseeing AZ and NV markets. Researched and created 300-name qualified prospect list.

§ Created 36 new opportunities with ~$11 million in potential value after rebuilding CRM database with solid and accurate contacts; systematically went through and removed cold / dead-end leads and updated contact info to improve prospecting.

§ Produced 137 new leads with total value of $390,000 in education, building service contractors, and hospitality markets to fill sales pipeline; conducted exhaustive research to identify high-yield, viable prospects to target then began sales outreach.

§ Surged interest from building service contractors for company products by creating email marketing plan that generated spike in contractor sample requests which led to new prospects / contacts to CRM.

§ Refined database contacts by joining industry organizations to gain inside networking contacts for industry leaders; added more qualified prospects to company CRM for future additional prospecting. EVOLV SURFACES – Las Vegas, NV

Account Manager - Design 05/2018 – 01/2019

Sought after by owner; hired into account management role working with design and fabricators in NV. Researched and created prospects list of 125+ new design contacts, which opened up sales opportunities and filled empty pipeline with new opportunities. Qualified 24 fabricators and stocking dealers and provided support via demonstrations and qualified buying contacts. Educated clients on how and where products can be designed and built into new construction projects.

§ Created first-ever company database (CRM) that provided accurate, current information to leverage contact information into additional opportunities to fill sales pipeline.

§ Augmented company’s sales by securing 13 different opportunities to set up displays at new dealer fabricators; set up meetings with stocking dealer fabricators to establish rapport and educate them on product offerings, which won exposure opportunities.

§ Increased sales 45+% and boosted number of bids 70% after scheduling brown bag lunch educational seminars that taught designers how to use product.

OPMB LLC – Ft. Meyers, FL

Vice President of New Business Development 03/2014 – 04/01/2018 Hired to help industrial power washing company to launch internationally by developing aggressive market penetration planning, as well as relationship development with dealer distributors, stakeholders, government municipalities, and industrial cleaning companies that managed small properties. Manage all lead development, sales, follow-up, and collaborate with team in developing email marketing programs, measuring metrics, and then refining value-added options being offered to customers.

§ Landed $85,000 contract by converting contracting client using old technology into using new products; won client over by performing product demonstrations, technical presentations, and technical drawings.

§ Generated $250,000 in new revenues after implementing first-ever marketing-driving sales strategies to provide company with focused direction on lucrative prospective clients to streamline efforts.

§ Engineered complete shut-out of competition by guiding and developing RFP specifications used by governmental entities in their RFPs to eliminate multiple procurement bidders.

§ Skyrocketed number of qualified tradeshow prospects 50% by revamping booth layout, messaging, and collateral to provide more interesting and compelling reasons to learn about company products. ECOPIA WORLDWIDE – Eden Prairie, MN

New Business Development Representative 03/2012 – 03/2014 Recruited to help company introduce new product to marketplace based on expertise in target territory. Conducted prospecting, sales presentations, responded and developed responses to RFPs, and designed tradeshow marketing collateral and strategies for ways to make products stand out.

§ Accelerated product market penetration to achieve $500,000 in sales within 2 years to beat original projections by 60%; focused sales efforts on relationship development, developed competitive RFP responses, and conducting customer-focused follow-up.

§ Landed major outdoor product manufacturer account valued at $150,000 after convincing client of value that company could add to customer’s sustainability packaging.

§ Captured $125,000 shoe manufacturer client from competitor by demonstrating how company could shift manufacturing process to deliver more sustainable product instead.

KEYSTONE PACIFIC NORTHWEST – Portland, OR

Regional Sales Manager 01/2008 – 03/2012

Completely revolutionized and created new landscaping / construction cottage industry region-wide by identifying new market opportunity for emerging concrete modular retaining wall product; introduced idea to marketplace after initial launch at industry tradeshow and helped build product up to $6.5 million in annual sales.

§ Established dominance for company products within Oregon, Washington, Idaho and Western Canada territory by rapidly deploying strategies that differentiated products within marketplace.

§ Captured contracts for 5,000-10,000 annual projects by demonstrating product benefits to commercial and retail clients; earned industry reputation as ‘go-to’ subject matter experts on product and proper installation procedures.

§ Saved contract customer $500,000 by working collaboratively to identify viable project options and engineering solutions while ensuring all budgetary requirements and project timelines were met.

§ Added $250,000-$500,000 in additional annual retail revenues by working in tandem with specialized client who expressed desire to avoid inventory carrying costs; devised unique in-store product display with special company hotline to allow retailer to call in orders for product rather than maintaining stock-on-hand.

§ Delivered $1.2-1.3 million in annual revenues by navigating complex international regulations required to do business in Canada and persevered with sheer tenacity to overcome countless bureaucratic and red-tape hurdles to successfully achieve market penetration with company products.

§ Saved $1 million annually by renegotiating manufacturing agreements with suppliers to redefine production capacity and by incorporating product innovation and updated design into manufacturing processes.

§ Saved $100,000 annually by setting up advantageous distributor relationships to move inventory in that was more cost effective to customers and profitable for distributors.

EDUCATION

Minnesota State University – Mankato, MN

Bachelor of Science in Physical Education

Professional Development:

Sales Training, Accelerated Sales and Leadership Institute – online (2021)

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