Verónica Viramontes
Downey, CA 90242 ***********@****.***
Employment
Director of Traffic and Integrations, Audacy, Inc. (Entercom Communications)
Los Angeles, CA 2019 – 2021
Liaison between talent/producer and Audacy, Inc. to execute reads and sponsorships for podcasts.
Prepared and maintained accurate scheduling instructions for all Audacy podcasts and terrestrial radio programs.
Managed dynamic ad insertion campaigns and promotions in Megaphone digital ad serving platforms.
Implemented and troubleshot rich media, third party creative tags, tracking tags.
Monitored the delivery of impressions for each campaign on a weekly basis.
Set-up onboarding calls with talent/producers and the advertisers.
Built and maintained relationships with traffic contacts, creative agencies and our advertising partners.
Kept monthly podcast calendar to ensure that campaigns were executed in a timely basis.
Worked with research and planning on wrap up reports.
Scheduled and distributed written talking points and audio copy.
Tech Services Specialist, AT&T, Inc.
Long Beach, CA 2011 – 2018
Define daily and weekly programming schedules – including regular, promotional and commercial content types
Draft and execute Service Change Notifications (SCNs) & Blackout requests for sports and Pay-Per-View (PPV) program channels -including scheduling video play out Automation and Condition Access components in concert with the Traffic system’s schedule
Update, maintain and review regular & On Demand programming metadata (title, description, etc.) in the Traffic system of record
Validate and resolve conflicts based on system-generated reporting for Video On Demand and Adult programming channels
Work with fraud and audit teams to schedule watermarking on select channels in an attempt to thwart signal piracy
Ensure timely and accurate creation and removal of new and cancelled programming channels
Create unique PPV movie schedules – including purchase-ability configurations – for future on-air play out
Implement specific audio and channel configurations for channels
Executive On-Air Producer and Co-host, Walt Disney Co.
Burbank, CA 2008-2013
Run the station control board – including arranging, editing, producing and playing music, commercials, promos, liners, calls and IDs according to the program and commercial logs
Execute on-air events (games, contests, competitions)
Monitor transmitter readings and logs
Announce musical selections, station breaks, commercials and PSAs
Prepare and deliver news and reports for on-air
Sales Lead, Univision-Entravision Communications
Los Angeles, CA 2005-2008
Prepare presentation, reports and sales materials
Research materials and presentations
Create and process client contracts
Process production orders to assure the clients’ schedules and copy run as requested
Prepare competitive and financial reports
Interact with all departments and outside agencies as needed
Special Events and Promotions Coordinator, PBS
Log Angeles, CA 2003-2004
Manage database of department event records, reservations and promotional activities
Maintain special events telephone line and email
Generate written correspondence, mail merge data lists for mailing and maintain department files
Collaborate with event revenue and expenses, check requests and purchase orders
Create, package and send event invitations, pledge offers and other materials as needed
Maintain department inventory of supplies as needed for events
Interact with all PBS departments and outside organizations as needed
Broadcast Programming Associate, PBS
Los Angeles, CA 2002- 2004
Collaborate in the production of the analog and digital broadcast schedules, as well as input the schedule into the broadcast operations software
Handle Nielsen local market ratings and Trac national PTV ratings
Perform program research assignments in relation to the broadcast schedule
Manage the input of film submittals to the database and return of rejected submissions
Respond to internal and external phone inquiries regarding the broadcast schedule of program submissions
Prepare monthly presentation of broadcast schedule
Attributes
Exceptional organization, communication and multitasking skills
Team oriented, yet self-motivated
IBMS and StreamServer Administrator (Broadcast Operations software)
Microsoft Applications (Word, Excel, PowerPoint, Outlook)
Bilingual (English and Spanish)
Type: 60wpm
10-Key: Touch
Education & More
California State University, Long Beach
* BA, Broadcast-Journalism and Criminal Justice (minor) 2000-2002
President’s List (California State University, Long Beach) 2001
Dean’s List (California State University, Long Beach) 2000
Usher (Our Lady of Perpetual Help, Downey, CA) 2008-Present
References available upon request.