FRITZIE ANN PAUAL

JOB TITLE: Marketing / Visual Artist

PORTFOLIO: https://www.behance.net/fritziepb

AVAILABILITY: Immediately

OBJECTIVE: To obtain a position that will enable me to utilize my strong organizational skills, marketing/management background, creativity, ability to work well with people, and maintain great work-life balance.

EDUCATIONAL

BACKGROUND COLLEGE:

Lyceum of the Philippines University

Bachelor of Science in Business Administration Major on Operations Management SKILLS

• Efficiency in Microsoft Applications

• Adobe Creative Suites (Photoshop,

Illustrator, InDesign, Lightroom)

• Create Digital Illustrations, Graphic Design,

Product Design/Mockup and Layouts.

• Art Workshops

• Storyboard

• SAP Software

• HTML

• Social Media Marketing

• Email Marketing

• Content Marketing

• Business Development

• CRM

• Avaya

• Basic knowledge in Google Analytics /

SEO

• Inventory Analysis.

PROFESSIONAL EXPERIENCE

MULTIMEDIA ARTIST

FREELANCE

June 2015 – Present

● Create and design various materials for print and digital collateral

● Ensure projects are completed with high quality and on schedule

● Establish creative direction for the company as well as brand guidelines

● Prioritize and manage multiple projects within design specifications and budget restrictions

● Perform retouching and manipulation of images

● Work with a wide range of media and use graphic design software

● Design web pages, brochures, logos, signs, books, magazine covers, annual reports, advertisements, and other communication materials.

● Create these materials by hand or by using technology, including computer software programs. MARKETING HEAD

TXANTON OLIVE OIL & WINES INC. CO

June 2018 – February 2020

● Contribute in the implementation of marketing strategies.

● Organize and attend marketing activities or events to raise brand awareness.

● Plan advertising and promotional campaigns for products or services on a variety of media (social, print etc.).

● Create graphics for marketing collaterals.

● Handle website content and graphics.

● Prepare content for the publication of marketing material and oversee distribution.

● Conduct market research to identify opportunities for promotion andgrowth.

● Collaborate with managers in preparing budgets and monitoring expenses.

● Research and analyses market trends, competitor offerings, demographics, and other information that affects marketing strategies.

● Uses research findings and analysis to provide direction to marketing managers regarding upcoming marketing projects, new products or services, and overall strategy.

● Identifies areas for improvement in product offerings, sales tactics, marketing strategy, and promotional activities.

MARKETING EXECUTIVE BAYVIEW

TECHNOLOGIES INC.

July 2016 – Oct 2017

● Planning and delivering CRM strategies across the organization with a view to retaining existing customers, increasing brand loyalty and expanding the company brand.

● Deciding on a final CRM structure and architecture that will work seamlessly across the business and capture crucial information along the sales funnel.

● Making sure the customer database is correctly segmented for targeted marketing activities.

● Working closely with all departments to ensure the CRM works effectively for all aspects of the company.

● Customer Journey Mapping analyzing touch points with the organization and maximizing commercial opportunities.

● Online Marketing.

● Coming up with creative ideas, preparing proposals, overseeing the production process & execution and reporting the results to the relevant people.

● Monitors competitor activity and brainstorms potential improvements or changes in marketing strategy, products, or services.

CORPORATE MARKETING ASSISTANT

DELIVERY21 INC. (Subsidiary of Zomato)

June 2015 – April 2016

• Compiling and distributing financial and statistical information such as budget spreadsheets

• Generate reports for social, search and display

• Assist with all digital marketing and media channels

• Create content for social channels and the website

• Promote clients through online and traditional marketing efforts

• Brief in work and get updates for clients

• Creation of new business presentations and proposals via powerpoint

• Provide basic design support

• Assist with invoicing and work flow tracking

• Create content and copy for the use of the company and clients

• Optimize paid search and social campaigns for clients KEY ACCOUNTS STAFF

FIREFLY ELECTRIC & LIGHTING CORP

February 2014 – February 2015

• Reconciliation of stocks balances of Key Accounts stores with the figures in account books/system.

• Responsible for allocating resources by keeping abreast of business trends and forecasting future sales.

• Coordinates closely with the warehouse and sales staff regarding deliveries and other inventorymatters.

• Preparation of reports related to inventory taking.

• Files all document pertaining to inventory.

MANAGEMENT TRAINEE

PAYLESS SHOESOURCE PHILIPPINES (FOOTWEAR SPECIALTY RETAILERS INC.) February 2014 – February 2015

• Reconciliation of stocks balances of Key Accounts stores with the figures in account books/system.

• Responsible for allocating resources by keeping abreast of business trends and forecasting future sales.

• Coordinates closely with the warehouse and sales staff regarding deliveries and other inventorymatters.

• Preparation of reports related to inventory taking.

• Files all document pertaining to inventory.

Contact this candidate