CURRICULUM VITAE

PERSONAL INFORMATION

• Full Name : Deny Izra

• Place / Date Of Birth: Bandung, September 26th, 1968

• Gender/ Status : Male/ Married

• Religion : Moslem

• Current Address: Jl. Nipah 9 no 6 Kebayoran Baru / Jakarta Selatan

• Home Phone: +62-21-726**** / +62-817******

EDUCATIONAL BACKGROUND

1993 – 1994 : Diploma Higher Education In Hotel and Catering Management at Oxford Brookes University, UK

1992 – 1993 : 3rd Diploma in Hotel Management at International Hotel Management Institute (IMI), Weggis, Switzerland

1987 – 1989 : 2nd Diploma Food and Beverage Supervisory, at Bandung Tourism Education and Training Center (BPLP) Bandung Indonesia PERSONAL EXPERIENCES

1. Time : April 2020 – Present

Place : PT. Siwi Sierra Kualita Genta Utama / SKH Management Position : Director

Achivement : PT. Siwi Sierra Genta Utama had the opportunity to develop and as a marketing company for Tanjung Lesung Integrated Tourism Area, PT. Banten West Java (PT. Jababeka Tbk), a cooperation contract until 2021 Negotiation Master Franchise for Continent Hotels worldwild Time : November 2019 – March 2020

2. Place : Sahid Hotel Management Consultant ( SIHMC ) Indonesia Posisition Title : Corporate General Manager

Job Description : Managing 27 Hotels, 15 hotels belonging to Sahid Group, 12 hotels managed as operators, unfortunately some hotels have been closed due to the pandemic this year.

Time : March 2019 – October 2019

3. Place : Kagum Group Hotels Indonesia

Posisition Title : Corporate General Manager

Achivement : Total Revenue increasing 19 % from last year, 20 hotels and 3 brands, GOP increasing 33% from last year, GOP Increase by manage cost and expenses, manage day to day operation and increasing image of hotel brands.

Time : March 2016 – February 2019

4. Place : Svizzera Kunigen Hospitality

Posisition Title : Director

Achivement : Svizzera Kunigen Hospitality is Management Company for Hospitality Industry.

Appointed to be a partner in Indonesia by Dream Hotel group, a USA hotel brands and management company with a rich 30 year history of management properties responsible to expansion and development of Dream hotel group in Indonesia.

During 2016 to 2018 my client as consultant or partnership were Telkom Property Bandung, The Ayoma Apartment, Great Western Tangerang, Grand Serpong Tangerang, Villa Ubud Tangerang, La Chocolate cake Jakarta, Padang Restaurant / Catering Roda, The mansion Hotel Pasar baru, Akmani Hotel Bali, ( Mariyanti Oyong / Kompas Group ) Working together with the property owner, management hotel, owner hotel and developer to set up hotel pre opening hotel phase, technical phase and operation.

As partnership of Keller William USA property agent for Indonesian Development.

As a Consultant PT.Agincourt Resources Gold Mining for Camp Pelangi Delta property at Sibolga, North Sumatra Indonesia. As Consultant for Rest Area Jakarta – Cikampek KM 62 for Upgrading the property and continue contract with PT. Jasa Marga Consultant and Management Company for Villa Eco Resorts Cisarua, Anyer Palazzo, Hidden Paradise Wedding Venue ( Pondok Cabe ), Villa Surya Kuta, Villa Utami Jimbaran, Segara Club and Restaurant Ancol Jakarta

As Consultant for PT. Numanda for Project Property in Jakarta and Bali 5. Place : Ina Group Hotel (Hotel Indonesia Group) – a state owned company Position Title : Chief Operating Officer ( COO) and Business Partnership Job Description : • Responsible to get a new hotel project from owner, developer, state-own company, regional state own company in all over Indonesia.

• Responsible for opening a new Hotel prepare all technical services of preopening hotels such Inaya Nusa Dua Bali, Ina Muara Padang, Grand Ina Bali, Ina Eight Lampung, Ina Eight Selorejo, Ina Eight Denpasar.

• Conduct Meeting with Developer, Architec and Owner to prepare pre opening of new hotels.

• As an Operator for hotel members of Ina Hotels which are not belong to PT. Hotel Indonesia Natour

• Assisting C.E.O and Board of Drector for operation and re branding of 14 Hotels and 6 Project in 3 years

Time : January 2013 – February 2016

Achivements : Opening a new division of hotel operator for Ina Groups which is now become IHG ( Hotel Indonesia Groups )

6. Place : Indonesia Regional Operation Swiss-belhotel Position Title : Reliving General Manager / base in Hongkong ( Coorporate GM ) Time : January 2012 – December 2012

Job Description and

Achievement

: • Assisting the preopening of Swiss-belhotel Merauke (4 star hotel)

• Assisting the preopening of Swiss-belinn Kupang (3 star hotel). My achievement was 72% of YTD occupancy and 52% GOP

• Relieving GM for Swiss-belhotel Manokwari, the best Hotels in Manokwari

• Relieving GM of Swiss-belhotel Kuta Bali

• Sales call, Media call and established good relationship and communication with government, corporation, TA, and others segmentation

• Established good relationship and communication with business partners, wholesale TA and associates among Swiss Belhotel 7. Place : Jayakarta Hotel and Resorts, Hotel Operator Position Title : Group Director Of Operations

Job Description : Responsible to oversee the entire operations of all properties of Jayakarta Hotel and resort, as well as to monitors hotel operations sales performance against budget. Focuses on growing revenues and maximizes the financial performance of all department, report directly to Senior Vice President Operation.

Time : January 2010 - December 2011

Achievement : • Assisting preopening Jayakarta Suite Flores in operation and marketing

• To hold hotel regional meeting twice per year, attended by all GM, FC, DOSM, include board of director and hotel owners among Jayakarta Groups.

• To hold FB regional meeting every year attend by all the hotels GM, FBM & Chef

• To develop new food and beverages concept at all the properties

• To develop J Hotel (Budget Hotel) for Bali

• To assist the hotel management as a technical services for the prospect hotel in Makasar

• To attend ITB Asia in Singapore in October 2011

• To do sales promotion in Malaysia in October 2011 8. Place : The Jayakarta Daira Palembang Hotel and Convention (4 star hotel) consists of 170 rooms Include 12 Suite Rooms such as President Suite and Suite.

Position Title : General Manager,

Report directly to Senior Vice President Operations and President of Jayakarta Hotels & Resorts

Time : January 2009 – 20 January 2010

Job Description &

achievement

: • Monitored closely the hand offer from “Choice Hotels Management ” to Jayakarta Hotels and Resorts

• Achieved 20% over from the total revenue of the previous year, with the Gross Operating Profit of 47%

• Created new FB outlet concept such as Karaoke, D’ lounge, and to arrange Music Concerts (Mr. Marcello Tahitu Concert, Classic Rock Concert).

• Re-set up the restaurant and upgraded buffet menu for breakfast, lunch and dinner.

• Established and maintained good relationship and communication with local government, police chief and other important government officials

• Sales call and established good relationship and communication with government, corporation, TA, and others segmentation

• Established good relationship and communication with business partners, wholesale and associates among Jayakarta Groups

• As the delegation in MATA Travel Mart February 2009, Kuala Lumpur.

• Attended Melbourne Tourism Exhibition invited by Palembang Tourism Department

• Visited the companies in Singapore in February 2009 for sales purpose

• Acquired new customers from different cities in Indonesia

(Jakarta, Medan, Jambi, Bengkulu and others)

• Accomodated the 1st semester Regional meeting Jayakarta Hotel Resorts in June 2009 with the total of 40 candidates from 14 Hotels.

9. Place : The Jayakarta Anyer Villas (3 star hotel) consists of 31 villas and 18 Suite Rooms (116 rooms)

Position Title : General Manager

Report directly to Senior Vice President Operations Job Description &

Achievement

: • Achieved the total revenue of 43% over from the previous year until September 2008, with the Gross Operating Profit of 47%.

• Position Jayakarta Hotel Anyer to be no.1 leading Rate Generation Index (RGI) among all hotels in Anyer.

• Ensured the smooth of day-to-day operation of the hotel by monitoring and maintaining the standard of Services Excellence.

• Established and maintained good relationship and communication with local government, police chief and other important government officials.

• Sales call and established good relationship and communication with government, corporation, TA, and others segmentation

• Developed a new concept of Outbound Facilities by creating new facilities such as flying fox and two Line Bridge etc.

• Re-designed the landscape, focusing the space in-front of the rooms and bungalow.

• Built spa facilities as the additional feature of hotel.

• Re-set up the restaurant and to upgrade the buffet menu for breakfast, lunch and dinner.

• Worked closely with Jayakarta corporate sales in Jakarta in order to achieve the target

• Established good relationship and communication with business partners, wholesale and associates among Jayakarta Groups

• Visited companies in Singapore in January 2008 for sales purpose

• Acquired new customers and maintaining top clients from different cities in Indonesia (Jakarta, Bandung, Lampung, Medan, Surabaya, Bali, Makasar, Lombok).

• As the delegation in the following tourism conventions:

• PATA Travel Mart September 2007, Bali - Indonesia.

• ATF (Asian Tourism Forum) January 2008, Bangkok – Thailand

• ITTF September 2008, Jakarta – Indonesia

Time : August 2007 – December 2008

10. Place : PT. Sari Ater Raya / Ciater Spa Resort

(4 star Resort Hotel, 200 rooms in Subang - West Java) Position Title : General Manager, report directly to Director and Owner Time : June 2006 – August 2007

Job Description and

Achievement

: • Achieved Gross Operating Profit of 40 % in 2006 and 47% on the following year

• Delivered the hotel as the no. 1 leading revenue par (REPAR), in Subang / West Java

• Sales call and established good relationship and communication with government, corporation, TA, and others segmentation

• Created new potential revenue by providing outbound facilities such as flying fox and water recreation facilities include banana boat, canoe, water rafting etc.

• Developed new concept of F&B, Spa, Retail, Recreation and all the leasing matters, including upgrading the existing facilities.

• Prepared and implemented new marketing ideas for Jakarta & Bandung Sales Office.

• Established and maintained good relationship and communication with local government, police chief and other important government officials.

• Ensured the smoothness of day-to-day operation of the hotel and recreation facilities.

11. Place : PT. Jesslyn Cake Indonesia

Position Title : Area Director, Responsible directly to the Director of the company Job Description : • Assisted the set-up of new outlets in Surabaya, Medan & Makasar.

• Set up new menu for the Jesslyn Cake Cafe, Tea and Coffee menu

• Ensured the smooth operation of all the outlets as well as maintained the good quality standard of the products and service.

• Working closely with the owner and owner Jesslyn cake for preopening store

Time : November 2005 - May 2006

12. Place : Ibis Hotel Slipi – Accor Group, Jakarta (3 star) Position Title : Food And Beverage Manager, report directly to General Manager Time : June 2004 - October 2006

Job Description &

achievement

: • Responsible for all food & Beverage operation at the hotel to launch La Table, a new Restaurant.

• Set up new menu for Le Bistro Restaurant and to up grade Onix Bar Lounge.

• Ensured all the menu delivery to the guest with high standard

• Ensured the operation’s running smoothly and maintain the standard of service quality.

• Maintained good relationship with all the guests in order to achieve total guest satisfaction.

• Responsible to conduct staff training regularly. o Trained the bartenders for cocktail menu and mixed drinks o Trained the Barista for Coffee and Tea menu

13. Place : Jakarta and Makasar, PT. Kalla Inti Karsa, owner of Mall Ratu Indah, Makassar, Caffe Olala Surabaya, Sahid Hotel Makasar, Ayam Goreng Sulawesi Makasar.

Position Title : Food & Beverage Director

Time : May 2002 – June 2004

Job Description &

achievement

: • Worked closely with PT. Procon Indah (Property Management) and Management to refurbish the food court in Mall Ratu Indah Makasar, including set up four new fast food Restaurants.

• Responsible for overall operation and all the leasing matters.

• Assisted the owner to set up “ Café oh la la “ in Surabaya, such as negotiate with the building management, purchase the furniture and kitchen equipment, conduct staff training, etc

• Responsible to assist the owner to set up Food and Beverages Outlet in other area.

14. Place : Hotel Raddin Bali Sanur, 4 start hotel in Bali Position Title : F&B Manager

Time : July 2001 - April 2002

Job Description &

achievement

: • Responsible directly to the Manager of the hotel. Direct and assume responsibility for overall F&B operations.

• Responsible to conduct staff training regularly

• Ensured that operation is running smoothly and maintain the standard of service.

• Maintained good relationship with all the guests in order to achieve a total guest satisfaction.

15. Place : T. Key Konsulindo, Sole agent and distribution for Bali Moon product Position Title : Sales & Marketing Manager

Time : May 2000 - March 2001

Job Description &

achievement

: • Responsible to increase sales income and ensuring that distribution was running smoothly.

• Maintained good relationship with existing clients and established new prospective clients (General Manager, Food & Beverage Manager & Purchasing manager of hotels, Restaurants, Bars & café).

• Monitored sales or utilized of the product in every clients outlets and assist them to create a beverage menu by using our product.

• Join Promotion with all the client’s outlets anytime they hold special events.

16. Place : PT. Gunungtidar Amartha, De Leila, Restaurant and live music Position Title : General Manager

Time : May 1999 - March 2000

Job Description &

achievement

: • Responsible pre opening Club and Middle east menu, to set up system of company. conduct staff training

• Trained the bartender for cocktail menu and mixed drinks

• Trained barista for Coffee and Tea menu

• Ensured all the menu delivery to the guest with high standard

• Ensured that the day to day operation is running smoothly.

• Controlled cost production, operation expenses, and profit objectives.

• Maintained good relationship with all the guest in order to achieve a total guests satisfaction.

17. Place : Balemang Café

Position Title : General Manager

Time : February 1996 - November 1997

Job Description &

achievement

: • As General Manager (Feb 1996). Working closely with management to ensure the proper set up of menu, standard operation procedure, finance and administration (purchasing, production cost, operation expenses), and personnel Department. Responsible in day to day operation,

• Monitored and maintained the standard of efficient service. Report directly to operation Director.

• Trained bartender for cocktail menu and mixed drinks

• Trained barista for Coffee and Tea menu

• Ensured all the menu delivery to the guest with high standard

• As General Manager Responsible to increase sales income. Established mutual relationship with companies such as Bintang

(beer), Guinness, Coca-Cola, Aqua (mineral water), Lucky Strike (cigarette) performed join marketing with them by holding special event such as live music, fashion show, seminar, year- end party, Halloween night, etc.

• Being creative and innovative when organizing events.

• Maintained good relationship with all the guests to find out what they desire and to achieve their satisfaction

18. Place : The Regent Hotels & Four Seasons Jakarta (5 star) Position Title : Assistant FB Manager

Time : 1994-1996

Job Description &

achievement

: • Conducted training for service & product knowledge

• Trained bartender for cocktail menu and mixed drinks

• Ensured all outlet operation running smoothly

• Managed day-to-day operation, and maintained the standard of service.

• Worked effectively with other department to achieve total guest satisfaction

19. Place : Trader Vic’s at Hotel Bayericher Hof, Munich-Germany (5 star) Position Title : Assistant Bar Manager

Time : August 1989-June 1992

Job Description &

achievement

: • Responsible for ensuring proper set up and operation of scheduling, training, inventories, and cashiering.

• Polynesian Restaurant

• As a Bartender for cocktail menu and mixed drinks

• As a Barista for Coffee and Tea menu

• Ensured all the menu delivered to the guests with high standard

• Report to bar manager

TRAINING EXPERIENCES / COURSE

1. Place : Hotel Schiff, Lucerne, Switzerland

Position Title : Front Office Trainee

Job Description : Handled guest check-in, check-out, reservation, answer the telephone

(operator), cashier and helped the staff in restaurant, Report directly GM

Time : December 1992- June 1993

2. Place : Garden Palace Hotel, Surabaya

Position Title : F & B Service Trainee

Time : July 1998 - January 1999

Job Description and

Achievement

: In charged in restaurant & banquet operation, Responsible to provide and serve food and beverage to the guests as well as responsible to maintain the cleanliness

3 Place : Deutsch Course, Goethe Institute, Munich, Germany Time : 1989-1991

4. Place : Cambridge First Certificate, Luzerne, Switzerland Time : 1992

5. Place : Cambridge First Certificate (IELTS), Oxford University, UK Time : 1992

Conferences : CEO BUMN Conferences with Ministre of State own company at Ritz Carton Jakarta 2013 as Delegate

2nd Annual SEA Southeast Asia Hotel and Resorts Summit 2014 at Double Tree Hilton Jakarta as Keynote Speakers

Indonesian Tourism Department Meeting 2016 at Ball Rooms Kepinsky Hotel 2016 as Delegate

Indonesia Hospitality conferences 2017 at Le Meridien Jakarta as Delegate

Digital lab at Ayana Hotel Jakarta, 2017 conduct by FASTBOOKING as Delegate

References : Mr.Rahmat Solahudin, IMI Indonesia / mobile 081******* Ms.Intan A. Katopo, (Ina Group Hotels) mobile 081******* Dr. Yuslan Yoesoff Director Aston Land, Aston Villa/ KL, Malayasia Mobile +62-01-366*****

Jefrry Gun / former Director Fastbooking, Mobile +65 8125 3407

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