Having exhaustive experience in business development and Hardcore Sales, possessing all the

Entrepreneurial skills to run any organization/unit without any supervision Possessing the Basic Management qualities are:

Attributes: Integrity-flexibility-open mindedness- trustworthy-unbiased-enthusiastic-imaginative-

humorous.

Skills: Communication-listening-motivation-

delegation-innovation-training-planning-controlling- influencing.

Knowledge: Staff needs-company policy-product-

services-marketplace-competitor- Financial.

PROFESSIONAL ACHIEVEMENT:

increased the branch productivity and made the

branch as top 5 among 45 branches across country

in Housing Loan Company (NBFC)

%, as

a NPA level in Housing Loan.

Branch/Region.

business demands, collections and growth in

operational areas through business generations.

at each department to extend

their best effort in meeting customers' expectations. developed one MDRT qualified advisor, and

ranked No.2 Sales manager in the branch, and

TOP 10 Sales manager across country, in

Insurance Company.

Responsibilities handled:

Recruitment

Training

Team Handling

Maintain customer relationships.

Sales forecast and Budget preparation.

P& L

Event Management

Sales and Marketing

Office Administration

Customer care

Recovery etc.,

Profit Making center

CORE COMPETENCIES

CHARLES RATHINASAMI

5, 14TH STREET, TANSI NAGAR, VELACHERI, CHENNAI. adoxpv@r.postjobfree.com 720**-*****

2009-till date 2006-2009 2005-2006 2002-2005

1999-2002 1995-1999 1993-1995 1991-1993

WORK EXPERIENCE: CHIEF EXECUTIVE OFFICER

Own business, EJ Music & Art Academy,

The Inking, Printing Press as an Entrepreneur Since 2009 to till date. Responsibilities: Handling two different businesses, Music Institute and Printing Press. Music Institute (EJ MUSIC & ART ACADEMY): Recruiting teachers from well-known sources like Bharatha Natyam teacher from “Kalashetra” and Western music teacher from “Trinity College of London grade Holder. Martial arts from 8th Don with International Belt holder. After recruiting the tutors, identifying the students for respective arts and crafts with local print media and contacting nearby schools and canvassing about our institutes and attract the students. Managing Teachers and students, monitoring classes and collection fees and payout for teachers, and institute administration. Handled Business promotion, appointing teachers, students’ admissions, collection and payouts, Institute administration. PRINTING PRESS :( THE INKING): Offset printing and screen printing, business development by contacting nearby industries for orders, procuring raw materials, Make sure the quality of the printing and the end product, and timely delivery, follow up the payment within stipulated credit period.

Handling: Business development, Inventory management, quality assessment, timely delivery, ties up with other manufacturer for Multicolor printing orders and maintaining and general administration, payout for the employee, Recovery .etc Hence, having all the entrepreneurial skills to run the above mentioned businesses successfully. Worked with Aviva Life Insurance Company India ltd., (Insurance- B2B) as a Sales Manager- Direct Sales Force, from Nov-2006 to Mar-2009 Responsibilities; Recruiting Advisors, and sourcing business from them. Recruited advisors are from various segments like auditors, housewife, mutual fund agent, retired persons, and young talented fresher.

Handling more than 45 Advisors, motivating, planning, guiding them to achieve their target, and make them to qualify for contest announced by the company quarterly, monthly, annually. Reduced RTS and attrition level in the team. Maintaining the Business persistency of more than 90%, by prompting the renewals regularly.

2005 Mar to oct 2006 Britt Worldwide India Pvt Limited.,(BWW)

( Event Management- Education – Senior Management -B2B) Dy.Regional Manager-South.

Company Preview: Britt Worldwide is an MNC, based at US; BWW has over 30 years of business Leadership experience, providing support, training and education to global network of successful entrepreneur in over 80 countries.

Business Development:

Forecasting monthly/annual sales targets and executing them in a given time frame thereby enhancing existing client.

Handling 6 outlets across southern India, and strive them towards the common corporate objective.

Keep track record in movements of the products in the market, and keep updating. Identifying the new Business Support Materials in the market and launching the same. EJ GROUP AVIVA LIFE BWW DHFL

HDFC FINECOM PRAKRUTHI EUREKA FORBES

Supply Chain Management:

Inventory management, Indent forecast for entire region, stock control and auditing. Identifying the product life cycle, and categorize them by obsolete and fast-moving etc Stock maintenance and supply for entire region.

Appointing and co-coordinating with the Cargo/Couriers for timely execution. Customer Service:

Resolving the queries within stipulated time frame. Maintaining telephonic etiquette in the region.

Valuing the customer’s feedback and suggestions.

Immediate cure for all the discrepancies raised by the customers. Maintain a good rapport with existing customer and empowering them with our systems and educations, also maintain the region as a profit making center. 2002 to 2005 Mar. Dewan Housing Finance Corporation Ltd (DHFL).,(Financial services- Middle Management- Home Loan –B2C) Branch Manager. Pondicherry Responsibility and Accountability:

The core responsibility is making the branch and 2 service centers as a Profit Making Centers, which includes Business Generation: Generating new files thru marketing persons and business executives with planned Marketing strategy. And motivate the sales persons to withstand in highly competitive environment.

Accountability:

Credit Appraisal: In credit appraisal responsibilities includes recommendations, Sanctioning, scrutinizing (like employment verification) and other back office formalities includes documentation, filing, docket preparation, assignment of policies (collateral), PDC management etc., In technical and legal part assist with the technical person to visit the site and coordinate with panel advocate for legal formalities related with credit. In recovery, assist with the recovery officer and lawyer to take up an action for chronicle defaulters, if any. Apart from this, regular other branch administration, budgeting, forecasting for business and other expenses, maintain infrastructure of branch and 2 service centers as a profit centers etc., 1999 to 2002 HDFC Loan Shoppe (DSA), Chennai. (Financial Services – Direct Marketing - B2C)Manager-Retail Assets.

Responsibilities:

The main responsibility is Business generation, thru 45 executives selling HDFC -Retail Assets Products such as Housing Loan, Car Loan, Two-wheeler Loan, Consumer Loan, and Personal Loan. Motivating the sales persons to achieve their targets, and controlling the manpower - turnover.

1995 to 1999 Finecom Communications Pvt. Ltd., (Telecom – Office automation – Channel Sales -B2B)(BPL distributor) Chennai. Manager-Marketing. Responsibilities:

Heading the Marketing and selling Office Automation, Telecom product- BPL telephones thru dealer’s network, both Institutional and retail dealers and selling BPL EPABX thru direct marketing.

1993 to 1995 Prakruthi Financial services Pvt. Ltd., (BOA-Retail Asset-Car Loan- Financial Services – Direct Marketing -B2C)

(DSA-Bank of America) Chennai .Sr.Sales Executive. Selling Bank of America Car loan to all the corporate and other individuals thru direct marketing. 1991 to 1993 Eureka Forbes Ltd. Chennai. ( Consumer Durables- Direct Sales- B2C) Sales Representative.

Selling Aqua guard Water purifier thru door-to-door, direct sales. Here I have learnt the hardcore direct sales experience..

EDUCATIONAL QUALIFICATIONS:

B.Sc. (Botany) from Madras University,

Post Graduate Diploma in Marketing Management from Madurai Kamaraj University. M.B.A Marketing from Annamalai University

Date of Birth & Age: 11/9/1969, 51 yrs.

Technical Qualifications:

Advanced Training in Graphic Designing from Apollo Computer Education Ltd., 2009.,

(Photoshop, Illustrator, InDesign)

Two Days Entrepreneurship Development Programme on Digital Marketing organized by

“Ministry of Skill Development and Entrepreneurship, Government of India., 2017. Completed Western Classical Music Grade -5 in Teacher Training Programme from MusicaMaths, Western Music Academy in India.

Teacher for Western Classical Music, Keyboard, Plectrum Guitar, Preparing students for

“TRINITY COLLEGE OF MUSIC LONDON” grade Exams. From 2009. Taking Classes for IIT-Madras, as L-tap coach for Western Classical Music, Plectrum Guitar and Keyboard, Music Theory, since 2015 on contract basis. Charles.R

Date:

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