RAED RABIE
PERSONAL DETAILS
Nationality: British
Contact: +447*********
Email: *********@*******.***
FY8 5TP
PROFILE
A capable leader & team player with a respectable reputation for innovative management, general management/ sales and marketing achievements in the UK and Middle East.
OBJECTIVE
To further my personal development in a senior management position within an international organisation.
CAREER TO DATE
Shaza Doha April 2017 - September 2021
(Subsidiary venture of Kempinski Hotels)
Qatar
General Manager – Pre-Opening
Responsibilities:
Fully responsible of the hotel opening, luxury boutique hotel, five food & beverage outlets
Establishing a pre-opening office
Manage owner’s relations
Set hotel budgets & Plans
Recruit hotel team
Hotel handover responsibilities
Apply company standards
Reporting directly to company EVP
The Boulevard Arjaan by Rotana May 2015 – April 2017
Jordan
General Manager
Responsibilities (Pre-Opening):
Full responsibility for this luxury hotel & apartments
Opening (391 keys – 700 rooms) F&B outlets and recreation facilities
Responsible of 370 employees
Reporting directly to company AVP
Handling owners’ relations
Set goals and targets for all departments including Sales & Marketing/PR & operations
National Company for Tourism Development January 2014 – April 2015
Jordan
Director
Operations & Quality Assurance
Responsibilities:
Manage international agreements with global operators
Responsible of 6 managed hotels and 9 operated hotels & guest houses
Reporting directly to the chairman of the board
Handling relations between owners and operators
Set & approve hotels budgets
Monitor and review performance
Negotiate agreements of existing and new projects
Set capital projects and control execution
Control and assess quality of property owned and managed
Run daily operations of managed hotels
Manage third party agreements with suppliers and operators
Created an owner’s representative department that is in charge of assets and operational monitoring
Evason Ma’in Resort & Six Senses Spa -
Jordan
General Manager Sept 2010 – December 2014
Responsibilities:
Full responsibility for this luxury boutique Eco friendly resort and world-renowned SPA
Responsible of 350 employees
Reporting directly to company COO
Achieved highest growth resort within the group at 167%
Created new destinations within the resort with high ROI
Handling owners’ relations
Set goals and targets for all departments including Sales & Marketing/PR & operations
Managed the hotel & SPA renovation projects, created three new destinations within the resort
Awarded the best SPA in the Middle East, Indian Ocean & North Africa by Conde Nast
Awarded the 3rd best SPA Resort in the Middle East by Trip Advisor
Trip Advisor award of excellence for 2 consecutive years
Hilton Sharm Dreams Resort - Sharm El Sheikh, Egypt Sept 08 – Sept 10
Director of Operations
Responsibilities:
Day to day running of this large hotel comprising of 394 rooms, 150 villas & waterpark, responsible for 500 team members.
Overseeing and directing all aspects of the hotel operational departments, which include: Engineering, security, house keeping - laundry, accounting, kitchen, F&B, purchasing, IT, front office & HR. Also involved in sales/marketing & PR.
Dealing directly with owners and handling all aspects of the relation between the owning company and Hilton.
Set hotel plans and targets, and manage the aspects of achieving the hotel revenues, through managing department heads.
Interact with all regional specialists on behalf of the hotel.
Set and manage the hotel guest satisfaction surveys.
Set training needs by department and monitor implementation.
Hilton International – Egypt
Regional Director of Sales – Egypt Dec 05 – Sept 08
Responsibilities:
Responsible for 19 hotels (Both Hilton & Conrad brands) within Egypt
Manage the Egypt Sales team comprising of 40 team members
Prepare hotels yearly budgets, approve forecasts and lead the team to achieve
$ 145M on behalf of Hilton Egypt
Develop individuals and teams, select and recruit employees, produce training & development plans, support and review performance
Agree marketing activities to underpin the hotels revenue plans
Drive and champion central marketing contacts to support initiatives
Contribute to the development of marketing collateral
Monitor and review the impact on sales & marketing plans
Develop & maintain Hilton best practice to ensure customer account objectives are defined and appropriate sales activities implemented
Direct, monitor and evaluate sales performance of account teams
The London Hilton on Park Lane Oct 02 – Dec 05
Director of Sales
Middle East & Diplomatic Services – London
Responsibilities:
Responsible for the middle east market and all diplomatic services on behalf of the London region
Managing 60 accounts with a target of 3.5m in 2004
Supporting 16 London hotels by contracting accounts, attending diplomatic activities and world trade shows
Managing all VIP & Presidential delegations at the London Hilton on Park Lane
Develop & implement creative promotional campaigns on behalf of the London region for the Middle East market
First Rate Travel Services – Bank of Ireland - London March 02 – Sept 02
Business Development Manager – Foreign Currency Division
6 Months Project
Responsibilities:
Market the new foreign currency division to international hotels
Market research and account management
Targeting hotel groups and individual hotels to gain new business
Providing initial and on-going training to hotel staff
Provide a professional and effective after sales service
Media Phone LLC – Dubai, UAE Sept 2000 – Feb 02
Regional Operations & Marketing Manager
Responsibilities:
I was responsible for identifying and establishing new operations throughout the GCC region
Devise strategic business and marketing plans including preparation of budgets
Gained new business through developing strong partnerships with governmental agencies and corporate companies
Develop and implement innovative and creative promotional campaigns
Delegate and co-ordinate media plans with advertising agencies
Recruited, trained and managed the sales team
Marriott International – Dubai, UAE May 97–April 2000
MENA Worldwide Office
Country Manager – Saudi Arabia & Bahrain
Responsibilities:
Developed and managed five sales offices for Marriott international in the Middle East Region
Marketing the brands of Marriott
Evaluated and maintained major accounts across the middle east regions
Managed Marriott general sales office in Saudi Arabia & Bahrain
Capturing the corporate business through a qualification process that resulted in a Middle East pricing diskette
Established strong relationships with the key corporate managers and the social elite
Liaised with the property revenue managers to develop an international agent agreement which will allow agents and wholesalers to book Marriott hotels with the ability to receive commission on the day. The project was a big success as it was the first in the middle east
Developed loyalty programmes and value added incentives for the regions account
Organised sales trips and marketing strategies for worldwide properties
Achieved Marriott President Award for Outstanding Achievements
British Airways – Amman/Jordan May 94 – April 97
Sales Executive
Responsibilities:
Reported directly to the country manager, achieving sales targets and providing full customer support
Responsible for organising and delivering presentations to various levels of travel consultants
Organised and participated in PR events promoting British Airways and partners in the region
Planned sales objectives and calls
Maintained excellent customer relationships
EDUCATION AND QUALIFICATIONS
Cornell, Master Certificate in Hospitality Management
IMD, Hotel Management Program- Switzerland.
Shine General Manager Program – Spain.
SKILLS AND TRAINING
Welcome to BA course London
NAVP BA Course Paris
Strategic Selling Course - British Airways Dubai
Cross Brand Certification program Istanbul
Team Building & Sales Skills Training - Bangkok
Effective Prospecting & Negotiating Skills Course - Dubai
Presentation & Negotiation Skills Course – Cairo
Coaching a Successful Sales Team
Leadership & Motivation Course
Strategy for analyses
Introduction to Financial Statement
Income Statement
Operational Finance
Creative Problem Solving & Effective Thinking Simulation