SUBHAS CHANDREN.J

Email: - adopf0@r.postjobfree.com

adopf0@r.postjobfree.com

Contact no: +91-994**-*****

866**-*****

Professional Summary

Working as a “Senior Marketing Technology Specialist” for Verticurl Marketing Pvt Ltd., From (January 2014 - till date) at Coimbatore.

Previously I have been worked in Value Cyber Tech (Senior Software Test Engineer) in Bangalore for the period of 3 Yrs. Experience (Jan-2011 - Dec-2013).

Previously I have been worked in Platinum Enterprises Pvt ltd., in Coimbatore as a Junior Software Tester for the period of 8 Months Experience (May-2010 - Jan-2011).

Experience with Eloqua Smart Start Application and IP Warming and Cloud Services.

Development and implementation of Digital Marketing Automation Campaigns in Marketing Automation Tools.

Experience with various Automation aspects like Email Marketing (Includes Emails, Landing pages, Forms/Form Processing & Solution Nurture), Campaign Creation (Includes Segmentation), Marketing Analysis/Reporting, Managing Database.

Create design and implementation of demand generation (Program Builder).

Executed effective UAT Scripts and test cases as per requirements and design documentation. Worked on End-to-End UAT Testing that include SFDC and Eloqua integration.

Expertise in Report Generation in terms of various metrics of campaigns and database in the required formats.

Knowledge in using Form Submit Cloud APP for integration purpose.

Strong technical background in depth understanding of E9 and E10 Eloqua Platforms.

Provide documentation and training to end users.

Responsible for Marketing program management - strategy, planning, execution, E-mail and Web Marketing, Marketing Automation, Event Management, Marketing Operations and Troubleshooting.

Eloqua Certification

General Product Support Specialist v 4.0

Oracle Eloqua Marketing Cloud Service 2013 Implementation Consultant (online)

Oracle Eloqua and Oracle Content Marketing Cloud Service 2013 Presales Specialist

Oracle Eloqua and Oracle Content Marketing Cloud Service 2013 Sales Specialist.

Technical Skills

Operating Systems : Windows XP, Windows 2003 Server, Windows 8,10.

GUI : HTML, Xml, Visual Basic, CSS

Marketing Auto Tools : Eloqua & Responsys

Project Management Tools: Wrike, JIRA, Teams Chat & Skype.

CRM : Salesforce.

Webcasting : On24 & Sildo.

KEY PROJECTS ACCOMPLOISHED

Project #1:

Project : LinkedIn NAMER

Duration : January 2014 to December 2016

Client : LinkedIn

Role : Senior Marketing Technology Specialist at Verticurl.

Team Size : 14

Description

I am a Digital Marketing Professional with over 6.11 years of experience (Senior Marketing Technology Specialist) with a demonstrated history of working in the Digital Marketing and Software Industry. Skilled in Pre-Sales, Requirements Analysis, Customer Relationship Management (CRM), Team Management, Digital Marketing Campaigns. Strong program and Project management Professional. Holding a key role on Analyzing, building the strategy and implementing the Segments, Customer Journey based on client’s business requirements. Helped in developing and streamlining the process based on the client’s organization structure. Playing a vital role with the team to ensure that customer requirements are fulfilled, project timelines are met and delivered with good Quality. A leader who can coordinate cross functional teams, from engineers to high level executives, in order to execute and provide value to customer engagements. Certified and Specialized in various Marketing Automation Platforms like Eloqua, SFMC & WPP. Key player in the production and business development team on Strategy planning, solution designing, Architecture designing, Architecture enhancement, E-mail marketing campaigns, Web-forms, Gated concepts, Webinars and end user pages. Specialized in Integrate marketing and sales systems [Oracle Responsys, Eloqua, Salesforces, AEM WCM, Dreamweaver, Wrike, Zamboni & Teams Chat].

Roles & Responsibilities:

Demand & Lead Generation

Marketing Automation

Campaign Management in Eloqua & Responsys

Building & Maintaining Lead Scoring Models

Closed-loop Reporting

Full-service, End-to-End Campaign management from development to deployment, QA and Reporting.

Project Management – Coordinate with internal teams, providing ETA, managing, executing and controlling.

Focus on Planning, Testing, Deploying and providing the post campaign analysis reports to client.

Resolving day to day operational issues/Queries and escalate when required.

Successful implementation of Responsive design for the clients.

Preparing the competitive analysis reports and shared the recommendations to client to improve the quality and services through email marketing.

Followed the best practices in email marketing to ensure the quality of delivery and to improve the ROI to the client.

Stakeholder interaction.

Project #2:

Project : DELL (EMEA)

Duration : January 2014 to December 2016

Client : DELL

Role : Quality Analyst & Product Consultant at Verticurl.

Team Size : 12

Description

I'm a Digital Marketing Professional with over 2 years of experience with extensive knowledge in driving online marketing strategies, execution, and analysis around leveraging best practices & also proven analysis to drive data-driven decisions for customer acquisition and retention also Leadership/Team Management, Quality Assurance, Developing, Technical Support, Automation, CRM tools, Team Building, On-boarding new clients as well as managing new Projects, delivering quality service, providing strategies and tactical management to client. I offer excellent customer experience and solve complex issues by applying analytical, logical, and customer-centric approaches. I am well organized with proven records in maintaining my metrics and deadlines. I’m dynamic, sharp, and customer focused.

Roles & Responsibilities:

Managing a portfolio of high priority clients in a variety of industries including Broadcasting, store-locators, brand-clothing and Responsible for entire client business in digital marketing.

Strong analytical and problem-solving skills to deliver Zeta’s full capabilities to clients through technical explanation of product.

Direct point of contact to clients for all queries related to toll or campaigns and responsible for daily, weekly, monthly status calls to discuss on project’s and campaign performance.

Responsible for Scoping Business requirement Documents for Custom Projects and Ensure in time delivery of the projects for the clients along with 100% accuracy.

Coordinating with internal teams for client’s migration process.

Helped in developing and streamlining the process based on the client’s organization structure.

Playing a vital role with the team to ensure that customer requirements are fulfilled, project timelines are met and delivered with good Quality.

A leader who can coordinate cross functional teams, from engineers to high level executives, in order to execute and provide value to customer engagements.

Project #3:

Project : E-BANKING APPLICATION SYSTEM

Duration : October 2012 to December 2013

Client : Value Cyber Tech

Role : Senior Software Test Engineer

Team Size : 7

Description

The E-Banking Application system which is a three-tier architecture system allows the user to access entire business system such as Banking, Insurance, and Capital markets in one application itself via internet at home. This project is based on Banking Domain. Here in the banking module using online banking option an individual can perform all routine transactions, such as account transfers, balance inquiries, bill payments, Recharges and stop-payment requests, and it results with online loan and credit card applications. The application provides the user to maintain the entire account details and can change the password if needed. The user can also send requests to bank for address change and cheque books from home. The system gives a Quick, authenticated access to accounts via the desktop itself. Here in this application the user can work on both current and savings accounts. Due to Improved information security, it restricts unauthorized access.

Roles & Responsibilities:

Writing Test Cases based on the requirements for strategies such as system integration and user acceptance testing

Identified the Scenarios

Understanding the Test Plan

Involved in Functionality Testing, Integration Testing

Developing test cases after analyzing the Software Requirement Specifications

Participating in regular walkthroughs and inspections

Analyzing the Requirements from the Software Requirement Specifications

Logged the Defect in Quality center

Retested Resolved Bugs

Weekly status meeting with development and management teams.

Working with development team members to better understand system functionality in order to improve testing quality.

Project #4:

Project : BUDGET ANALYZING SYSTEM

Duration : November 2011 to October 2012

Client : Value Cyber Tech

Role : Software Test Engineer

Team Size : 5

Description

The Budget Analyzing System is a two-tier architecture software. This is a desktop-based application, and the domain is finance based. This project is mainly used for identifying the income and expenses to an individual or a small concern can maintain the income and expenses and can easily go throw on what purpose the expense had been done which results with bank accounts, shares, investments, credits. All those details are got maintained as a statement or in a chart form. The details were stored in the database which can be retrieved whenever needed. The application is easy to use and maintain. Reports are got generated accordingly for all categories, payees, budget and investments. The software is having wide variety of options so that the individual can clearly makeup the budget and easily analyze about the expenses.

Roles & Responsibilities:

Properly understood the test Plan

Identified the Scenarios

Prepared Test Cases based on the requirements

Involved in Functionality Testing, Integration Testing

Performed Manual Testing like Positive Testing, Negative Testing and Black Box Testing

Involved in execution of Test cases, Bug Reporting and analyzing the test results

Prepared Defect Reports with proper Steps to reproduce and Snapshots to complement the defects listed

Logged the Defect in Quality center

Retested Resolved Bugs

Weekly status meeting with development and management teams.

Project #5:

Project : OFFICE AUTOMATION SYSTEM

Duration : January 2011 to November 2011

Client : Value Cyber Tech

Role : Software Test Engineer

Team Size : 3

Description

The main purpose of Office Automation System is to maintain all the records of the enterprise. It is a desktop application. In this Office Automation System, we can create accounts details of the employees and candidate’s income and expenses details of the employees and candidates. The admin user only accesses the user id and password to enter and view all the details of the employees and candidates, Training status of the candidates are also available in this project, the admin user only views these details. All details are saved in database file. In this project we have seven modules, and they have sub-modules also. In this project we use ERP Domain means ENTERPRISES RESOURCES PLANNING. And it is two tier architecture software.

Roles & Responsibilities:

Created the Test Cases based on requirements

Involved in Functionality and System Integration Testing

Executed test cases and verified actual results with expected results

Executed SQL Queries to check the data table updates after test execution

Prepared bug reports

Updated status to the QA Manager as and when needed

Logged the Defect in Quality Center

Retested Resolved Bugs.

Project #6:

Project : JOB PORTAL

Duration : May 2010 to January 2011

Client : Platinum Enterprises private Limited

Role : Junior Software Tester

Team Size : 3

Description

Job Portal is an application which connects employer and job seekers where employers are the sources of the resources and the job seekers can find and apply for their targeted jobs. This application is useful for filling gap between industries and its required resources in terms of employees. In present scenario intermediate services work as mediators between companies and jobseekers which is not efficient. In order to fill this gap a free online job portal is developed through which users can register with application and update resumes on posted job fields.

Roles & Responsibilities:

Perform Tests

Communicate with Clients and Stakeholders

Report Bugs

Work with Team Members

Perform Automation

Achievements

Received best Mentor award.

Achieved Employee of the year.

Extra-Curricular

Participated in Indian Army Exams.

NCC Candidate.

Academic Profile

Qualification

Name of the Institution

Year of passing

B.Com(CA)

BHARATHIYAR UNIVERSITY

March 2007-2010

12th

City Coporation Higher Sec School,Coimbatore

March 2007

10th

C.S.I Boys Higher Sec School, Coimbatore

March 2005

Hobbies

Foot Ball

Listening music

Solo Bike Riding

Watching Movies

Cooking

Gym

Language Proficiency

Read : Tamil, English.

Write : Tamil, English.

Speak : Tamil, English, and Malayalam.

Personal Profile

Date of Birth : 11-05-1989

Passport No : M3018679

Aadharr No : 202*-****-****

Sex : Male

Permanent Address : Site No - 2, SF NO - 347/4B PART,

Sri Kandan Garden, Othakkalmandapam

Road, Seerapalayam Village and Panchayat,

Coimbatore, Tamil Nadu, India, 641105.

Date: Dec 20th, 2020

YOURS SINCERELY, Place: Coimbatore

Subhas Chandren J

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