Abinaya Senbaga Murthy

Marketing Manager

Energetic team player supports sales staff by providing sales data, market trends, forecasts, account analyses and new product information while relaying customer services requests. Successful planning marketing campaigns and branding initiatives for product collection. Positive manager of marketing team engaged in advertising, product positioning support and promotion. Skills

Very Good

Client communication

Very Good

Market Positioning

Very Good

PeopleSoft

Very Good

Budgeting and Allocation ?

Excellent

Staff management

Excellent

Market analysis

Very Good

Product development

Excellent

Marketing and advertising

Excellent

Excellent media contacts

Work History

2018-05 - 2020-02 Marketing Manager

MIG 123, 8th Cross St, Nolambur Phase II,

Mugappair West. Chennai, TN, 600037

912-***-****

adph71@r.postjobfree.com

Akash Sruti Spice India Pvt LTD, Chennai, TN

Improved product marketing objectives by constructing communication initiatives and branding strategies to increase client outreach.

Reduced marketing costs by streamlining marketing roles, leveraging communications materials, monitoring budgets, and developing protocol. Compiled product, market and customer data to forecast accurate sales and profit projections.

Built brand awareness and generated leads while managing internal and external marketing campaigns and programs.

Helped incorporate product changes to drive customer engagement and firm profits. Transformed corporate website and social media platforms to better engage customers and promote sales.

Planned marketing initiatives and leveraged referral network to promote business development.

2015-01 - 2015-12 Charge Entry Analyst

AGS HealthCare Medical Billing, Chennai, TN

Entered financial data into company accounting database for verification and reconciliation, maintaining accurate and current accounts at all times. Identified and suggested remedies for areas of improvement based on detailed daily reports and analysis.

Reviewed account data and activity to devise financial estimation reports and adjustments. Applied proper codes to invoices, files and receipts to keep records organized and easily searchable.

Assisted day staff by completing daily computer backups, virus checks and program updates.

Eliminated discrepancies in finances by expertly documenting expenses, monitoring income, handling bank deposits and managing statements. Supported operations by communicating with customers, filing documents and managing data.

2013-12 - 2014-12 Administrative Executive

Vinisha Vision, Chennai, TN

Planned and executed events for employees and clients, including managing logistics, budgeting and vendor relations.

Delivered top-notch administrative support to office staff, promoting excellence in office operations.

Created and updated physical records and digital files to maintain current, accurate and compliant documentation.

Reviewed information, created models and contributed to decision-making process by forecasting trends.

Collected data, input records and protected electronic files. Education

2012-06 - 2012-06 Bachelor of Science: Computer Science Sri Adi Chunchanagiri Women's College - Cumbum, Theni, TN 2006-06 - 2008-04 HSC: Computer Science

Immaculate Hearts Of Mary Higher Secondary School - Avadi, Chennai 2004-06 - 2005-04 SSLC

Soundara Pandi Subbammal Higher Secondary School - Chennai

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