Digital Marketing Editor

JANAK PADHIAR

*****.*******@*****.*** www.linkedin.com/in/padhiarj/ 215-***-****

STRATEGIC PARTNERSHIPS CONSULTING, SOCIAL IMPACT CAMPAIGNS & PROGRAM MANAGEMENT SUMMARY

A XFN specialist and social impact practitioner with 7+ years of global experience managing complex projects, developing concept-to-launch products and digital marketing, securing 7-figure funding via high profile partnerships

Spearheaded digital campaign partnerships with $100M+ companies, resulting in $4M+ funding for 4 startups serving 400+ youths

Influenced stakeholders to secure financial provisions for 400K+ labor migrants through govt., multi-stakeholder and Civics engagement, leading to direct electronic transfer of 5-figure salaries with India Post Payment Bank (IPPB) partnership

Increased student support by 66% in under 12 months for first ever refugee campaign at Oxford (including 30% boost in female applicants) as a result of executing new visa policy and digital campaign with UK govt. and 100+ EMEA-based partner institutions

On the ground program and product management experience in fast-paced/results-driven environments across EU/UK, USA, South Asia, & sub-Saharan/North Africa, w/ the ability to speak Gujarati, Hindi (fluent), French (business) & English (native) WORK EXPERIENCE

LEAD Edu New York, NY / London, UK

Development Associate March 2020 - Present

Spearheaded 3 new digital campaigns w/ 9-figure companies, accelerating $4M+ in funding for 400+ youths at 4 startup nonprofits

Led partnership negotiations w/ Orange telecom, nonprofit sectors and 2 multilateral organizations in 3 African countries to launch and localize free EdTech products to 2M+ people, surpassing KPIs by 125% via innovative, efficient and quick tech solutions

Generated 100K leads in <12 months via go-to-market strategy including Facebook Marketing social impact Ads, PR featured in ESPN & BBC, and activate product marketing and adoption (completed in 6 months ahead of schedule and 200% above target)

Worked cross-functionally (Product, Legal, Engineering, Finance) to deliver strategic operations solutions, APIs, data analysis, & decks w/ 3 initiatives to 30+ partners (FIFA, World Bank, UNDP, EdTech Hub) across 5 continents KNP LLC Hospitality Management Philadelphia, PA

Strategic Marketing Growth Consultant June 2013 - August 2019

Boosted profit $2.2M using Facebook Analytics and OKR pipeline strategies for 4 IHG/Hilton hotels with $25M+ gross revenue

Optimized E-comm sales by 30% & reduced $450K costs by integrating new market trends, brand usage & merging Linux cloud tech

Accelerated positive brand experience by 94% for 5000+ users by implementing new HiltonHonors mobile app product The Oxford Student Refugee Campaign (OxSRC) Oxford, UK / New Delhi, IN Co-Founder, Global Communications & Strategic Partner Lead October 2015 - October 2018

Spearheaded 22K+ students across 38 Oxford colleges in advancing refugee edu access generating £500K+ in 8 scholarships/year

Raised £3.3B+ for The Oxford Thinking Campaign by partnering with senior leaders & stakeholders to develop operations solutions and EDII policies, aligning core KPI goals & influencing 300K+ alumni, recognized w/ Vice Chancellor's Diversity Award

Boosted 30% in female applicants by using EDII metrics and creating new policy with UK govt. and 100+ EMEA partner institutions

Maximised operating efficiency by 71% by developing new diversity training program with Strategy, Comms, Legal, and Finance partners to coach 500+ volunteers in supporting 2000+ applicants via 20+ MS Teams webinars and digital fundraising campaign

Assisted 30K+ students in 180+ countries using 1K+ surveys by engineering new PEER product w/ IIE & 1,600+ EMEA partners The UN Refugee Agency (UNHCR) Oxford, UK / New Delhi, IN Program Manager, Livelihoods Initiatives & Strategy, Office of Chief of Mission October 2015 - October 2017

Generated £50K+ in revenue by mobilising internal/external agile team of 7 to launch 2 female refugee startups with 3 partners

(Zomoto, UberEats, Food Panda) with go-to-market product roadmap, awarded Dettol’s ‘Best Women Food Entrepreneurs’

Partnered with creative agency & key influencers (legal, product, & Bollywood) and 3 new digital media outlets to build proactive goals, 5 workshops, and content + creative digital marketing solutions, increased 40% refugee participation in key SDG initiatives

Created 10 full-time positions for marginalised youths with strategy-to-execution business/marketing solutions by increasing visibility with 3 UN counterparts and multinational $500M company partner

Incubated 2 new projects and increase of FinTech grant by 50% by sharing reports, marketing and data analysis on UN livelihoods

(health, climate change, economics) to 1K+ key stakeholders and partners at the Gates Foundation’s Inclusive Finance Summit National Institutes of Health (NIH) - Dickey Center for International Understanding Hanover, NH / New Delhi, IN Program Officer, Global Health Fellow June 2013 - August 2014

Delivered health and economic provisions to 90K+ laborers and implemented 2 policy recommendations to government officials, regulatory agencies, & stakeholders with cross-functional team of 7 on innovative 12-month project

Pioneered innovative digital storytelling event of 1K+ narratives for 10K+ visitors w/ Alliance Française & partnered w/ external PR agency to build key stakeholder strategies and drive financial initiatives for 400K+ Indian laborers EDUCATION

University of Oxford Oxford, UK

PhD, Geography & the Environment, Social Impact focus; Rotary Global Scholar October 2014 - January 2021 Dartmouth College Hanover, NH

MA (Distinction), Globalization Studies, Thesis Excellence Prize June 2013 - August 2014 Wake Forest University Winston-Salem, NC

BA (Honors), Sociology w/ Business & Society, Environmental Science, & International Affairs August 2009 - May 2013 Senior Oration finalist of 300 peers; Richter Scholar (SciencesPo, CERI); Andrew W. Mellon Fellow (Brown Univ.) SKILLS, PUBLISHED WORKS & INTERESTS

Technical: Hubspot-Facebook Marketing, Facebook Ads, SPSS, Storytelling, Policy & Data Analysis, Slack, Salesforce, Asana, Tableau Languages: English (native); Gujarati, Hindi (fluent); French (business) Published Works: Language, race, and the Republican party in the age of Obama, Book Editor (NYU Press 2014); 2 articles submitted in top journals; Condé Nast India – Architectural Digest Contributing Writer & Political Geography Peer Reviewer Editor Interests: Chai Brewing Aficionado; Designed bespoke sustainable apparel for 4 Oxford colleges (exceed sales by 70% with £55K+ profit and 12% YOY growth); Consulted startup with VR/Oculus product use; Elephant Conservation (Elephant Family - Animal Ball)

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