Post Job Free
Sign in

Cedar Point Sponsor

Location:
West Islip, NY
Posted:
September 13, 2021

Contact this candidate

Resume:

Mike McEnaney

Publisher/Editor/Marketer

*** ***** ***** ***** • West Islip, NY 11795 • 631-***-****/********@*********.*** EXPERIENCE CT Lab Global Media/IFA Messe Berlin (June 2019 to June 2021)

• Content Director overseeing B2B Consumer Electronics Events, Publications & Websites Events: Assisted in the event coordination of IFA Berlin & CE Week – annual B2B consumer electronic industry events featuring exhibitors, speakers, relevant session content.

Publications: Oversee content, editorial schedules of Dealerscope/Connected Design magazines –print/digital/newsletters. Web: Responsible for posting/writing daily content (releases, op/ed, blogs) to both DS.com and ConnectedDesign.com. Morey Creative Studios (March 2017 to June 2019)

• Content Strategist: Worked with multiple clients on marketing campaigns in both B2B/B2C spaces, website copy, content marketing strategy, working in Hubspot marketing platform. Industries covered included fintech, consumer tech, retail and healthcare. Miratech Group/Zoner Inc. (Consulting - 5/2013 to 5/2016)

• U.S. Marketing Copywriter – Worked with Ukraine-based IT outsourcing company and a Czech Republic-based imaging software company on U.S. launches of B2B and B2C services/products, writing press releases, case studies, white papers, email marketing, ad copy, website content, event promotions, social media content, video scripts and newsletters – establishing a U.S. presence for both companies. Also worked on B2B event programming and media outreach as well. The Connex Group, NY (5/2015 to 5/2017)

• Content/Program Director – Responsible for marketing/promotions/web content/event programming and onsite coordination of B2B events for this Manhattan-based business and information consulting firm. Events were in healthcare, HR, legal and financial sectors. Tech Times, NY (2/2013 to 5/2015)

• Senior Editor, TechTimes.com - Helped launch and run the day-to-day operations of this technology news website. Managed staff, contributed content, assigned stories and edited copy. Grew daily UVs to over 2 million-a-month in first six months of operation. NAPCO, • Publisher/Philadelphia, Editor, Picture PA. Business (2003 to Magazine 2013) – Created and launched monthly trade magazine covering retail imaging industry. Qualified circulation of 20,000. Responsible for sales and editorial content. Publication generated $800,000 in sales revenue annually

– carried over $400,000 personally. Grew B2B publication to number one in the retail imaging space in first four years of operation.

• Event Coordinator, Spotlight on Imaging (2004-2009) – Annual imaging trade show held during the International CES. Organized entire event, sold exhibit space, set up conference sessions and worked on site selection. Coordinated event working with CTA generating $80,000-$100,000 in sales revenue annually. Picture Business magazine was the media sponsor every year.

• Editor TELL Magazine/Technology TELL online network – Oversaw monthly consumer electronics publication as well as web network of CE sites on Technologytell.com. Responsibilities included content direction, editing, writing and graphic design direction. Paid circulation of 100,000 in print and over 800,000 online visitors monthly at the time. Cygnus • Publisher/Publishing, Editor of Melville, Photo Trade NY (1990-News 2003) – monthly trade magazine covering the retail imaging industry – qualified circulation 20,000. Responsible for sales and editorial direction/content of this 75 year-old retail trade publication. EDUCATION

• Bachelor’s Degree – Major: Communications/Minor: Journalism, CW Post, NY/New York Institute of Technology RELATED SKILLS

• Public Relations: Worked with GScobe Media (NJ), and Griffin PR (New York, NY) writing press releases/marketing campaigns/web content, events. Also worked on several marketing and media placement campaigns for photography educational video producers Digital 1to1 (CA.) – 2009 -2011. Additionally worked with PR firm Synergy Communications (NY) writing press releases/marketing campaigns for clients and launched the Kingston “Icons of Photography” microsite and event.

• Marketing/Media/Content: Worked within the imaging/consumer electronics industry for over 25-years in a variety of editorial, sales, event coordination and marketing positions. Have overseen the production of several monthly, weekly and daily (trade show dailies) print and online publications as well as countless custom publishing projects. Have always built solid, long lasting agency and client relationships.

• Proficiencies: Microsoft Office; SharePoint; WordPress; Adobe Suite; Hubspot; Asana; Google Docs; CMS; Woodwing; Insite



Contact this candidate